What it is: An innovative formula that is applied in the shower and lightly rinsed, leaving behind only what you need to create beautiful, air-dried styles.
Key benefits: - Applied in shower and lightly rinsed - Creates beautiful, air-dried styles - Won't weigh hair down
If you want to know more… In-Shower Styler is formulated so that the styling ingredients are activated when hair is lightly rinsed and excess product is removed, leaving behind only what is needed for beautiful, air-dried styles without the tradeoffs. As hair dries, it contracts, enhancing natural waves. The thickening molecule PBAE creates separation between strands for body, while lightweight conditioners deliver natural shine and softness.
What it is formulated WITHOUT: - Parabens - Sulfates - Phthalates
What else you need to know: If you have naturally straight hair, try putting your hair in braids or buns and letting it air dry for best results.
Suggested Usage: -Shampoo and condition hair as usual. -Apply this product generously to coat hair from roots to ends while still in the shower. -Lightly rinse, towel dry, scrunch, and air dry. -Not sure how much to rinse? Make sure you can still feel some product on your hair.
Living Proof was founded in Cambridge, Massachusetts by world-class biomedical scientists and leading hair stylists, with the purpose of applying advanced technology to solve beauty's toughest challenges.