What it is: A styling spray that extends the life of straight styles.
What it does: Straight creates sleek, smooth, shiny straight hair without the use of oils, resins, or silicones. The lightweight formula can be reapplied to wet or dry, hair extending your style for days. Straight won't build up, repels dirt, and helps to protect against heat styling.
What it is formulated WITHOUT: - Parabens - Sulfates - Phthalates
What else you need to know: Straight contains aerosolized PolyfluoroEster, Living Proof's breakthrough molecule. It creates a weightless shield effectively preventing water from entering the hair shaft and disrupting your straight style. The result is straight hair that lasts for days.
Suggested Usage: -Start with wet hair that has been cleansed, conditioned, and detangled. -Hold Straight about six inches away from head and mist evenly over hair one section at a time for a total of five to 10 seconds. -Comb through and style with a blow dryer. -Follow with a flat iron for pin straight styles. -To touch up and extend the life of your straight style, apply to dry hair and follow with a flat iron or blow-dryer as needed.
Living Proof was founded in Cambridge, Massachusetts by world-class biomedical scientists and leading hair stylists, with the purpose of applying advanced technology to solve beauty's toughest challenges.