What it is: An innovative lip formula, now in an array of shades and finishesencased in a sleek, faceted case.
What it does: Get unbelievable laydown of color with just one swipe of Vice Lipstick. It features an array of addictive shades and six indulgent finishesincluding 20 shades that are Sephora exclusives, in shades that range from bold brights to dark hues to versatile neutrals. Each shade applies smoothly (without dragging or skipping), hugs lips, and feels ultra-comfortable. Urban Decay’s proprietary Pigment Infusion System™ gives the formula its super-creamy texture, rich payout, and superior color dispersion.
This creamy formula is packed with nourishing ingredients. A butter blend comforts, hydrates, and enhances, leaving lips soft and conditioned, and never dry. Aloe vera, jojoba, avocado, and babassu oils nourish and soften lips. Illipe butter, derived from Malaysian illipe trees, provides long-lasting moisture, while the vitamins C and E deliver a hint of antioxidants.
What else you need to know: Vice Lipstick comes in a modernized, luxed-up version of Urban Decay’s original lipstick case. And the shade-matched label (including the shade name and finish) makes it easy to find the right color within the depths of your bag.
Suggested Usage: -Prime and define with Urban Decay’s 24/7 Glide-On Lip Pencil. Follow with the matching shade of Vice Lipstick.
Urban Decay is beauty with an edge. It is feminine, dangerous, and fun...appealing to anyone who relishes her individuality and dares to express it. Known for their daring shade names and innovative products, Urban Decay carries one of the widest selections of color at Sephora—a main reason their brand is so much fun!