PRETTY VULGAR  |  Embrace Your Beautiful Contradiction
What's New
Define your eyes and your own rules with these long-wearing formulas.
Model with curly hair wearing Pretty Vulgar eye makeup
Blur away imperfections and accentuate your beauty with these weightless formulas.
Model holding a rope swing and wearing Pretty Vulgar foundation and highlighter
Embrace your individuality while flaunting one of our lusciously hydrating lip colors.
Model holding her hand to her face and wearing Pretty Vulgar lipstick
Keep your standards high and your nails polished with our color-rich shades.
Hand model wearing Pretty Vulgar red nail polish amid flowers
Behind the Brand


Beautiful contradictions are all around us. Why can’t you be free as a bird to have the elegance of a swan in one moment, and the darkness of a raven the next? Now, the choice isn’t Pretty or Vulgar, but to choose to embrace the shades of your uniqueness, in whatever colorful mix is you. Because life, and you, are ‘a beautiful contradiction’.