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Sephora customers often prefer the following products when searching for Soft Primers.

Browse the top-ranked list of Soft Primers below along with associated reviews and opinions.

Size 0.16 oz/ 5 mL · ITEM 2129864
exclusive· limited edition· buzzworthy· online only
$26.00

LIP SAVER!!!...Healthy AF Lips...Instant relief of dry lips....I recommend, if you're like me and looking for a product that will help lipstick from sucking the moisture out of your lips!
What it is: A gentle leave-on exfoliant that smooths dry lips with natural AHAs—leaving them ready for color.

Skincare Concerns: Dryness and Dullness and Uneven Texture

Formulation: Gel

Highlighted Ingredients:
- Sugar and Fruit Extract Blend: Helps to retexturize the lips while leaving them soft and radiant.
- Hibiscus Flower Extract: Helps to gently refine the look of the lips’ surface through non-mechanical exfoliation.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates.

What Else You Need to Know: Upgrade your smile in seconds with this water-based gel that exfoliates and softens flaky lips to make them ready for lipstick. Enriched with AHAs—a blend of sugar and natural fruit extracts and hibiscus flower extract—just one drop preps and primes the lips’ surface and improves signs of damage.

Clinical Results: In a self-assessment on 62 subjects:
- 90% said their lips were immediately softer and it created an ideal canvas for lip balm and color

In a self-assessment on 32 subjects after 2 weeks:
- 94% noticed it made their lip color appear smoother and more even
- 91% said it improved their overall lip care ritual
- 84% noticed their lip color was more vibrant

In a clinical assessment on 32 subjects after 2 weeks:
- 92% reported smoother lips
Size 8.5 oz/ 250 mL · ITEM 1602960
exclusive· limited edition· buzzworthy· online only
$28.00

LOVE IT....love it!...I have thick hair which is extremely prone to getting very tangled and knotty, this is amazing for detangling my hair and leaving it feeling soft, smooth and silky....I like this product, however I feel I need to use a lot of it to get the results I want - smooth, easy to comb hair, no fly aways.
What it is: A frizz-fighting pre-styler that protects and conditions dry, coarse, or brittle hair—and makes styling a breeze.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Medium and Thick

Hair Concerns: Dryness, Frizz, and Heat Protection

Formulation: Lightweight Liquid

Highlighted Ingredients:
- Coconut Oil, Argan Oil, Macadamia Nut Oil, Sweet Almond Oil, Safflower Seed Oil, and Grapeseed Oil: Condition, soften, and add shine.

Ingredient Callouts: Free of parabens, formaldehydes, phthalates, and mineral oil. This product is also cruelty-free.

What Else You Need to Know: This top-selling detangler is blended with six featherlight oils to help soften, silken, tame, defrizz, and restore moisturize. Plus, it contains UV protection to help shield hair from the drying effects of the sun. Enhances the performance of styling products.
Size 1.02 oz/ 30 mL · ITEM 1980044
exclusive· limited edition· buzzworthy· online only
$55.00

Love it...love it!...Silky Smooth Skin...I love how smooth and plump my skin looks after applying a few drops of this - easier to apply and blend foundation on top of this primer compared to a lot of other matte primers I've tried.
Which skin type is it good for?
✔ Normal
✔ Oily
✔ Combination
✔ Dry
✔ Sensitive

What it is:
A silicone-free, serum-to-primer formula that smooths, visibly lifts, reduces pore size, and naturally primes skin.

Solutions for:
- Dryness
- Redness
- Fine lines and wrinkles

If you want to know more…
Smooth, hydrate, and naturally prime skin with Perfect Canvas Skin Finishing Serum. Great for people with skin sensitivity, this soothing formula restores moisture, visibly lifts, improves the look of pore size, and smooths skin’s texture—prepping it for flawless, long-lasting makeup application. It reduces the appearance of fine lines and wrinkles and protects the skin’s barrier for a healthy-looking complexion.

What else you need to know:
This product is free of silicone and not tested on animals.

Clean at Sephora
When you spot our Clean seal, you can be sure we’ve checked that this brand’s product is made without the ingredients you told us you’d most like to avoid. 

Clean at Sephora™ is formulated without: 
Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban. All skincare, hair, and makeup brands with the Clean Seal have less than one percent of synthetic fragrances.
Size 0.05 oz/ 1.5 g · ITEM 1406156
exclusive· limited edition· buzzworthy· online only
$22.00

love it...I. LOVE....This lip primer is so soft and moisturizing!...I haven't experienced this problem, but I very thoroughly exfoliate my lips beforehand so maybe that's why.
What it is:
A moisturizing lip primer that instantly preps the lips for lipstick application.

What it does:
The silky, weightless primer contains lauroyl lysine and silica to naturally nourish lips, retain long-term color, and prevent feathering. Resveratrol, jojoba oil, and argan oil condition and smooth, while the perfect amount of mint leaves you with sumptuous-looking lips.

Clean at Sephora
When you spot our Clean seal, you can be sure we’ve checked that this brand’s product is made without the ingredients you told us you’d most like to avoid.

Clean at Sephora™ is formulated without:
Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban. All skincare, hair, and makeup brands with the Clean Seal have less than one percent of synthetic fragrances.
Size 8.5 oz/ 251 mL · ITEM 1773399
exclusive· limited edition· buzzworthy· online only
$28.00

I love it....Love it!!!...Soft Curls...This product is great for that I use the primer and the BB Curl style creme and my hair is soft and manageable with nicely defined curls
What it is: A moisturizing, UV protective primer that detangles and defines.

Hair Type: Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Dryness, Frizz, and Curl-Enhancing

Formulation: Lotion

Highlighted Ingredients:
- HydraSculpt Blend™: A cross-linking polymer that blends styling benefits with moisturization so that each curl is controlled and hydrated.
- Oil Blend: A hydrating mix of Cupuacu Butter and nourishing oils, including Babassu Oil and Pracaxi Oil.
- Rich Moisture Mix: A blend of humectants that help provide moisturizing benefits.

Ingredient Callouts: Free of parabens, formaldehydes, mineral oils, and phthalates. Bumble and bumble is a cruelty-free brand and doesn’t test on animals.

What Else You Need to Know: Hydrasculpt Blend™ combines hydration with a trace of hold to help define curls. UV inhibitors also help protect hair from the drying effects of the sun.
Size 1 oz/ 30 mL · ITEM 1521392
exclusive· limited edition· buzzworthy· online only
$42.00

love it...So Happy!...This primer makes my skin feel so soft....I have oily skin with visible pores, and this is the best primer I have tried so far.
Which skin type is it good for?
✔ Normal
✔ Combination
✔ Oily
✔ Dry
✔ Sensitive

What it is:
An antiaging primer that visibly minimizes pores, imperfections, and oiliness to create a uniform canvas for flawless makeup application.

Solutions for:
- Fine lines and wrinkles
- Pores
- Oiliness

If you want to know more…
The silky, lightweight, and oil-free Pore Corrector Anti-Aging Primer glides onto skin to combat pores, oiliness, flakiness, fine lines, wrinkles, and imperfections for a seamless makeup application. Alguronic acid, salicylic acid, and a custom antioxidant and floral extract blend improves the appearance of skin's texture, firmness, and tone, while providing a protective layer and targeting clogged pores over time. Skin is left looking and feeling radiant, healthy, even toned, and makeup ready.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is oil-free and dermatologist tested to be noncomedogenic and safe for all skin types.

Research results:
In a self-assessment study of 100 women on once-daily, pre-makeup use, immediately:
- 93% saw an increase in the appearance of soft, smooth skin
- 90% reported a visible improvement in makeup application and wear

Within 10 Days:
- 93% reported a visible improvement in fine lines and wrinkles
- 90% saw an improvement in the appearance of pores
Size 4 oz/ 118 mL · ITEM 2035129
exclusive· limited edition· buzzworthy· online only
$25.00

Love it!...Great primer....I have bleach blonde hair and it has never been so soft....I got this on a whim after trying a sample of the amika deep treatment and falling in love with the scent of amika products.
Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A nutrient-packed, multi-benefit hair primer that detangles, reduces blow dry time, provides heat protection, and enhances hair health.

Key benefits:
- Detangles and nourishes hair
- Reduces blow dry time
- Provides heat and environmental protection

If you want to know more…
The Wizard Detangling Primer will not only cut down on blow dry time, but will protect against thermal damage, detangle, nourish, smooth, soften, and add shine. This multi-benefit, nutrient-packed formula is weightless in hair, creating a perfect foundation for all hair types and textures.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is certified vegan and formulated without MIT/MCI, artificial colors, formaldehydes, formaldehyde-releasing agents, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, aluminum, talc, and have less than one percent synthetic fragrances. It is safe for color-treated, Brazilian-treated, and keratin-treated hair.

Sea buckthorn berry (also known as obliphica) is included in all of Amika’s haircare and styling products. It contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically only found in fish oil, omega-7 keeps free radicals at bay and promotes the production of collagen, a key building block for skin, hair, and nails.

Sea buckthorn has been thoroughly researched in over 130 modern scientific studies that have found that this berry promotes health. Women throughout the ages have used the obliphica berry to protect themselves against the ravages of the sun and the elements. Founded on tradition and now based on extensive scientific research, sea buckthorn is one of the biggest functional whole food rediscoveries of the 21st century.
Size 1 oz · ITEM 1868132
exclusive· limited edition· buzzworthy· online only
$38.00

Love it!...Loved it!...This primer is amazing it does the job by getting rid of all your pores, but leaves you skin looking silky smooth....I like the fact it has just a tiny bit mor of a silicon feel so it's not too thin or thick so it rolls.
Which skin type is it good for?
✔ Normal
✔ Oily
✔ Combination
✔ Dry
✔ Sensitive

What it is:
A weightless, oil-free primer that blurs away pores and provides a smooth, matte finish for flawless makeup application.

Solutions for:
- Enlarged pores
- Fine lines and wrinkles

If you want to know more…
Developed with plastic surgeons, this revolutionary, pore-erasing, antiaging skin perfector blurs the look of pores, fine lines, wrinkles, and uneven texture while hydrating and supporting skin health. Infused with powerful skin-loving ingredients including Moroccan lava clay, purifying charcoal, papaya fruit extract and hydrolyzed collagen—plus exclusive Bye Bye Pores Optical Blurring Technology™—the velvety, lightweight formula glides on effortlessly to neutralize, correct, minimize shine, and create a smooth barrier for airbrushed makeup application. Non-clogging, oil-free, and translucent, it’s also perfect for all skin types and tones.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product was developed with plastic surgeons and dermatologists and is clinically tested. It is also talc-free and cruelty-free.

Research results:
In a consumer panel study:
- 95% reported reduced shine
- 90% reported it created a smooth, matte finish
- 90% reported it helped foundation last longer
- 79% reported pores appeared minimized

Size 5.1 oz/ 150 mL · ITEM 2127389
exclusive· limited edition· buzzworthy· online only
$37.00

REAL LOVE...Great product!...My hair feels soft and silky....I'm a huge fan of my Living Proof blow dry cream so it's hard to get me to stray.
Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A strengthening thermal heat protectant for over-processed, weakened, and damaged hair.

Key benefits:
- Anti-breakage
- Deep restoration
- High thermal protection

If you want to know more…
Protect hair from heat up to 450°F while repairing breakage. This hair primer makes hair stronger and prevents further damage.
Size 5.1 oz/ 150 mL · ITEM 2126894
exclusive· limited edition· buzzworthy· online only
$37.00

I would appreciate a flip cap....wonderful leave in conditioner/primer...Its makes my hair smell so good, and so soft and shiny....I have never used a primer or heat protector for my hair, because I don't really use heat in my hair unless I'm straightening it.
Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A leave-in thermal protectant for dry hair that supports up to 85 percent less breakage from styling tools.

Key benefits:
- Addresses roughness
- Adds shine
- Protects hair against heat

If you want to know more…
This heat protectant nourishes and smooths fibers leaving hair with intense shine.
Size 1.08 oz/ 32 mL · ITEM 1925528
exclusive· limited edition· buzzworthy· online only
$32.00

What it is:
A shine-stopping, pore-diffusing primer that smooths the way for better foundation application and longer wear with an instant retouch effect.

What it does:
Nothing is sexier than touch-worthy skin. Pro Filt’r Instant Retouch Primer is the first step to getting there. Paired with Pro Filt'r Foundation, this oil-free primer smooths away the look of pores, visibly evens skin tone and texture, and instantly absorbs shine without feeling dry or chalky. That means smoother foundation application and longer makeup wear.

Unlike a basic mattifying primer, Pro Filt’r’s cushiony, touch-me-now texture mattifies skin with the lightest possible feel for a full-on sensorial experience. The universal invisipink™ formula creates a filter-like blurring effect and melts instantly into all skin tones without a trace. Pro Filt’r works all day to help makeup last longer, and feel lightweight and comfortable, so you don’t have to worry about your skin—and you’ll be ready for anything.

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
For Rihanna, creating the perfect soft matte base is the most important part of any look—and the first step to the Fenty Face, her real-life method for killer radiance.

"I wanted this primer to feel soft and moisturizing at the same time, as well as do the job of keeping makeup on."—Rihanna, Brand Founder

Fenty Beauty is 100 percent cruelty-free.
Size Mini Size - 0.25 oz/ 7 g · ITEM 1578251
exclusive· limited edition· buzzworthy· online only
$13.00

What it is:
A professional balm that minimizes the appearance of pores.

What it does:
Quickly minimize the appearance of pores and fine lines and help makeup stay put with this priming phenomenon. The silky and lightweight formula can be worn under makeup to create a smoother-than-smooth canvas or used throughout the day to mattify shine and touch up problem areas. It’s so translucent, no one will know you’re wearing anything!

What else you need to know:
The oil-free formula contains vitamin E, which is known to protect skin from free radicals.
Size Standard Size - 0.75 oz/ 21 g · ITEM 1259068
exclusive· limited edition· buzzworthy· online only
$32.00

What it is:
A professional balm that minimizes the appearance of pores.

What it does:
Quickly minimize the appearance of pores and fine lines and help makeup stay put with this priming phenomenon. The silky and lightweight formula can be worn under makeup to create a smoother-than-smooth canvas or used throughout the day to mattify shine and touch up problem areas. It’s so translucent, no one will know you’re wearing anything!

What else you need to know:
The oil-free formula contains vitamin E, which is known to protect skin from free radicals.
Size 1 oz/ 30 mL · ITEM 1002724
exclusive· limited edition· buzzworthy· online only
$25.00

What it is:
An amazing preservative-free foundation primer that's great for all skin types.

What it does:
Developed to combat flaky dryness, rough patches, fine lines, excess oil, enlarged pores, and uneven texture, this mineral-infused, satin-finish formula glides on seamlessly with no tacky feel to provide a skin-smoothing complexion before you apply foundation. For added age-defying power, it is infused with soothing plant extracts, antioxidants, and nourishing vitamins C and E.

What else you need to know:
The Power Of Good: bareMinerals believes every little choice has the power to make a big difference—for ourselves, our communities and the world around us. As creators of good-for-skin products, they support initiatives that create a chain of good—empowering women to look good, feel good, and do good for others. They want to help everyone feel the power of good.
Size Standard Size - 1 oz/ 30 mL · ITEM 1074442
exclusive· limited edition· buzzworthy· online only
$54.00

What it is:
An oil-free primer with a silky, airy texture that leaves a smooth canvas for makeup, while reducing the look of redness, pores, and wrinkles.

What it does:
With a texture unlike any other, this silky primer extends the wear of makeup while also concealing redness and minimizing the appearance of pores, fine lines, and wrinkles for a perfect complexion that lasts. It leaves a smooth, even surface so that foundation effortlessly glides on and stays put for all-day makeup wear. This unique primer has an airy, silky cloud-like texture and layers onto skin without added weight or a greasy after feel. It’s ideal for all skin types, even sensitive, blemish-prone skin, and it repels water so makeup stays looks freshly applied all day long.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
The perfect complexion starts with Veil Mineral Primer. As the first step in your makeup routine, it creates the ideal canvas for your makeup to effortlessly glide on and stay on for all-day wear. The silky, weightless texture smooths and evens out the skin for perfect application and wear every time. It’s the one product that will elevate your foundation to unprecedented performance.

"Before I developed Veil Mineral Primer, I wasn’t a big fan of using makeup primers. They always felt like an extra and unnecessary step in your makeup regimen. But then I started working with a chemist on the idea of a next generation primer, and, after numerous incarnations, we came up with Veil. It was unlike any other primer I had seen—it was silky in texture, it concealed redness, and it repelled water so your foundation lasts longer. I felt like it delivered in so many ways that I knew it had earned a place in my daily routine."—Carisa Janes, Hourglass Founder
Size 1 oz · ITEM 1161629
exclusive· limited edition· buzzworthy· online only
$45.00

Which skin type is it good for?
✔ Normal
✔ Oily
✔ Combination

What it is:
An effective primer that instantly* mattifies shine and minimizes the look of pores. *Individual results may vary.

Solutions for:
- Oiliness
- Pores
- Dullness and uneven texture

If you want to know more…
A cult favorite for six years, pores no more® pore refiner primer is Dr. Brandt’s quick fix for flawless, photo-ready skin at any age and during any season. This miracle base creates the perfect canvas for your makeup application. It acts as an invisible barrier to prevent makeup from clogging pores and as a velvety primer to absorb excess oil and blur fine lines and imperfections while improving the longevity of makeup. Your skin will look and feel smoother, more uniform, and perfectly shine-free.

What else you need to know:
A game-changer in the world of selfies, this cult-favorite is Dr. Brandt’s quick fix for flawless, photo-ready skin. An instantly* mattifying primer and pore refiner in one, it’s a miracle base that creates the ideal skin canvas for long-lasting makeup. The velvety formula absorbs excess oil, minimizes the look of pores, blurs fine lines and imperfections, and is beautifully melt-proof—no matter how high the humidity. Skin looks and feels smooth and fresh with an ultra-clean sensation. *Individual results may vary.
Size 1 oz/ 30 mL · ITEM 1669027
exclusive· limited edition· buzzworthy· online only
$37.00

What it is:
A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear.

What it does:
Prep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it’s lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin.

What else you need to know:
Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern:

Texture:
Mattifying Primer reduces shine for oily skin.
Smoothing Primer evens the skin's texture.
Hydrating Primer preps normal skin and restores balance.
Nourishing Primer moisturizes and comforts.
Redness Correcting Primer neutralizes.

Tone:
Radiant Primer Blue adds radiance to light skin.
Radiant Primer Pink adds radiance to light to medium skin.
Radiant Primer Yellow adds radiance to light to medium skin.
Radiant Primer Peach adds radiance to medium to tan skin.
Radiant Primer Caramel adds radiance to dark skin.

If you're not sure where to start, try the Smoothing and Hydrating Primers.

"Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result."—Dany Sanz, MAKE UP FOR EVER Founder and Creative Director

MAKE UP FOR EVER’S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas.