Thickening Mascaras

What it is: A clean mascara that lifts, lengthens and creates volume. Formulated with nourishing ingredients that condition and leave lashes full and flexible.

Formulation Type: Lengthening

Highlighted Ingredients:
-Beeswax: Allows the mascara to coat, lengthen, and stiffen (but not harden) lashes.
- Shea Butter: Moisturizing and nourishing, it also creates a silky, smooth texture.
- Hydra-Mineral Complex: Rich in minerals for lash strengthening.

Ingredient Callouts: This product is cruelty-free.

What Else You Need to Know: This formula uses nourishing shea butter, beeswax and our hydra-mineral complex to lift and separate every lash.

What it is: An all-in-one, defining mascara that gives natural eyelashes a false-lash effect with high-impact length, lash lift, and definition.

What Else You Need to Know: This mascara has the same brush and formula of the original all-in-one buildable mascara but comes in a travel-friendly mini size. The patented, oversize bristle-weave brush paired with the buildable, softening formula creates voluminous definition for the look of longer eyelashes without lash extensions or fake eyelashes.

What it is: A waterproof eyebrow gel that creates immediate volume* and sets brows for up to 24 hours.**

Highlighted Ingredients:
- Microfibers: Add texture and groom brows.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.

What Else You Need to Know: Made with microfibers and fortifying vitamins B5 and B8, this lightweight brow gel styles and grooms brows for a naturally full look with no stiffness.

What it is: A travel-size, vegan mascara that lifts lashes and delivers a fully-loaded flutter for up to 16 hours.

Highlighted Ingredients:
- Babassu: Nurtures lashes.
- Biotinoyl Tripeptide-1: Supports natural micro-circulation near the hair follicle to prevent atrophy and visible signs of aging.
- Hydroxyethylcellulose and Sunflower Seed Wax: Plant-derived ingredients that thicken the look of lashes, naturally.

Ingredient Callouts: Free of parabens, formaldehydes, phthalates, mineral oil, and triclosan. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: This vegan, lash loving formula is plant-powered by babassu to nurture and condition lash hair.

What it is: A serum-infused mascara that lifts, lengthens, and defines with all-day stay; powered by a pentapeptide lash serum to visibly thicken lashes over time.

Formulation Type: Volumizing, Curling, Lengthening

Highlighted Ingredients: 
- Myristoyl Pentapeptide-17: A five-amino-acid peptide that visibly increases lash density over time.

- Vitamin B5: Moisturizes, prevents lash damage, and improves luster and sheen.

- Patented Emulsion Wax Blend: Wraps each lash in a strong, flexible coat, keeping them long and lifted.

What it is: A mascara that boosts lash volume and fans out lashes in a single stroke for high-definition eye makeup looks.

Formulation Type: Volumizing, Lengthening

Benefits: Long-wearing

Highlighted Ingredients:
- Cornflower Extract: Hydrates lashes.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free.

What Else You Need to Know: This transfer-proof mascara is made of 90-percent natural-origin ingredients and infused with cornflower extract. It is a Dior makeup

What it is: An extreme volumizing mascara with an innovative dual-sided brush that coats and defines every lash for mega curl, immediate length, and extra volume.

Formulation Type: Volumizing and Lengthening

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

What Else You Need to Know: The ultra-black and creamy formula means just one dip of mascara coats every lash for easy volumized, lifted, and longer lashes. The dual-shape brush has short and long bristles to lengthen and separate lashe

What it is: An award-winning, mega volumizing mascara for super-thick, ultra dramatic falsie-level lashes.

Formulation Type: Volumizing

Highlighted Ingredients: 
- Hollow Heart-Shaped Fibers: Create longer, fuller, thicker-looking lashes.

- Hemp-Derived Cannabis Seed Oil: Conditions to keep lashes soft, not stiff.

- Vegan "Beeswax": Keeps fibers locked onto lashes, preventing fallout.

Ingredient Callouts: This product is gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This buildable mascara lets you turn up the volume for dramatically longer, fuller-looking lashes.

What it is: A pitch black, nourishing, lengthening, lifting, and thickening mascara primer that delivers 24-hour improved mascara wear.

Highlighted Ingredients:
- Argan Oil and Grape Seed Oil: Rich in omega 3 and 9 fatty acids to nourish lashes.

Ingredient Callouts: Free of parabens and mineral oil. It is also gluten-free and cruelty-free.

What Else You Need to Know: This primer is infused with nylon fibers for length and volume and argan and grape seed oils rich in omega three and nine fatty acids to help nourish lashes. The double-arch molded crescent brush separates and coats each lash from root to tip with deep black pigments.

Clinical Results: In a clinical testing on 24 women when comparing mascara pl