Dramatic Makeup

What it is: A dual-ended liquid eyeliner with a fine calligraphy tip on one end, and brush on the other for a range of sleek to dramatic effects.

Ingredient Callouts: Free of sulfates, parabens, and fragrance.

What Else You Need to Know: Formulated in the blackest shade of black, this dual-ended liquid liner delivers ultimate precision and makes fluid strokes easy to achieve. With a fine calligraphy tip on one end and a brush tip on the other, it creates a spectrum of transforming effects, from classic, sleek lines to dramatic wing-tips or a sultry, doe-eyed effect.

What it is: A waterproof mascara that delivers buildable, bold, and volumized lashes that is smudge-resistant for up to 48 hours.
Formulation Type: Volumizing

Benefits: Long-wearing, Waterproof

Ingredient Callouts: Free of parabens.

What Else You Need to Know: This ultra-buildable formula takes your lashes from day to night, allowing you to layer for a customizable dramatic look. The triple coating system allows the formula to glide evenly onto lashes, providing an intense, extreme-volume lash look that is smudge resistant and wears for up to 48 hours.

Clinical Results:
- Up to 48 hours of wear
- Smudge-resistant for up to 48 hours
- Sweat-resistant

What it is: An exclusive collection of lashes that feature wispy and fluttery design along with semi-dramatic to dramatic length and volume.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: All lashes are waterproof and with proper care can be used up to 25 times.

What it is: An intense thickening mascara infused with omega fatty acid-rich castor oil to promote lush, dense-looking lashes with unbeatable shine and glossiness.

Highlighted Ingredients:
- Castor Oil: Promotes stronger, thicker, bolder-looking lashes while preventing breakage.
- Natural Wax Blend: Provides a buildable formula.
- Hemispherical Powders: Promote natural brilliance, shine, and glossiness.

Ingredient Callouts: Free of parabens. This product is also vegan and cruelty-free.

What Else You Need to Know: Say goodbye to thin, wimpy lashes. GrandeDRAMA's buildable, no-flake, vegan formula instantly lifts, lengthens, and adds volume to your lashes like never before.

What it is: A single set of vegan false lashes with a clear comfort-fit, cotton strip.

Ingredient Callouts: Free of parabens, phthalates, and latex. This product is also vegan and cruelty-free.

What Else You Need to Know: Tartiest™ Pro Cruelty-Free Lashes are available in many styles:

Sassy: Wispy, full, and fluffy.
Wifey: Flirty volume with V-shaped clusters.
GTL: Natural yet dramatic flutter.
Girl Boss: Layered dimension and length.
Goddess: Big, bold drama.
Center of Attention: Tapered length and volume.
Baddie: 3D, full-flutter.
Glamazon: 3D, extreme volume.
Heartbreaker: 3D length and wisp.

What it is:
A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look—now available in three vibrant shades.

What it does:
This breakthrough bestseller reveals lashes you never knew you had! The specially designed brush features staggered bristles that grab close to the root, boosting length and volume beyond belief.

What it is: A creamy, blendable gel-pencil liner that accentuates a dramatic look.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, sulfates SLS & SLES, triclocarban, and triclosan.

What Else You Need to Know: This gel eyeliner lines eyes for enhanced definition, creating a customizable gaze.

What it is:
A collection of illuminating strobing powders designed to sculpt the face with light, creating depth and dimension for a refined, natural-looking highlight.

What it does:
Ambient® Strobe Lighting Powders are formulated in a sheer base that’s infused with concentrated, ultra-fine mico-pearl particles in a number of sizes and refraction levels for natural-looking luminescence—without leaving a heavy metallic finish. Developed with Photoluminescent Technology it captures, diffuses, and softens surrounding light to refine the appearance of the skin.

What else you need to know:
Hourglass products are 100 percent cruelty-free.

What it is: A lengthening mascara for up to 70% visibly longer lashes with lifted, sculpted definition and smudgeproof, long-lasting wear for up to 24 hours.

Formulation Type: Lengthening

Benefits: Long Wearing

Highlighted Ingredients:
- Arginine Amino Acids: Leave lashes feeling weightless, supple, and flexible.

What Else You Need to Know: This lengthening mascara delivers bold color, sculpted volume, and smudge-proof wear. The Infinity-Loop brush grips, coats, and separates lashes for clump-free length and volume. The buildable formula allows you to transform lashes from natural fanned-out volume to more dramatic lash looks.

Clinical Results: In an instrumental test with 30 volunteers:
- 9

What it is:
A waterproof, intensely black, volumizing mascara with an hourglass-shaped brush that separates, coats, and curls each lash to voluptuous perfection.

What it does:
Now in a waterproof formula, Better Than Sex Waterproof mascara has a volumizing formula with added high-performance and water-resistant polymers for waterproof, sweat-proof, play-proof wear.