Achieve gorgeous, natural-looking hair color with this wide selection of products designed specifically for those who embrace their natural beauty. Whether you're looking to enhance your current shade or completely transform your look, this range of natural hair color products offers a variety of options to suit every style and preference. From gentle, ammonia-free formulas to innovative dyes infused with nourishing ingredients, these products are specially formulated to provide vibrant, long-lasting color while keeping your hair healthy and radiant.
$40.50
I did however leave it on longer than the directions had stated. My hair feels very soft and conditioned, the color is vibrant and hopefully the longevity is great as well but if not that is okay too! ...Boosts my salon-dyed color...Unless I want to strip my original hair color, I'll never have a true red -- but I do want my red-toned highlights to pop as much as possible.
What it is: A dual-benefit mask that deposits temporary color while thoroughly nurturing hair for a healthier look and feel.
Hair Type: Fine, Medium, and Thick
Hair Texture: Coily, Curly, Straight, and Wavy
Hair Concerns:
- Color Fading
- Shine
- Dryness
Key Benefits: Hydrates, Fights Frizz, and Adds Shine
Formulation: Mask
Highlighted Ingredients:
- ArganID™: Provides antioxidant benefits while simultaneously helping to support natural hair repair processes.
- Amino Acid Blend: Hydrates and nurtures, providing detangling and shine benefits for hair that looks and feels healthy.
- Apricot Kernel Oil: Helps soften hydrate the hair and scalp.
Size: 6.7 oz / 200 mL·ITEM: 2494250
Color: Purple/Violet
$49.00
I really liked this product a lot, I used another product to keep my hair color beautiful and this other product sometimes dyed my hair blue and it bothered me a little as this one makes my hair color beautiful! ...I love this product. It made my hair color so vibrant and the texture was amazing. ...Amazing product. Even more amazing color!!!
What it is: A high-gloss toning formula that neutralizes brassy, yellow, or orange tones and revives warm shades while restoring vibrancy, shine, and softness.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Shine
- Color Safe
- Brassiness
Key Benefits:
- Restores Shine and Softness
- Revives and Enhances Warm Tones
- Neutralizes Brassy or Yellow Tones
Highlighted Ingredients:
- Oat Milk: Smooths and softens hair.
- Camellia Oil: Conditions and nourishes hair.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, h
$11.00
My natural hair is naturally a light brown and this definitely did work. ...My natural hair color is a darker brown but I get blonde highlights, so I use this product when I don’t feel like going to the hair salon!
What it is: A dual-benefit mask that deposits temporary color while thoroughly nurturing hair for a healthier look and feel.
Hair Type: Fine, Medium, and Thick
Hair Texture: Coily, Curly, Straight, and Wavy
Hair Concerns:
- Color Fading
- Shine
- Dryness
$200.00
I have tried many hair care lines, from affordable to luxury and have seen little to no difference with counted products. ...Wife loves this expensive so can not buy it very often n have to make it last but it does work and leaves her hair very soft for days. She uses the entire collection of hair products which she says are the best
What it is: A non-greasy hair oil composed of 97 percent naturally derived ingredients and sustainably sourced honey for visibly thicker and shinier hair.
Hair Concerns:
- Dryness
Highlighted Ingredients:
- Complex with D-Panthenol: Reinforces hair fiber and preserves color
- Ouessant Island Pure Honey: Increase hair fiber resistance for visibly thicker hair
- GUERLAIN Exclusive Royal Jelly: Natural source of carbohydrates, proteins, lipids, and vitamins
Ingredient Callouts: This product comes in recyclable packaging.
$67.00
Great for product build up in thick hair...I have thick wavy/curly hair (like, two heads worth of hair!) and I have always had a problem with product build up on my scalp as it is so difficult to really scrub. ...I was easily able to brush my hair without any detangler or product after my shower.
What it is: A purifying scalp scrub that gently exfoliates to remove excess oil, product buildup, and impurities while soothing the scalp and nourishing hair.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Color Safe
- Flaky, Dry Scalp
Key Benefits:
- Removes excess oil and buildup
- Cleanses pores
- Visibly soothes, balances, and energizes the scalp
$85.00
I also incorporate other products from the line like the hair oil. A bit expensive but makes a difference....This product is so effective and leaves my hair feeling soft.
What it is: A luxe, nutrient-rich mask that revives and restores overworked hair.
Hair Type: Fine, Medium, and Thick
Hair Texture:Coily, Curly, Straight, and Wavy
Hair Concerns:
- Dryness
- Shine
- Color Safe
ITEM: 2688539
Size: 5 oz / 150 ml
$101.50
Must have for bright hair!...I absolutely LOVE Virtue hair products and this mask is no different. I used this because my hair color was getting dull after a month of hair color and I needed a little freshness. ...It hydrates deeply while adding a noticeable luminosity to the hair. A great find for maintaining vibrant hair color.
What it is: A color-maintaining, brass-busting mask that offers fade prevention and UV protection, hydrates, repairs damage, and adds luminosity to all shades.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Brassiness
- Color-Fading
Key Benefits:
- All-natural colorants, no dyes
- Prevents fading from UV and environmental aggressors
- Hydrates and tones all hair shades
Highlighted Ingredients:
- Alpha Keratin 60ku®: Virtue's proprietary protein that strengthens and repairs hair from the inside out.
- Specialty Rice Protein, Sunflower Sprout Extract, and Tara Tree Fruit Extract: Protect from the damaging, color
$54.00
A must have hair mask...Perfect for all types of hair wavy, straight, curly and coily. Boost hair color, shine and reduces frizzy hair....My hair smells good, it’s soft, it’s shiny. It even enhanced my hair color. 10 out of 10 I totally recommend.
What it is: A chai-scented hair mask that boosts shine, enhances color, and tames frizz for irresistibly silky, glossy hair.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine
Hair Concerns:
- Color Fading
- Color Safe
- Frizz
Key Benefits:
- Boosts shine
- Revives color
- Reduces frizz
Highlighted Ingredients:
- Black Tea Ferments: Adds instant gloss and lustrous shine.
- Bio-Sugar Enzyme: Penetrates into hair cuticles for intense hydration.
- Hibiscus Flower Extract: Rich in AHAs to restore natural radiance in the hair.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else
$78.00
I have long, very dry, medium-thickness hair. I use this primarily on my hair. I find this oil quite thick compared to other hair oils I’ve tried, so I’m very careful not to use too much. ...I'm going back to the hair oil.
What it is: A luxe and fast-absorbing face, body, and hair oil that delivers moisture and a visibly radiant glow that lasts all day.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Dryness
- Shine
- Frizz
Key Benefits:
- Intensely hydrates, replenishes, and softens
- Imparts a visibly radiant glow
- Protects against moisture loss
$106.00
The serum is designed to help reduce gray hair and promote a more youthful look. It features a blend of ingredients aimed at supporting natural hair color and enhancing overall hair health. ...My hair never felt healthier...Since I’m in my 30’s and have been noticing my hair becoming gray especially on top, so I really wanted to prevent that, and I really love my natural hair color, so I’ve been trying this Anti-Gray Hair Serum along with the Anti-Gray Hair supplements for about 4 months, and have noticed a big difference in my hair, it has a lot less gray hairs, looks a lot healthier and is very soft and smooth.
What it is: An age-defying, plant-based hair serum that reduces the appearance of gray on new hair growth and renews color and shine to graying strands in as soon as 90 days.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Antiaging
- Shine
- Color Safe
