YouTube Makeup

Sephora customers often prefer the following products when searching for YouTube Makeup.

If you're looking for a way to get more out of your YouTube experience, the latest trend in video makeup is a great way to do it. With the rise of influencer marketing, brands are turning to YouTube personalities to help them reach consumers. These YouTubers have millions of subscribers and are trusted by their viewers, so they're a great choice for spreading the word about your company. Here are some of the best YouTube makeup products.

NARSClimax Mascara

Size: 0.21 oz/ 6.2 mL·ITEM: 2110757

Color: Explicit Black - black satin

173 Reviews

$34.00

I was trying to describe the plot to 'The Kindergarten Teacher' and naturally I reduced myself to a blubbering mess with tears streaming down my face. When i finally compared myself I went to the washroom to dry my eyes. ...I read articles. Watch youtube vids. This mascara is actually a game-changer for me.

What it is:
An innovative mascara that delivers buildable volume and intense black color in a lightweight, flexible formula that won’t clump or smudge.

What it does:
This explosive, volume-building mascara features Lash Moisture Complex for a whipped, creamy formula that lifts and builds without clumping or smudging. Lashes feel soft—never heavy or stiff. The exclusive, full-bodied brush has ribbed bristles that capture and coat each lash for an intense effect. Lashes are smoothly wrapped from root to tip in blackened pigments for rich color and bold dimension.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

Fenty Beauty by RihannaSnap Shadows Mix & Match Eyeshadow Palette

Size: 6 x 0.035 oz·ITEM: 2311488

Type: 3 Deep Neutrals

372 Reviews

$40.50

I'm waiting for some good YouTube videos come out with these palettes so I can get better at the application....Peach makeup for summer!...I have been loving peach toned makeup for summer, and this palette really nailed it.

What it is: A portable mini eyeshadow palette of six shades in a range of matte to shimmer finishes; use them solo or snap any two palettes together for your own custom combo.

Ingredient Callouts: This product is cruelty-free, and gluten-free.

What Else You Need to Know: Achieve limitless eye looks in a snap. Create your own custom combo on the go. From pastels to neutrals, this portable, mini six-pan palette packed with rich, blendable color in a rainbow of matte, shimmer, and glitter long-wear finishes was chosen by Rihanna to deliver the perfect range of shades.

bareMineralsStrength & Length Serum-Infused Mascara

Size: 0.27 oz/ 8 mL·ITEM: 2349611

Color: Extreme Black

607 Reviews

$30.00

I use this product with my every day makeup!...Watch the short video on YouTube about how to use this wand. The mascara is AMAZING.

What it is: A vegan and cruelty-free mascara with fortifying plant-based serum that’s shown to strengthen and enhance for longer-looking lashes.

Formulation Type:
Volumizing and Lengthening

Highlighted Ingredients:
- Red Clover Peptide Complex: Provides powerful strengthening benefits for healthier-looking lashes.
- Essential Mineral Blend: Provides conditioning and nourishing benefits to visibly smooth the hair cuticle for shiny, supple lashes.

Ingredient Callouts: It is vegan, gluten-free, and cruelty-free.

What Else You Need to Know: This breakthrough mascara is powered by red clover flower with potent peptides for powerful strengthening benefits and visibly longer, healthier lashes.

HUDA BEAUTYEasy Bake and Snatch Pressed Talc-Free Brightening and Setting Powder

Size: .29 oz·ITEM: 2691673

Color: Cinnamon Bun - deep to rich skin tones with neutral undertones. brighten and disguise under-eye darkness.

3.2K Reviews

$52.00

I have oily skin and usually throughout the day like to use something like this to get rid of extra shine so it doesn’t appear when I’m streaming or doing content and this definitely does the job well. ...Whenever I am so tired, I get my eye makeups underneath my eyes and eventually look blackish at the end of the day.

What it is: A creamy, hydrating, noncomedogenic pressed powder designed for targeted brightening, lifting, and setting for medium coverage and a natural finish.


Coverage: Medium


Finish: Natural


Formulation: Pressed Powder


Highlighted Ingredients:

- Hyaluronic acid: Hydrating for smooth, non-drying texture.
- Avocado derivative: Controls shine.


Ingredient Callouts: Free of parabens and cruelty-free.

tarteDouble Take Eyeliner

ITEM: 2094423

Color: Brown

1.2K Reviews

$36.00

I've never thought to look around for liners after sticking to Trooper by Kat Von D. After watching a YouTube video i'd gone to grab the Tarte gel liner, saw this instead and thought what a great concept. ...I got stuck in a torrential downpour & while the rest of my makeup was streaming down my face, this stuff did not budge.

What it is: A dual-ended eyeliner with a waterproof liquid and a pencil liner, combined in one convenient tool.

Highlighted Ingredients:
- Amazonian Clay: Nature’s most perfect ingredient for better, longer, truer wear.
- Mineral Pigments: Soothe and soften skin around the lash line.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, and triclosan. This product is also vegan and gluten-free.

What Else You Need to Know: This long wear, two-in-one liquid and gel pencil eyeliner creates a wide range of eye looks. Amazonian clay-infused and self-sharpening, this gel pencil glides along the inner eye rim to perfectly define. The slick liquid eyeliner goes on glossy and dries to a semi-matte, opaque finish.

Urban DecayAll Nighter Waterproof Makeup Setting Spray

ITEM: 1900000

Size: Standard Size - 4 oz/ 118 mL

14.6K Reviews

$48.50

honestly amazing! I puked, had tears streaming down my face and sweat all within one night and I came home and my makeup look untouched. ...Really helps makeup stay...Decided to try it because I saw my favorite beauty blogger on YouTube talk about it. This product really does a good job in holding the makeup in place.

What it is: An award-winning lightweight vegan setting and finishing spray that keeps makeup fresh, smudge-proof, and transfer resistant for up to 16 hours.


Skin Type: Normal, Dry, Combination, and Oily


Finish: Natural


Formulation: Liquid


Highlighted Ingredients:

Temperature control technology: Time-release molecules that burst gradually to lower the temperature of your skin.


Ingredient Callouts: Free of parabens and mineral oil. It is also vegan and cruelty-free.

$39.50

I mean, I was caught in a rain shower and had to run to my car and it was streaming down my face when I got in and looked at myself in the rearview mirror. ...Even tried all of the mascaras recommended by Youtube makeup gurus. But no luck until I tried this product.

What it is: A mascara that gives lashes instant and long-lasting volume, length, and lift with an exclusive "Load, Comb, and Lift" technology brush.

Highlighted Ingredients:
- Lash-Lifting Polymer: Lifts and holds lashes.
- Carnauba Wax and Microcrystalline Wax: Add body and texture to the formula for volume and length.
- Kerestore™: Creates a super-strong conditioning effect on individual hair fibers to create a thicker look and feel on lashes.

MILK MAKEUPKUSH Waterproof Mascara

Size: 0.27 oz / 8 ml·ITEM: 2203826

Color: Aces - blackest black

943 Reviews

$38.00

Was a decent Mascara but was not waterproof at all! All of it acmes streaming down my face. Don't recommend for swimming....I would recommended for a makeup no Makeup look

What it is: A waterproof, intense-black mascara with thickening, heart-shaped fibers and conditioning, hemp-derived cannabis seed oil.

Highlighted Ingredients:
- Hemp-Derived Cannabis Sativa Seed Oil: Conditions for healthier-looking lashes and smooth application, and fuses fibers to lashes for thickness without fallout.
- Heart-Shaped Fibers: Lock onto lashes in each direction, adding width and length for long-lasting volume.
- Pure Pigment: Intense black pigment.

tarteMaracuja Juicy Glow Skin Tint

Size: 1 oz / 30 mL·ITEM: 2684405

Color: 59N Rich Neutral - deeper skin with a balance of warm & cool undertones

107 Reviews

$57.00

No problems with pilling streaming...For the price point, I am disappointed in the packaging. I store my makeup very carefully but recently, the entire tip of the bottle was torn off and a large blob of foundation came out.

What it is: A medium, flexible coverage skin tint with dewy-radiant finish for a 16-hour, soft-focus glow.


Coverage: Medium


Finish: Radiant


Formulation: Liquid


Highlighted Ingredients:
- Maracuja Oil: Delivers firmer-, brighter-, smoother-looking skin.

- Hyaluronic Acid: Delivers moisture, firmness, and suppleness.

- 10+ Superfruits: Brighten and smooth.


Ingredient Callouts: Free of parabens, formaldehydes, mineral oil, oxybenzone, coal tar, hydroquinone, triclocarban, and triclosan. It is also vegan, gluten-free, and cruelty-free. 

Products related to YouTube Makeup

fun makeup
“It pairs beautifully with all my makeup, and it looks great for hours!! I even use this bronzer on my no makeup days because it makes my cheeks look naturally chiseled”
Creative Makeup
“I find it good for quick, everyday use and when you want to be a little more creative... espeically since it's not impossible to remove if you make a mistake - you just take off the makeup underneath since it's waterproof”
Love Makeup
“Literally love this mascara I’ve used so many I got this and omg I love how it separates my lashes and it stays all day also it makes my lashes super super long”
Healthy Makeup
“It's nice as a prep spray but it does NOT do well as a setting spray. Did not set my makeup at all”
Night Makeup
“I have Imortelle and it is awesome as a liner (I really sharpened it even though it was brand new) for day but also wear it as a lid color and use black liner on top for nights. I wore it to a music festival and it did NOT budge”
Simple Makeup
“it is also great for a pretty and simple everyday eye, with a touch of sparkle. the shades blend beautifully and I love the glitter topper”
Pretty Makeup
“Great value and the colours are really pretty. As expected, the matte blush has better staying power, but I love both equally”
Goddess Makeup
“I prefer the pillowtalk palette over the golden goddess. Wouldnt repurchase the golden goddess palette but I love pillowtalk”
Trendy Makeup
“Very unique formula, feels nice on the lips and the color is beautiful, I think they are nice for no makeup makeup days and when you want something more natural and not too pigmented”
casual makeup
“They never dry out my lips and this colour is beautiful. A staple for my makeup bag”