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Start with the foundation you currently use to find a matching shade from this brand.
- Arginine (Keratin): Fortifies and nurtures lashes.
- Shea Butter: Weightlessly conditions lashes.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, and triclosa, and contains less than one percent of synthetic fragrances. This product is also cruelty-free and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: Mascara that goes to extremesnaturally. This clean mascara weightlessly lifts and lengthens with a dual-sided brush that catches and separates every lash. Made with beeswax and shea butters for flexibility and hold, this flake-free formula lasts yet comes off easily with warm water at night. It is 99 percent natural and 100 percent safe.
-Use the shorter section of the dual-sided brush to curl and create volume, then the longer side to build length and separate with precision.
-One coat lifts and extends lashes with a natural effect, while additional coats build to create a more dramatic appearance.
-For lashes that are naturally extra straight, use an eyelash curler before application.
-At the end of the day, simply remove with warm water.
With nothing to hide, ILIA believes that clean beauty is about more than just leaving out harsh chemicals and toxins. It's about adding skin-healing, organic, natural ingredients while still achieving buildable, wearable hues. Brilliant color. Thoughtfully made.
"Basically, we do the research so you don't have to. We know it's possible to create vibrant shades using hydrating formulas and organic botanicals so you can naturally highlight what makes you you." -Sasha Plauvsic, Ilia Founder
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