Use It With
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
- Color Safe
- Damage, Split Ends, and Breakage
- Helps heal damaged hair
- Gives strength and softness
- Provides extraordinary color protection
- Keravis: A strengthening protein known to prevent hair breakage.
- Astaxanthin: A powerful antioxidant part of the exclusive Asta-Repair technology that helps heal and repair damaged hair.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This formula includes a signature aromatherapy blend of raspberry, peach, and water flowers and a patented Antifade Complex® to protect color vibrancy and ensure lasting color payoff. It also includes sunflower seed, a UV filter, and vitamin E to fight color-depleting environmental effects while ensuring lasting shine.
Clinical Results: Based on consumer testing of 59 women using a regimen of Strength Cure Shampoo and Conditioner (conditioner sold separately):
- 98% of women said hair feels soft
- 95% of women said hair feels healthy
-Apply a dime-size amount to freshly shampooed hair, focusing on the mid-lengths and ends.
-Using your fingers, gently massage through hair.
-Wait one to two minutes.
-For best results, shampoo with Strength Cure Shampoo (sold separately) and follow Conditioner with Miracle Filler Treatment (sold separately).
-Astaxanthin: A powerful antioxidant part of the exclusive Asta-Repair technology that helps heal and repair damaged hair.
Aqua / Water / Eau, Cetearyl Alcohol, Behentrimonium Chloride, Amodimethicone, Parfum / Fragrance, Isopropyl Alcohol, Phenoxyethanol, Benzoic Acid, Trideceth-6, Hexyl Cinnamal, Tocopherol, Olea Europaea Fruit Oil / Olive Fruit Oil, Camelina Sativa Seed Oil, Poly(Linseed Oil), Butylene Glycol, Linalool, Potassium Hydroxide, Dilauryl Thiodipropionate, Arginine, Cetrimonium Chloride, Helianthus Annuus Seed Extract / Sunflower Seed Extract, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Limonene, 2-Oleamido-1,3-Octadecanediol, Citric Acid, Benzophenone-4, Citronellol, Haematococcus Pluvialis Extract, Ci 14700 / Red 4, Caprylic/Capric Triglyceride, Potassium Sorbate, Ci 15510 / Orange 4.
Created in California in 2001, Pureology was born from a powerful idea: create the best professional products for color-treated hair.
Color care without compromise is the POWER OF PUREOLOGY. We created our customized, high performance formulas while caring for our planet and animals with beauty and integrity in mind. As the pioneer of PROFESSIONAL VEGAN COLOR CARE & ZEROSULFATE® formulas, we strive to make women feel beautiful with good-for-you hair care.
Our formulas are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing.
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