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SIZE: 12 oz/ 355 mL
What it is: A body-boosting shampoo that is designed to gently cleanse hair, provide weightless lift, and protect color.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Frizz
- Hold
- Dullness
Key Benefits:
- Smooths
- Maintains style
- Adds shine
Formulation: Lightweight Lotion
Highlighted Ingredients:
- Pro-Vitamin B5: Naturally thickens and provides body while smoothing dry hair and hydrating the scalp.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
- Hydrolyzed Soy Protein: Locks in moisture to minimize frizz.
Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This lightweight, root-lifting cleanser is perfect for those with thin or flat hair. It contains pro-vitamin B5 to thicken hair, provide body, and deliver light hold while hydrating the scalp and smoothing dry hair. It also includes a hint of grapefruit and oatmeal blend to leave hair with a light, fresh fragrance.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Frizz
- Hold
- Dullness
Key Benefits:
- Smooths
- Maintains style
- Adds shine
Formulation: Lightweight Lotion
Highlighted Ingredients:
- Pro-Vitamin B5: Naturally thickens and provides body while smoothing dry hair and hydrating the scalp.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
- Hydrolyzed Soy Protein: Locks in moisture to minimize frizz.
Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This lightweight, root-lifting cleanser is perfect for those with thin or flat hair. It contains pro-vitamin B5 to thicken hair, provide body, and deliver light hold while hydrating the scalp and smoothing dry hair. It also includes a hint of grapefruit and oatmeal blend to leave hair with a light, fresh fragrance.
Suggested Usage:
-Massage a small amount to wet hair, lather well, and rinse.
-Follow with Volume Conditioner (sold separately).
-Massage a small amount to wet hair, lather well, and rinse.
-Follow with Volume Conditioner (sold separately).
-Hydrolyzed Vegetable Keratin Protein: Keeps hair strong and pliable.
-Pro-Vitamin B5: Moisturizes and smooths dry hair
-Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
-Patented Copolymer: Builds volume and provides natural hold.
Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Decyl Glucoside, Ammonium Chloride, Silicone Quaterium-16, Glycol Distearate, Acrylates Copolymer, Polyquaternium-7, Cocamidopropylamine Oxide, Citric Acid, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Undeceth-11, Sodium Lauroyl Sarcosinate, Fragrance (Parfum), Cocamide MIPA, Butyloctanol, Panthenol (Pro-Vitamin B5), PPG-2 Hydroxyethyl Coco/Isostearamide, Undeceth-5, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Tetrasodium EDTA, Rosmarinus Officinalis (Rosemary) Leaf Extract, Panthenyl Ethyl Ether, Hydrolyzed Vegetable Protein pg-Propyl Silanetriol, Helianthus Annus (Sunflower) Seed Extract, Euterpe Oleracea (Acai) Fruit Extract, Quaternium-95, Glycerin, Sodium PCA, Sodium Lactate, Arginine (L-Arginine), Propanediol, Aspartic Acid (L-Aspartic Acid), Hydrolyzed Soy Protein, PCA, Glycine, Alanine (L-Alanine), Serine (L-Serine), Methylchloroisothiazolinone, Valine (L-Valine), Camellia Sinensis (White Tea) Leaf Extract, Methylisothiazolinone, Threonine (L-Threonine), Proline (L-Proline), Phenylalanine (L-Phenylaline), Isoleucine (L-Isoleucine), Histidine (L-Histidine), Hydroxycitronellal, Butylphenyl Methylpropional, Limonene.
-Pro-Vitamin B5: Moisturizes and smooths dry hair
-Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
-Patented Copolymer: Builds volume and provides natural hold.
Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Decyl Glucoside, Ammonium Chloride, Silicone Quaterium-16, Glycol Distearate, Acrylates Copolymer, Polyquaternium-7, Cocamidopropylamine Oxide, Citric Acid, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Undeceth-11, Sodium Lauroyl Sarcosinate, Fragrance (Parfum), Cocamide MIPA, Butyloctanol, Panthenol (Pro-Vitamin B5), PPG-2 Hydroxyethyl Coco/Isostearamide, Undeceth-5, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Tetrasodium EDTA, Rosmarinus Officinalis (Rosemary) Leaf Extract, Panthenyl Ethyl Ether, Hydrolyzed Vegetable Protein pg-Propyl Silanetriol, Helianthus Annus (Sunflower) Seed Extract, Euterpe Oleracea (Acai) Fruit Extract, Quaternium-95, Glycerin, Sodium PCA, Sodium Lactate, Arginine (L-Arginine), Propanediol, Aspartic Acid (L-Aspartic Acid), Hydrolyzed Soy Protein, PCA, Glycine, Alanine (L-Alanine), Serine (L-Serine), Methylchloroisothiazolinone, Valine (L-Valine), Camellia Sinensis (White Tea) Leaf Extract, Methylisothiazolinone, Threonine (L-Threonine), Proline (L-Proline), Phenylalanine (L-Phenylaline), Isoleucine (L-Isoleucine), Histidine (L-Histidine), Hydroxycitronellal, Butylphenyl Methylpropional, Limonene.
Hi y’all, we’re from Austin, TX and yes, it’s as great as you’ve heard. Accessible, salon-quality haircare is what we do, and in our spare time we verb in our Verb. We're a team of millennial women making shampoo for people like us (and our plus ones, friends, kids). We bridge the gap between mass market and high-end haircare because who says good hair has to be out of reach?
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