Roll over or click image to zoom in
SIZE: 12 oz/ 355 mL
What it is: A body-boosting shampoo that is designed to gently cleanse hair, provide weightless lift, and protect color.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Frizz
- Hold
- Dullness
Key Benefits:
- Smooths
- Maintains style
- Adds shine
Formulation: Lightweight Lotion
Highlighted Ingredients:
- Pro-Vitamin B5: Naturally thickens and provides body while smoothing dry hair and hydrating the scalp.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
- Hydrolyzed Soy Protein: Locks in moisture to minimize frizz.
Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This lightweight, root-lifting cleanser is perfect for those with thin or flat hair. It contains pro-vitamin B5 to thicken hair, provide body, and deliver light hold while hydrating the scalp and smoothing dry hair. It also includes a hint of grapefruit and oatmeal blend to leave hair with a light, fresh fragrance.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Frizz
- Hold
- Dullness
Key Benefits:
- Smooths
- Maintains style
- Adds shine
Formulation: Lightweight Lotion
Highlighted Ingredients:
- Pro-Vitamin B5: Naturally thickens and provides body while smoothing dry hair and hydrating the scalp.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
- Hydrolyzed Soy Protein: Locks in moisture to minimize frizz.
Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This lightweight, root-lifting cleanser is perfect for those with thin or flat hair. It contains pro-vitamin B5 to thicken hair, provide body, and deliver light hold while hydrating the scalp and smoothing dry hair. It also includes a hint of grapefruit and oatmeal blend to leave hair with a light, fresh fragrance.
Suggested Usage:
-Massage a small amount to wet hair, lather well, and rinse.
-Follow with Volume Conditioner (sold separately).
-Massage a small amount to wet hair, lather well, and rinse.
-Follow with Volume Conditioner (sold separately).
-Hydrolyzed Vegetable Keratin Protein: Keeps hair strong and pliable.
-Pro-Vitamin B5: Moisturizes and smooths dry hair
-Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
-Patented Copolymer: Builds volume and provides natural hold.
Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Decyl Glucoside, Ammonium Chloride, Silicone Quaterium-16, Glycol Distearate, Acrylates Copolymer, Polyquaternium-7, Cocamidopropylamine Oxide, Citric Acid, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Undeceth-11, Sodium Lauroyl Sarcosinate, Fragrance (Parfum), Cocamide MIPA, Butyloctanol, Panthenol (Pro-Vitamin B5), PPG-2 Hydroxyethyl Coco/Isostearamide, Undeceth-5, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Tetrasodium EDTA, Rosmarinus Officinalis (Rosemary) Leaf Extract, Panthenyl Ethyl Ether, Hydrolyzed Vegetable Protein pg-Propyl Silanetriol, Helianthus Annus (Sunflower) Seed Extract, Euterpe Oleracea (Acai) Fruit Extract, Quaternium-95, Glycerin, Sodium PCA, Sodium Lactate, Arginine (L-Arginine), Propanediol, Aspartic Acid (L-Aspartic Acid), Hydrolyzed Soy Protein, PCA, Glycine, Alanine (L-Alanine), Serine (L-Serine), Methylchloroisothiazolinone, Valine (L-Valine), Camellia Sinensis (White Tea) Leaf Extract, Methylisothiazolinone, Threonine (L-Threonine), Proline (L-Proline), Phenylalanine (L-Phenylaline), Isoleucine (L-Isoleucine), Histidine (L-Histidine), Hydroxycitronellal, Butylphenyl Methylpropional, Limonene.
-Pro-Vitamin B5: Moisturizes and smooths dry hair
-Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
-Patented Copolymer: Builds volume and provides natural hold.
Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Decyl Glucoside, Ammonium Chloride, Silicone Quaterium-16, Glycol Distearate, Acrylates Copolymer, Polyquaternium-7, Cocamidopropylamine Oxide, Citric Acid, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Undeceth-11, Sodium Lauroyl Sarcosinate, Fragrance (Parfum), Cocamide MIPA, Butyloctanol, Panthenol (Pro-Vitamin B5), PPG-2 Hydroxyethyl Coco/Isostearamide, Undeceth-5, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Tetrasodium EDTA, Rosmarinus Officinalis (Rosemary) Leaf Extract, Panthenyl Ethyl Ether, Hydrolyzed Vegetable Protein pg-Propyl Silanetriol, Helianthus Annus (Sunflower) Seed Extract, Euterpe Oleracea (Acai) Fruit Extract, Quaternium-95, Glycerin, Sodium PCA, Sodium Lactate, Arginine (L-Arginine), Propanediol, Aspartic Acid (L-Aspartic Acid), Hydrolyzed Soy Protein, PCA, Glycine, Alanine (L-Alanine), Serine (L-Serine), Methylchloroisothiazolinone, Valine (L-Valine), Camellia Sinensis (White Tea) Leaf Extract, Methylisothiazolinone, Threonine (L-Threonine), Proline (L-Proline), Phenylalanine (L-Phenylaline), Isoleucine (L-Isoleucine), Histidine (L-Histidine), Hydroxycitronellal, Butylphenyl Methylpropional, Limonene.
Hi y’all, we’re from Austin, TX and yes, it’s as great as you’ve heard. Accessible, salon-quality haircare is what we do, and in our spare time we verb in our Verb. We're a team of millennial women making shampoo for people like us (and our plus ones, friends, kids). We bridge the gap between mass market and high-end haircare because who says good hair has to be out of reach?
Get more information about
shipping rates, schedules, methods and restrictions
.If you are not completely satisfied with an online purchase or gift, you may return your U.S.or Canadian purchase in stores or by mail. Restrictions apply for returns made outside the U.S.