Magenta Lip Gloss

What it is: An innovative formula infused with powerful active ingredients for rich hydration and a long-lasting look of volume.

Highlighted Ingredients:
- Volulip™ and Hyaluronic Acid: Delivers rich moisture to enhance the look of lips’ natural shape for long-lasting volume.
- Shea Butter and Avocado Oil: Hydrates lips.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, mineral oil, and triclosan. This product is also cruelty-free.

What Else You Need to Know: With supernatural volume and ethereal shine, lips appear fuller without the sting of traditional lip plumpers. Light-reflecting shimmer and brilliant luster give multidimensional shine that’s unreal.

What it is: A hydrating, nonsticky, long-lasting lip gloss that cushions lips all day with soft, nourishing color and shine.

Formulation Type: Lip Gloss

Benefits: Hydrating

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, and sulfates SLS & SLES. It is also vegan and cruelty-free.

What Else You Need to Know: Like a lip mask in a gloss, this ultra-cushiony, comfortable formula hugs lips with nourishing hydration while visibly plumping them with buildable color and shine. Made with a botanical blend of lotus, gardenia, and white waterlily, it also helps soothe, calm, and nourish lips.

What it is: An ultimate, gotta-have-it lip gloss with explosive shine that feels as good as it looks.

Highlighted Ingredients:
- Shea Butter: Conditions skin.

Ingredient Callouts: Free of parabens and phthalates. This product is also cruelty-free.

What Else You Need to Know: This universal lip luminizer delivers explosive shine in six shades that flatter all skin tones. One swipe of Gloss Bomb’s XXL wand leaves lips looking instantly fuller and smoother. The non-sticky formula is super shiny, and has an addictive peach-vanilla scent you just can't get enough of. Rihanna was obsessed with creating the perfect gloss that makes you want to put it on over and over again.

What it is:An ultra-cushiony, super buttery gloss that hugs lips with plush shine and all-day hydration.

Formulation Type: Lip Gloss

Benefits: Hydrating

Highlighted Ingredients:
- Aloe Butter, Avocado Butter, and Shea Butter: Help condition lips.
- Hyaluronic Acid: Helps lock in moisture for lips that look plump with hydration.

What Else You Need to Know: This buttery formula coats lips with plush shine and soothing hydration, all while delivering a juicy pop of color. It is formulated with nourishing super butters to help condition lips and with hyaluronic acid to help lock in moisture and leave lips looking plump with hydration.

What it is: Lips look fuller and plumper after applying this high-shine, vibrant lip gloss.

Formulation Type: Lip Gloss

Benefits: Plumping

What Else You Need to Know: High-shine lip gloss enriched with moisturizing sunflower seed oil, ginger root oil, and peppermint oil. Helps hydrate and plump up lips with each application.

What it is: A clean, high-shine, non-sticky lip gloss made with vitamin-rich oils for a nourishing burst of hydration and juicy, semi-sheer color.
Formulation Type: Lip Gloss

Benefits: Hydrating

Highlighted Ingredients: 
- Jojoba Oil and Goji Berry Extract: Hydrate lips so they feel smooth and comfortable.

- Cloudberry Seed Oil: Nourishes and moisturizes with high levels of vitamin C and E.

- Crushed Sapphire and Ruby Gemstones: Calm and soothe.

Ingredient Callouts: This product is gluten-free and cruelty-free.

What it is:  A powerful, rapidly plumping lip gloss that delivers lasting volume and hydration using scientifically tested, advanced lip-volumizing technologies 

Formulation Type: Lip Gloss/Lip Plumper

Benefits: Plumping

Highlighted Ingredients:

-Lab-tested Blend (Atelocollagen, Marine Filling Spheres, Avocado, Jojoba Oils, Vitamin E): Provides long-lasting lip plumping effects.

Ingredient Callouts: Free of parabens, phthalates, sulfates SLS & SLES, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.

What it is:
A bestselling lip gloss that boldly creates the appearance of fuller lips with a tantalizing tingle in a high-shine, shimmering finish.

What it does:
This bestselling lip gloss delivers mesmerizing shine with a refreshing, tingly sensation. A unique peptide complex helps to create a voluminous lip look, while vitamins A and E provide lasting moisture for soft and luscious lips. It’s available in a vast range of shades and sparkly, pearlescent, or shimmering finishes that transform your look in a single swipe.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What it is: A bestselling, moisturizing lip gloss and lip oil hybrid that delivers a high shine finish without the stickiness, specially formulated for sensitive skin.

Highlighted Ingredients: 

- Apricot Kernel Oil: Nurtures and soothes lips.

- Raspberry Seed Oil: Protects lips against damage from free radicals and environmental aggressors.

- Rosehip Oil: Contains vitamins A and E while promoting cell repair and regeneration.

 Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free.

What Else You Need to Know: This vegan lip jelly is a gloss and oil in one made with a unique blend of nurturing oils to soothe

What it is: A hydrating, non-sticky lip gloss for high-shine lips that visibly smooths and blurs fine lines.

Formulation Type: Lip Gloss

Benefits: Hydrating and Moisturizing

Highlighted Ingredients: 
- Vegan Collagen: Smooths the look of lip lines.

Ingredient Callouts: Free of sulfates SLS & SLES.

What Else You Need to Know: The hydrating, fine-line smoothing formula melts onto the lips with a non-stick, reflective ‘glass-like’ finish. Packed with lip-loving, active ingredients like vitamin E and infused with vegan collagen for comfortable coverage that moisturizes the lips.