FIRSTatSEPHORA | THE NEW CULT FAVORITES |  If you love the originals (you do), check out the next generation of these all-time favorites.
NATASHA DENONA | Farsali | Kat Von D | Fenty Beauty by Rihanna | Sephora Collection | Hourglass | Huda Beauty | Laura Mercier
Fenty Beauty by Rihanna | Cult Favorite Rihanna's #1 bestselling rose-nide gloss that looks amazing on everyone. | New + Only Here Brilliant, diamond-like shimmer that's never frosty (we mean it).
{{::skugrid.title}}
Huda Beauty | Cult Favorite Your influencer-approved palette for going day to night. | New + Only Here You asked, you got it: more shades of the fun-size favorite.
{{::skugrid.title}}
laura mercier | Cult Favorite Once a backstage secret, now THE go-to matte setting powder. | New + Only Here A luminous, glowly version of the holy-grail-status original.
{{::skugrid.title}}
Kat Von D | Cult Favorite The legendary jet-black waterproof liner that will. not. budge. | New + Only Here Its innovative slanted tip makes cat-eyes ultrasharp.
{{::skugrid.title}}
NATASHA DENONA | Cult Favorite You fell hard for this fiery palette, customized by the makeup artist herself. | New A safari-inspired dream-palette of modern, matte shades.
{{::skugrid.title}}
Farsali | Cult Favorite This radiance-boosting essence blew up on feeds everywhere. | New + Only Here Blur out imperfections with this real-life beauty filter.
{{::skugrid.title}}
HOURGLASS | Cult Favorite The iconic trio of mood-light-mimicking powders that flew off the shelves. | New + Only Here Six flattering shades of bronzer, blush, and metallic shimmer.
{{::skugrid.title}}
Marc Jacobs Beauty | Cult Favorite The first-of-its-kind retractable gel liner gives intense color in one stroke. | New + Only Here Get on the glitter trend with these sprakly, pigmented gel liners.
{{::skugrid.title}}
Sephora Collection | Cult Favorite What's this? Oh, just the highest-rated Sephora Collection palette ever. | New + Only Here An everyday-essential palette in finishes from matte to metallic.
{{::skugrid.title}}