Drunk ElephantC-Firma™ Vitamin C Day Serum

What it is: A potent vitamin C day serum packed with antioxidants, nutrients, and fruit enzymes to visibly firm, brighten, and improve signs of photoaging.
Skin Type: Normal, Dry, Combination, and Oily
Skincare Concerns: Fine Lines and Wrinkles, Dullness and Uneven Texture, and Loss of Firmness and Elasticity
Formulation: Lightweight Serum
Highlighted Ingredients:
- Potent Antioxidant Complex (15% L-Ascorbic Acid and Ferulic Acid and 1% Vitamin E): Firms and brightens the look and feel of skin while minimizing the visible signs of photoaging from pollution and other environmental stressors.
- Pumpkin Ferment and Pomegranate Extract: These ingredients work together to enzymatically dissolve dead surface skin cells, minimizing the appearance of pores.
- Chronocyclin: A chronopeptide that mimics the antioxidant benefits of vitamin D for more youthful-looking skin.
What Else You Need to Know: Packed with a powerful antioxidant complex of l-ascorbic and ferulic acids to reveal a more even-looking complexion, C-Firma™ helps enzymatically dissolve dead skin cells as it intensely hydrates. Photo damage and aging are visibly diminished, replaced by incredible radiance and luminosity. With a 3.3 pH, C-Firma will likely change color over the course of its life on your shelf, but don‘t be alarmed—anything from a pale yellow to an amber orange is completely normal and not a sign the ascorbic acid is ineffective. Drunk Elephant recommends using C-Firma within six months after opening, and if you‘re using it as directed—one pump per day—one bottle will last about three to four months.
This serum is free of essential oils, silicones, and fragrance.
Drunk Elephant is committed to using only ingredients that either directly benefit the health of the skin or support the integrity of their formulations. The brand focuses on healthy pH levels, formulations the skin recognizes, small molecular structure that’s easily absorbed, and effective active ingredients that also support the skin’s acid mantle. All of their products are designed to be mixed together—what Drunk Elephant calls making a smoothie. (This is true for all of their products except their sunscreen, Umbra, which sits on top of the skin, protecting it from UV damage.) The result is skin that is reset to its happiest, healthiest state.
Drunk Elephant is a supporter of IEF (International Elephant Foundation) and is cruelty-free.
Award wins:
- Allure, 2019 Readers‘ Choice
- Tatler UK, 2019 Beauty Award
Clinical Results: In an independent consumer-testing panel of 104 women ages 25 to 55:
- 90% found skin appeared smoother
- 89% found skin appeared brighter and more radiant
- 87% found skin appeared firmer
Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

Suggested Usage:
-In the morning, apply evenly to clean, dry face, neck, chest, and backs of hands.
-Tip: C-Firma™ contains pure l-ascorbic acid and is best when fresh, so use immediately and don‘t stock up. After first use, it may be stored in the refrigerator to help maintain its potent antioxidant activity and effectiveness.

Smoothie Tips:
-Try Drunk Elephant‘s "Get on with Your Day Smoothie" for a just-got-back-from-somewhere- sunny glow. In the palm of your hand, mix one drop D-Bronzi™ (sold separately), one pump C-Firma™, and one pump B-Hydra™ (sold separately). Top it off with Umbra Sheer™ (sold separately) and apply to skin.
-Try Drunk Elephant‘s "Juice-C Water Smoothie" for brighter-, healthier-looking, more hydrated skin. In the palm of your hand, mix one pump C-Firma™ and one pump B-Hydra™ (sold separately). Top it off with Umbra Sheer™ (sold separately) and apply to skin.

-Potent Antioxidant Complex (15% L-Ascorbic Acid and Ferulic Acid and 1% Vitamin E): Firms and brightens the look and feel of skin while minimizing the visible signs of photoaging from pollution and other environmental stressors.
-Pumpkin Ferment and Pomegranate Extract: These ingredients work together to enzymatically dissolve dead surface skin cells, minimizing the appearance of pores.
-Chronocyclin: A chronopeptide that mimics the antioxidant benefits of vitamin D for more youthful-looking skin.

Water/Aqua/Eau, Dimethyl Isosorbide, Ascorbic Acid, Laureth-23, Glycerin, Lactobacillus/Pumpkin Ferment Extract, Sclerocarya Birrea Seed Oil, Dipotassium Glycyrrhizate, Glycyrrhiza Glabra (Licorice) Root Extract, Vitis Vinifera (Grape) Juice Extract, Phyllanthus Emblica Fruit Extract, Camellia Sinensis Leaf Extract, Tocopherol, Lactobacillus/Punica Granatum Fruit Ferment Extract, Sodium Hyaluronate Crosspolymer, Hydrolyzed Quinoa, Phytosterols, Glutamylamidoethyl Imidazole, Hydrolyzed Wheat Protein, Ferulic Acid, Acetyl Glucosamine, Sodium Hyaluronate, Tetrahydrobisdemethoxydiferuloylmethane, Tetrahydrodemethoxydiferuloylmethane, Tetrahydrodiferuloylmethane, Glycine, Leuconostoc/Radish Root Ferment Filtrate, Sucrose, Maltodextrin, Chondrus Crispus Extract, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Isohexadecane, Phenoxyethanol, Caprylhydroxamic Acid, Caprylyl Glycol, Sorbitan Isostearate, Propanediol, Pentylene Glycol, Xanthan Gum, Butylene Glycol, Sodium Hydroxide, Chlorphenesin, Polysorbate 60, Sodium Dehydroacetate, Potassium Sorbate, Sorbic Acid, Ethylhexylglycerin.

Clean at Sephora products are formulated without:Sulfates—SLS + SLES, Parabens, Formaldehydes, Formaldehyde-releasing agents, Phthalates, Mineral Oil, Retinyl Palmitate, Oxybenzone, Coal Tar, Hydroquinone, Triclosan, Triclocarban, Undisclosed synthetic fragrances (Products can be formulated with disclosed synthetic fragrances that meet the following two criteria: (1) the synthetic fragrances do not include any of the ingredients listed in numbers 1 through 12 above and (2) the synthetic fragrances are at a concentration below 1% of the total formula) The following type of acrylates: (ethyl acrylate, ethyl methacrylate, methyl methacrylate, butyl methacrylate, hydroxypropyl methacrylate, tetrahydrofurfuryl methacrylate, trimethylolpropane trimethacrylate , aluminum salts), Animal Oils/Musks/Fats, Benzophenone + Related Compounds, Butoxyethanol, Carbon Black, Lead/Lead Acetate, Methyl Cellosolve + Methoxyethanol, Methylchloroisothiazolinone & Methylisothiazolinone, Mercury + Mercury Compounds (Thimerisol), Insoluble Plastic Microbeads (This prohibited ingredient applies to products that are meant to be rinsed off ), Resorcinol, Talc (Talc that is free of any asbestos can be used in the formulation provided that Brand conducts testing to ensure that talc is free of any asbestos.), Toluene, Butylated hydroxyanisole (BHA), Butylated hydroxytoluene (BHT) that is 0.1% or more of total formula, Ethanolamines DEA/TEA/MEA/ETA, Nanoparticles as defined by the European Commission, Petrolatum and Parrafin that is not USP grade, Phenoxyethanol that is 1% or more of total formulation, Polyacrylamide & Acrylamide, The following types of Styrene (Bromostyrene, Deastyrene/acrylates/dvbcopolymer, sodium styrene/divinylbenzene copolymer , styrene oxide, styrene), 1,4 Dioxane in final formulas must comply with the thresholds as follows: (10 or < ppm for products that are meant to be rinsed off, wiped off or removed, 3ppm or < for products that are meant to remain on the skin).