What it is:
A cleansing shampoo that protects and enhances the vibrancy of color-treated hair, preventing UV fading and dehydration.
What it is formulated to do:
Color Sense™ Color-Preserving Shampoo gently cleanses curls without stripping moisture or hair color, removing mineral deposits and build-up. It is not only gentle, but the formula helps color dyes affix to hair fibers. The protective color lock complex with beta-carotene and lycopene contains broad-spectrum, plant-based sun filters which help shield against fading from UV exposure and styling. A weightless layer of antioxidants protects against dehydration for healthy-looking, radiant curls, keeping color rich, vibrant, and shinylonger.
What else you need to know:
Curls require consistent internal moisture levels to prevent color loss, protection against UV exposure, and removal of mineral deposits and build-up that can strip color.