What it is: An extreme-volume, vegan mascara that’s smudge-resistant, long-wearing, and powered by plant-based fats.

Ingredient Callouts: This product is also vegan and cruelty-free.

What Else You Need to Know: This 100-percent vegan formula contains a plant-based blend of waxes from olive and sunflower oils, which provide the base for extreme volume. The Fluff Brush has wavy-fiber bristles that coat each lash for fluffy, full coverage, in the ultra-intense shade Trooper Black.

Clinical Results: In a consumer study on 31 volunteers over 24 hours:
- 100% agreed this product delivers an eye-opening effect
- 97% this product remained intensely black throughout the day
- 90% agreed this product delivers a dense lash look

Suggested Usage:
-Swirl Before You Swipe: Like with any new mascara, swirl the brush around inside the tube prior to application to make sure it’s nice and saturated with the mascara formula.
-Grab and Wiggle: For love at first swipe, grab lashes at the roots and wiggle through the tips.
-Add more layers to turn up the volume.

Water, Hydrogenated Olive Oil Stearyl Esters, Stearic Acid, Acrylates/Ethylhexyl Acrylate Copolymer, Helianthus Annuus Seed Cera/Helianthus Annuus (Sunflower) Seed Wax, Oryza Sativa Cera/Oryza Sativa (Rice) Bran Wax, Polybutene, Ricinus Communis Seed Oil/Ricinus Communis (Castor) Seed Oil, Polyglyceryl-3 Rice Branate, Propanediol, Glyceryl Stearate, C18-36 Acid Triglyceride, Polyvinyl Stearyl Ether, Aminomethyl Propanediol, Phenoxyethanol, Hdi/Trimethylol Hexyllactone Crosspolymer, Methyl Methacrylate Crosspolymer, Sodium Dehydroacetate, Ethylhexylglycerin, Laureth-21, Iron Oxides (Ci 77499).