Better Not YoungerHair Redemption Butter Masque
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Key Benefits: Reduces Dryness, Fights Frizz, and Prevents Breakage
- Plant-Based Butter Blend: Mangifera Indica (Mango) Butter, Macadamia Ternifolia Seed Butter, Cupuaçu Butter Murumuru Butter, and Avocado Butters help leaves hair ultra-soft, hydrated, and shiny.
- Vitamin E: Frizz fighting Vitamin E smooths the hair cuticle while restoring softness, smoothness, and shine.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: Creamy, rich formula made with a unique blend of five plant-based butters penetrate hair in one to two minutes, helping reverse damage from chemical and heat styling for the ultimate moisture and shine. Rinse-off treatment won't weigh hair down. Safe for color-, keratin-, and chemically-treated hair.
-Use one to three times per week.
-Apply after shampooing in place of regular conditioner.
-Rub the butter between your hands to evenly distribute before running it through your hair, concentrating on length and tips for one to three minutes.
-Pro tip: Take a small dime-size amount for normal to oily hair (and a bit more for dry, damaged hair).
-Vitamin E: Frizz fighting Vitamin E smooths the hair cuticle while restoring softness, smoothness, and shine.
Aqua (Deionized Water), Cetearyl Alcohol, Behentrimonium Methosulfate, Glycerin, Dimethicone, Cetyl Esters, Amodimethicone, Trideceth-12, Cetrimonium Chloride, Helianthus Annuus (Sunflower) Oil, Mangifera Indica (Mango) Butter, Argania Spinosa (Argan) Oil, Carthamus Tinctorius (Safflower) Oil, Serenoa Serrulata (Saw Palmetto) Extract, Salvia Officinalis (Sage) Extract, Macadamia Ternifolia Seed Butter, CupuaÇU Butter, Biotin, Dl-Panthenol, Persea Gratissima (Avocado) Butter, Limnanthes Alba (Meadowfoam) Seed Oil, Caffeine, Tocopheryl Acetate (Vitamin E), Astrocaryum Murumuru Seed Butter, Parfum (Fragrance), Retinyl Palmitate (Vitamin A), Bixa Orellana (Annatto) Seed, Phenoxyethanol, Ethylhexylglycerin.
Better Not Younger is the first hair-care brand specifically created for women 40+. Beauty veteran and “fiftypreneur” Sonsoles Gonzalez understood that mature hair was physiologically different and therefore had different needs. Partnering with an MIT chemist, she created this holistic line of products addressing scalp, hair, and inner health and designed to give you healthier-looking hair today and even better hair tomorrow.
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