What it is:
A high-volume mascara with nourishing cannabis oil, thickening heart-shaped fibers, and pure pigments for a clump-free, intense black finish.
What it does:
KUSH High Volume Mascara’s unique heart-shaped fibers lock onto lashes for long-lasting volume, length, and curl. Unlike gangly, cylindrical fibers that can appear spidery, these hollow heart-shaped fibers lay on your lashes in each direction, creating the look of length and width. Conditioning, CBD-rich cannabis oil fuses to lashes for thickness without fallout, while also working to fill the hollow, heart-shaped fibers with formula for a double dose of volume. Cannabis oil continues to hydrate for healthier-looking lashes, even after you’ve removed your mascara.
Wiggle the tapered, tree-shaped brush to hit every anglethe narrow top reaches the inner and outer corners and bottom lashes, while the fuller body takes care of the rest. The crisscrossed, soft-medium firm bristles wrap and coat each lash for clump-free definition.
What it is formulated WITHOUT:
What else you need to know:
KUSH Mascara is cruelty-free, paraben-free, vegan, and gluten-free.
Why formulate with cannabis? Ever since its inception, Milk Makeup has wanted to create a product that showcases the amazing properties of CBD-rich cannabis oil. When they started talking about coming out with a fully vegan volumizing mascara with fibers, they knew they couldn't use beeswax, a common binding component in mascara formulas. Enter: cannabis oil. CBD-rich cannabis oil fuses the heart-shaped fibers to your lashes without fallout. It whips the formula into a creamy texture that allows for smoother application on lashes and an easier, tug-free removal. It also provides an additional conditioning benefit. KUSH Mascara is the vegan way to get major volume and healthier-looking lashes in one hit.
In a test conducted on 21 women:
- 95% saw high volume
- 95% saw longer lashes
- 90% saw thicker lashes
- 90% saw lifted lashes