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COLOR: Medium 51 W - medium sand with warm undertone
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What it is: A full-coverage liquid foundation that delivers extreme perfection and all-day wear with just a droplet.
Coverage: Full
Finish: Matte
Formulation: Liquid
Skin Type: Normal, Dry, Combination, and Oily
Ingredient Callouts: Free of parabens and phthalates. This product is also vegan and cruelty-free.
What Else You Need to Know: The Lock-It Foundation is transfer-resistant, so you can trust it to stay on your face—not on your clothes or anyone else. Just remember, a little Lock-It Foundation goes a long way. It is available in a full-size bottle and mini tube perfect for travel.
Coverage: Full
Finish: Matte
Formulation: Liquid
Skin Type: Normal, Dry, Combination, and Oily
Ingredient Callouts: Free of parabens and phthalates. This product is also vegan and cruelty-free.
What Else You Need to Know: The Lock-It Foundation is transfer-resistant, so you can trust it to stay on your face—not on your clothes or anyone else. Just remember, a little Lock-It Foundation goes a long way. It is available in a full-size bottle and mini tube perfect for travel.
Suggested Usage:
-Make sure skin is well-hydrated before applying foundation.
-For best results, prep with Lock-It Hydrating Primer (sold separately).
-Drop and Blend: Dispense a small droplet of Lock-It Foundation on the back of your hand and pick up with the Lock-It Edge Foundation Brush (sold separately).
-Dab in the center of your face and blend outward, building to the level of coverage you want.
-Remember, with a highly concentrated foundation such as Lock-It, a little goes a very long way. Two pea-size droplets are the most you’ll need for flawless full coverage.
-Bounce a damp makeup sponge over skin for a more natural finish.
-Finish with Lock-It Setting Powder (sold separately), Lock-It Finishing Powder (sold separately), or Lock-It Makeup Setting Mist (sold separately).
-Need to cover a tattoo? Use Everlasting Lip Liner (sold separately) in the bright orange shade A-Go-Go to color correct the black ink, then apply your shade of Lock-It Foundation on top.
-Make sure skin is well-hydrated before applying foundation.
-For best results, prep with Lock-It Hydrating Primer (sold separately).
-Drop and Blend: Dispense a small droplet of Lock-It Foundation on the back of your hand and pick up with the Lock-It Edge Foundation Brush (sold separately).
-Dab in the center of your face and blend outward, building to the level of coverage you want.
-Remember, with a highly concentrated foundation such as Lock-It, a little goes a very long way. Two pea-size droplets are the most you’ll need for flawless full coverage.
-Bounce a damp makeup sponge over skin for a more natural finish.
-Finish with Lock-It Setting Powder (sold separately), Lock-It Finishing Powder (sold separately), or Lock-It Makeup Setting Mist (sold separately).
-Need to cover a tattoo? Use Everlasting Lip Liner (sold separately) in the bright orange shade A-Go-Go to color correct the black ink, then apply your shade of Lock-It Foundation on top.
Dimethicone, Aqua/Water/Eau, Phenyl Trimethicone, Trimethylsiloxysilicate, Peg/Ppg-18/18 Dimethicone, Aluminum Starch Octenylsuccinate, Silica Dimethicone Silylate, Butylene Glycol, Isononyl Isononanoate, Isododecane, Glycerin, Sodium Chloride, Dimer Dilinoleyl Dimer Dilinoleate, Glyceryl Caprylate, Methicone, Sorbitan Sesquioleate, Calcium Carbonate, Trihydroxystearin, Polysilicone-11, Potassium Sorbate, Dimethicone Crosspolymer, Methylpropanediol, Talc, Disodium Edta, Caprylhydroxamic Acid, Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499).
KVD Vegan Beauty creates high-performance, cruelty-free makeup that has disrupted the industry since our debut in 2008. After pioneering the liquid lipstick craze, we changed the beauty world again by reformulating the line to be 100% vegan, without sacrificing performance. And our #1 award-winner—the ultra-precise, totally unstoppable Tattoo Liner—remains the uncontested holy grail of liquid eyeliner. We celebrate creative self-expression while making the beauty world a kinder, more positive place, with cat eyes for all!
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