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Hair Type: Straight and Wavy
Hair Texture: Fine, Medium, and Thick
Hair Concerns: Curl-Enhancing, Hold, and Shine
Fragrance: Fresh Citrus and Fruits
- Patented Thickening Molecule (PBAE): Deposits thickening dots on hair fibers to create body and fullness.
Ingredient Callouts: Free of parabens and silicone. This product is also cruelty-free.
What Else You Need to Know: This styler leaves behind cationic resins after lightly rinsing that bind to hair and flex when dried to enhance natural texture. Living Proof’s patented thickening molecule (PBAE) deposits thickening dots on hair to create body and fullness. Magnetic texturizers enhance waves and a resin controls flyaways and adds shine.
This product is an Allure Best of Beauty award winner.
-Shampoo and condition hair as usual.
-Then, apply this product generously to coat hair from roots to ends while still in the shower.
-If you have naturally straight hair, try putting your hair in braids or buns and letting it air dry for best results.
-For best results on frizz-prone hair, apply No Frizz Humidity Shield after hair is completely dry.
-Color safe and safe for chemically treated hair.
We solve the toughest beauty challenges with science and patented technology originating from MIT. Our founders are hair stylists and biotech scientists who were fed up with the limitations of conventional products; hence they set out to create results you can see from across the room. Twenty patents, over 50 products and more than 150 awards later, we have countless love letters thanking us for changing lives in both big ways and small. We are the science. You are the Living Proof.®
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