Vernon FrancoisPURE~FRO® Shampoo
✔ Tightly Coiled
What it is:
A shampoo, packed with nourishing plant oils and potent active ingredients, to hydrate and strengthen kinky, coily, and tighter curl types.
- Supports softer, stronger, longer hair
- Controls frizz
- Cleanses and intensely moisturizes
If you want to know more…
This shampoo effectively cleanses and moisturizes hair, with no sulfate-induced foaming action that can strip the hair of natural oils. It is specially formulated with ubuntu kalahari melon oil, cleansing and conditioning your tresses from root to tip. Concentrated sunflower seed extract actively protects and reverses hair damage.
What it is formulated WITHOUT:
What else you need to know:
"I created Pure-Fro® Shampoo's deeply nourishing formula to soften, smooth, and define curls whilst increasing manageability. It's particularly good for hair that has a tendency to be quite dry."Vernon François, Brand Creative Director and Founder
-Wet your hair and work the shampoo into your scalp.
-For best results use with the Pure-Fro® Conditioner and follow with Pure-Fro® Moisture Spray.
-For external use only.
-Avoid direct contact with eyes. If product gets into the eyes, rinse well with warm water immediately.
-Due to natural oils product color may vary.
-This product may cause surfaces to become slippery, so use with caution.
-Aquarich®: Improves the hair's surface making it easier to comb. Improves gloss, bounce, and prevents split ends.
-Kerestore™ 2.0: Mimics the proteins found in natural hair to repair and condition the most damaged areas of the hair's cuticle.
-Heliogenol™: Protects the hair from free radicals and reverses damage through repairing mechanism.
Water, PEG-12 Dimethicone, Sodium Lauroyl Methyl Isethionate, PEG-12 Allyl Ether, Coco-Glucoside, PEG-40 Hydrogenated Castor Oil, Acrylates/Palmeth-25 Acrylate Copolymer, PEG-12, Lauryl Glucoside, Stearyl Citrate, Palmitamidopropyltrimonium Chloride, Polysorbate 20, Benzyl Alcohol, Glycerin, Cocamidopropyl Betaine, Xylitylglucoside, Dicaprylyl Ether, Phenoxyethanol, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Phytantriol, Polyquaternium-10, Lauryl Alcohol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Fragrance, Citrullus Lanatus (Watermelon) Seed Oil, Anhydroxylitol, Sodium Hydroxide, Polyquaternium-7, Butylene Glycol, Sodium Chloride, Xylitol, Citric Acid, Disodium EDTA, Dehydroacetic Acid, Helianthus Annuus (Sunflower) Seed Extract, Coconut Acid, Avena Strigosa Seed Extract, Lecithin, Benzoic Acid, Limonene, Linalool, Sodium Benzoate, Potassium Sorbate.
International, award-winning celebrity hairstylist, Vernon Francois, celebrates the strength and versatility of all types of textured hair. His personal goal is to empower a generation of people with textured and curly hair to confidently embrace their genetic gifts. He educates, encourages and supports women, men and kids everywhere on their hair journeys.
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