Skin Type: Normal, Dry, Combination, and Oily
Skincare Concerns: Pores, Dryness, and Dullness and Uneven Texture
Ingredient Callouts: Free of phthalates.
What Else You Need to Know: Shiseido’s Sports BB SPF 50+ is a quick-dry, non-sticky, longer-lasting BB protector. This formula features WetForce Technology, which protects from UVA & UVB rays even when wet rapidly dries sweat to prevent makeup from running, while reacting with water to improve UV protection.
Clinical Results: In a test involving 100 Japanese women playing sports on a sunny day:
- 97% of women said the formulation blends quickly into skin
- 90% of women said the beautiful finish lasts even after sweating
- 97% of women said it has a longer lasting UV protection effect than other BB protector or foundations
-Shake well before using.
-Use as a last step of morning skincare routine.
-Pour an appropriate amount onto your palm and smooth over the face evenly.
Always seeking to identify new, richer sources of value and to use them to create a beautiful lifestyle, Shiseido finds wisdom in all things that are innovative and elegant. Founded in 1872, Shiseido is one of the oldest beauty companies in the world. And yet, its dedication to scientific advancement continues to yield numerous discoveries. Offering a full range of prestige skincare, makeup, and expert tools, the luxury Japanese line combines the rich tradition of total well-being with leading product technology for a higher level of beauty.
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