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Coverage: Medium
Finish: Matte
Formulation: Liquid
Skin Type: Normal, Combination, and Oily
Ingredient Callouts: This product is vegan and cruelty-free.
What Else You Need to Know: This innovative formula features exclusive Elastic Essence™ Effect to flex with all your expressions, for a perfect-skin look that moves with you. Ideal for normal to oily skin, it helps control shine so you can create the ideal canvas for any look, every day. Remember to shake well before applying.
Clinical Results:In a consumer study on 32 volunteers over 12 hours:
- 97% agree it feels comfortable on skin
- 97% agree it feels breathable
- 94% agree it’s not cakey
-Moisturize before you apply so skin is hydrated and smooth.
-Give it a good shake before applying. This ensures the formula is fully mixed when it comes out. If it looks watery, that means it needs to be shaken some more.
-Squeeze to dispense a small drop, and blend with fingers. A little goes a long way.
-With this fluid formula, Kat Von D Beauty doesn’t recommend using a makeup sponge.
As a 100% vegan and cruelty-free brand, Kat Von D Beauty is committed to creating hyper-performance beauty products that are completely free of animal-derived ingredients, and never tested on animals. That means you can conceal, contour and create with confidence—knowing your products aren’t harming animals.We never use common cosmetic ingredients such as beeswax and carmine (a red dye made from beetles), and instead opt for kinder alternatives, without ever compromising on color. Now you can make compassionate choices without sacrificing bold, beautiful pigment and everlasting wear!
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If you are not completely satisfied with an online purchase or gift, you may return your U.S.or Canadian purchase in stores or by mail. Restrictions apply for returns made outside the U.S.