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KVD Vegan BeautyTrue Portrait Medium Coverage Shake Foundation
SIZE 1 oz/ 30mL•ITEM 2246486
1K reviews
20136 loves
exclusive
$37.00
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What it is: A lightweight, medium-coverage, liquid-to-powder foundation that sets to a long-wear, airy-matte finish that won’t clog pores.
Coverage: Medium
Finish: Matte
Formulation: Liquid
Skin Type: Normal, Dry, Combination, and Oily
Ingredient Callouts: This product is vegan and cruelty-free.
What Else You Need to Know: This innovative formula features the exclusive Elastic Essence™ Effect to flex with all your expressions for a perfect-skin look that moves with you. It is ideal for normal to oily skin, helping control shine so you can create the ideal canvas for any look every day.
Clinical Results: In a consumer study on 32 volunteers over 12 hours:
- 97% agree it feels comfortable on skin
- 97% agree it feels breathable
- 94% agree it’s not cakey
Coverage: Medium
Finish: Matte
Formulation: Liquid
Skin Type: Normal, Dry, Combination, and Oily
Ingredient Callouts: This product is vegan and cruelty-free.
What Else You Need to Know: This innovative formula features the exclusive Elastic Essence™ Effect to flex with all your expressions for a perfect-skin look that moves with you. It is ideal for normal to oily skin, helping control shine so you can create the ideal canvas for any look every day.
Clinical Results: In a consumer study on 32 volunteers over 12 hours:
- 97% agree it feels comfortable on skin
- 97% agree it feels breathable
- 94% agree it’s not cakey
Suggested Usage:
-Don’t forget to moisturize before you apply so skin is hydrated and smooth.
-Important: Shake the bi-phase formula extremely well to fully mix—if it looks watery, that means you need to shake it some more.
-Squeeze to dispense a small drop, a little goes a long way.
-Apply with your favorite tool.
-With this fluid formula, we recommend using your fingers, a dense brush, or a damp sponge to apply.
-Don’t forget to moisturize before you apply so skin is hydrated and smooth.
-Important: Shake the bi-phase formula extremely well to fully mix—if it looks watery, that means you need to shake it some more.
-Squeeze to dispense a small drop, a little goes a long way.
-Apply with your favorite tool.
-With this fluid formula, we recommend using your fingers, a dense brush, or a damp sponge to apply.
Dimethicone, Isododecane, Dicaprylyl Carbonate, Trimethylsiloxysilicate, Polymethylsilsesquioxane, Polymethyl Methacrylate, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Phenyl Trimethicone, Peg-10 Dimethicone, Ethylhexyl Methoxycinnamate, Stearalkonium Hectorite, Methicone, Phenoxyethanol, Propylene Carbonate, Bht, Talc, Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891).
KVD Vegan Beauty creates high-performance, cruelty-free makeup that has disrupted the industry since our debut in 2008. After pioneering the liquid lipstick craze, we changed the beauty world again by reformulating the line to be 100% vegan, without sacrificing performance. And our #1 award-winner—the ultra-precise, totally unstoppable Tattoo Liner—remains the uncontested holy grail of liquid eyeliner. We celebrate creative self-expression while making the beauty world a kinder, more positive place, with cat eyes for all!
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