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What it is: A weightless mousse that will help you achieve bounce, thickness, strength, and long-lasting, defined style.
Hair Type: Straight and Wavy
Hair Texture: Fine and Medium
Key Benefits:
- Helps Maintain Hold, Adds Shine, Adds Volume
Formulation: Mousse
Highlighted Ingredients:
- Alpha Keratin 60ku®: Helps reveal hair that’s shinier, stronger, and overall healthier.
- Baobab Seed Oil: Acts as an intense emollient for dry, damaged hair.
- Panthenol: Nurtures, supports, moisturizes, and strengthens hair.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, hydroquinone, triclosan, and triclocarban. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This mousse will help you discover your heathiest hair yet. All Virtue® products include Alpha Keratin 60ku®, a proprietary hair-healing ingredient that supports hair in as little as five uses. This mousse is ideal for all hair types and is safe for color-treated and chemically treated hair.
Clinical Results: In a consumer-perception study conducted on 50 respondents immediately, after eight hours, three days, and one week of product usage:
- 98% of women immediately felt their hair looked healthier and stronger after just one use
- 96% of women felt their hair was hydrated, fuller, and that their style lasted longer after three uses
- 96% of women felt their hair had more volume and body, felt stronger, and looked healthier after one week.
Hair Type: Straight and Wavy
Hair Texture: Fine and Medium
Key Benefits:
- Helps Maintain Hold, Adds Shine, Adds Volume
Formulation: Mousse
Highlighted Ingredients:
- Alpha Keratin 60ku®: Helps reveal hair that’s shinier, stronger, and overall healthier.
- Baobab Seed Oil: Acts as an intense emollient for dry, damaged hair.
- Panthenol: Nurtures, supports, moisturizes, and strengthens hair.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, hydroquinone, triclosan, and triclocarban. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This mousse will help you discover your heathiest hair yet. All Virtue® products include Alpha Keratin 60ku®, a proprietary hair-healing ingredient that supports hair in as little as five uses. This mousse is ideal for all hair types and is safe for color-treated and chemically treated hair.
Clinical Results: In a consumer-perception study conducted on 50 respondents immediately, after eight hours, three days, and one week of product usage:
- 98% of women immediately felt their hair looked healthier and stronger after just one use
- 96% of women felt their hair was hydrated, fuller, and that their style lasted longer after three uses
- 96% of women felt their hair had more volume and body, felt stronger, and looked healthier after one week.
Suggested Usage:
-Shake well.
-Turn can upside down and dispense a small amount of product into palm.
-Distribute evenly through towel-dried hair from root to tip.
-Style as desired.
-Shake well.
-Turn can upside down and dispense a small amount of product into palm.
-Distribute evenly through towel-dried hair from root to tip.
-Style as desired.
-Alpha Keratin 60ku®: Helps reveal hair that’s shinier, stronger, and overall healthier.
-Baobab Seed Oil: Acts as an intense emollient for dry, damaged hair.
-Panthenol: Nurtures, supports, moisturizes, and strengthens hair.
Aqua (Water, Eau), VP/VA Copolymer, Propane, Isobutane, Acrylates Copolymer, Alpha Keratin, Hydrolyzed Soy Protein, Wheat Amino Acids, Panthenol, Glycine, Alanine, Hydrolyzed Amaranth Protein, Serine, Valine, Tocopherol, Threonine, Proline, Isoleucine, Phenylalanine, Histidine, Salix Nigra (Willow) Bark Extract, Sodium PCA, Sodium Lactate, Arginine, Aspartic Acid, PCA, Polyquaternium-4, Phenoxyethanol, Parfum (Fragrance), Butylene Glycol, PEG-12 Dimethicone, Oleth-20, Decyl Glucoside, Laureth-23, Stearyl Alcohol, Cetrimonium Chloride, Aminomethyl Propanol, Ethylhexylglycerin, PEG-12 Allyl Ether, PEG-12, Potassium Sorbate, Disodium EDTA, Benzyl Alcohol, Sodium Chloride, Linalool, Benzyl Salicylate, Hydroxycitronellal, Limonene, Geraniol, Citronellol, Citral.
-Baobab Seed Oil: Acts as an intense emollient for dry, damaged hair.
-Panthenol: Nurtures, supports, moisturizes, and strengthens hair.
Aqua (Water, Eau), VP/VA Copolymer, Propane, Isobutane, Acrylates Copolymer, Alpha Keratin, Hydrolyzed Soy Protein, Wheat Amino Acids, Panthenol, Glycine, Alanine, Hydrolyzed Amaranth Protein, Serine, Valine, Tocopherol, Threonine, Proline, Isoleucine, Phenylalanine, Histidine, Salix Nigra (Willow) Bark Extract, Sodium PCA, Sodium Lactate, Arginine, Aspartic Acid, PCA, Polyquaternium-4, Phenoxyethanol, Parfum (Fragrance), Butylene Glycol, PEG-12 Dimethicone, Oleth-20, Decyl Glucoside, Laureth-23, Stearyl Alcohol, Cetrimonium Chloride, Aminomethyl Propanol, Ethylhexylglycerin, PEG-12 Allyl Ether, PEG-12, Potassium Sorbate, Disodium EDTA, Benzyl Alcohol, Sodium Chloride, Linalool, Benzyl Salicylate, Hydroxycitronellal, Limonene, Geraniol, Citronellol, Citral.
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