What it is: A one-pot wonder for waterproof eyeliner, shadow and brows, in 17 long-lasting colors.

Ingredient Callouts: This product is vegan and cruelty-free.

What Else You Need to Know: Super Pomade is the same beloved KVD Vegan Beauty Super Brow formula, with more ways to get creative. Experience smooth, creamy color in this three-in-one pomade. Whether you’re a gel-pot eyeliner lover, bold eyeshadow enthusiast, or brow pomade super-fan, you’ll be obsessed with its endless possibilities.

Clinical Results: In a consumer study on 32 volunteers over 24 hours:
- 96% would recommend Super Pomade
- 96% agree it has instant payoff
- 96% agree it feels weightless

What it is: An eyeliner pencil that is smudgeable, with long-lasting color payoff in matte and metallic finishes.

What Else You Need to Know: With its unique hybrid formula, this eyeliner has the high-intensity color payoff of a liquid liner with the ease of application of a pencil. While creamy and smudgegable when first applied, Drama Liqui-Pencil sets quickly and will not fade or move.

What it is:
A weightless lipstick that offers full-coverage color with a soft-touch finish that glides on smoothly and lasts all day.

Highlighted Ingredients:
- Vitamin E: Provides antioxidant benefits, helps promote healthy-looking skin, and acts as a natural conditioner.

What it does:
This buildable and ultra-lightweight lipstick offers a beautiful matte or metallic finish in a wide range of warm and cool shades. Transform your lipstick look from daytime to night with a swipe of a wand. The formula features vitamin E to ensure that your lips remain conditioned no matter how many times you switch colors.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Long-Wear Lip Crème Liquid Lipstick is gluten-free and vegan friendly.

Long-Wear Lip Crème Liquid Lipsticks can be paired with Long-Wear Lip Topper™ (sold separately) to create a new look with a refreshed, shimmer finish.

What it is: A trio of lust-worthy mini lipsticks in bestselling shades and a finish so sinful your lips will speak volumes without ever whispering a word.

Ingredient Callouts: Free of parabens.

What Else You Need to Know: MatteTrance™ is a richly-pigmented lipstick with a sensually creamy, powerful pigment that evokes screen siren glamour with every application. Each shade is presented like a jewel in a black-lacquered, couture case fashioned with a sensually surrealist golden lip. Get entrancing color that satisfies with supreme hydration and opulent, matte opacity. This lipstick cloaks lips in a veil of rich color. It’s infused with optical diffusers that blur the look of imperfections, combined with a blend of polymers to provide flexibility and adherence. An advanced formulation of spherical particles ensures a soft texture for the smoothest film of color. Each shade is enmeshed in a powder film combined with saturated pigment for lightweight, opaque coverage.

This product is an Allure Best of Beauty Award winner.

This Set Contains:
(Each set sold separately)

Skin Show Trio:
- 3 x 0.042 oz/ 1.2 g Mini MatteTrance Lipstick in Omi (mid-tone rose), 1995 (warm light nude), Flesh 3 (brown rose)

Skin Show V2 Trio:
- 3 x 0.042 oz/ 1.2 g Mini MatteTrance Lipstick in Christy (divine bright beige nude), Beautiful Stranger (coral rose), Flesh 3 (brown rose)

Colour Blitz V2 Trio:
- 3 x 0.042 oz/ 1.2 g Mini MatteTrance Lipstick in Fever Dream (peach sienna), Elson (blue red), Guinevere (blooded crimson)

What it is:
A limited-edition gift set that makes it easy to create Huda’s signature contoured lip look.

What it does:
Inspired by Huda’s own trademark pout, the Contour & Lip Strobe Sets are packaged in a covetable lip-shaped tin, making them the perfect gift for lipstick lovers. Carefully curated by Huda herself, each set features a full-size Lip Contour, a mini Liquid Matte Lipstick in a complementary shade, and a mini Lip Strobe.

Gorgeous when used individually or together, these sets are also perfect for creating an ombré effect for the illusion of fuller lips. Simply line your lips with the Lip Contour, then fill them in with the Liquid Matte shade before applying the high-shine Lip Strobe.

- Trophy Wife & Shameless—Perfect a sophisticated, feminine look with the plummy, rose-toned shades of Trophy Wife combined with the rich pink and copper duo-chrome pigments of Shameless.

- Muse & Angelic—A show-stopping blend of Liquid Matte in a rich mauve combined with the pretty pink undertones and gold pearls of Angelic flatters every skin tone.

- Silver Fox & Angelic—Break the rules with this concrete-toned Liquid Matte shade topped with the light peachy tones of Angelic for an über-cool, sophisticated edge.

- Bombshell & Ritzy—Huda’s can’t-live-without rosy-nude Liquid Matte in Bombshell pairs perfectly with the sparkling rose-champagne shimmer of Ritzy for a flawless day-to-night combination.

- Trendsetter & Snobby—Slay your lip game with the perfect 90’s brown Liquid Matte in Trendsetter and Huda’s favorite Lip Strobe shade Snobby—a light-reflecting pink and gold gloss with rich pigments and intense color payoff.

This set contains:
- 0.04 oz/ 1.2 g Lip Contour
- 0.064 oz/ 1.9 mL Liquid Matte Lipstick
- 0.07 oz/ 2 mL Lip Strobe

What it is formulated WITHOUT:
- Parabens

What else you need to know:
"I love these color combos because they are all super wearable. These sets make it so much easier and accessible for people to get that perfect lip contour, and I love how the lip strobes give lips a sculpted and volumized look."—Huda Kattan, Brand Founder

This product is cruelty-free. Please note: Once the color has set, its appearance may vary based on skin tone.

What it is: A limited-edition, travel-size duo of mini Lip Soufflé Matte Lip Creams in bestselling shades Inspire, a bright red, and Fearless, a deep mauve rose.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan and cruelty-free.

What Else You Need to Know: This hydrating, air-whipped matte formula glides on for full-on color and a featherweight feel that stays comfortable all day—no drying or caking. Made with a botanical blend of lotus, gardenia, and white waterlily, plus Vitamin E, it nourishes while smoothing out lips with a soft blurring effect.

This Set Contains:
- 2 x 0.1 oz/ 3 mL Lip Soufflé Matte Lip Cream in Inspire (bright red with a matte finish) and Fearless (deep mauve rose with a matte finish)

What it is: A three-piece set of award-winning lip gloss and long-wear lipstick and liner—all in brand-new shade, Sugar High.

What Else You Need to Know: Introducing the third generation of the cult-favorite shade Sugar Sugar. This collection brings together three lip essentials—long-wear lipstick and liner, plus a high-shine gloss—all in the brand-new shade Sugar High, a warm, rosy nude. Line and shape lips with Poutliner Longwear Lip Pencil. The innovative gel formula is infused with collagen, and glides on effortlessly. Pair with Le Marc Lip Crème. This luxurious lipstick delivers one-swipe color that lasts up to 10 hours, with a rich and creamy feel. Finish with Enamored Hi-Shine Gloss Lip Lacquer for a glossy take on the shade.

This Set Contains:
- 0.01 oz/ 0.3 g Poutliner Longwear Lip Liner Pencil in Sugar High
- 0.05 oz/ 1.7 g Le Marc Lip Crème Lipstick in Sugar High
- 0.05 oz/ 1.7 mL Enamored Hi-Shine Lip Lacquer Lipgloss in Sugar High

What it is: A three-piece, limited-edition, mini Gel Lip + Cheek set, custom-created by NUDESTIX founders Jenny, Taylor, and Ally.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: These fresh glossy nudes were created by NUDESTIX’s founders—sisters Ally and Taylor Frankel, and their mom, Jenny. The Gel Color Lip + Cheek Balms are über moisturizing. They’re formulated with over 30 percent super-hydrating, lip-protecting plant oils derived from rapeseed, sunflower, cottonseed, and soybean, as well as vitamin E. The multitasking gloss is a three-in-one lip color, blush, and lip balm. The set comes in a mini tin with a custom illustration of Ally and Taylor by Instagram artist Sheron Cheung (@gaze_into_the_mirror).

This Set Contains:
- 3 x 0.088 oz/ 2.5 g Gel Color Lip + Cheek Balm in Ally (warm-toned coral nude), Tay Tay (warm-toned blush nude), J Mama (warm-toned rose nude)
- Limited-edition mini tin with mirror
- Jumbo pencil sharpener

What it is:
A mini lip trio, featuring bestselling shades of Le Marc Liquid Lip Crayon.

What it does:
Le Marc Liquid Lip Crayon is everything you love about a liquid lipstick in the form of a creamy crayon. This mini set features three bestselling shades you have to have. The creamy crayons melt into lips with a lightweight liquid sensation, providing powerful one-swipe color with bold impact. With the perfect amount of playtime, you get the best of both worlds: instant color that lasts for up to 16 luxurious hours of long-wear. The bold, high-pigment shades feel creamy and comfortable and won’t dry or settle into lines. The crayon offers total control for effortless application, so it's easier than ever to shape and fill your lips. Go ahead, make your Le Marc.

This set contains:
- 3 x 0.042 oz/ 1.2 g Le Marc Liquid Lip Crayon in Plum N Get It (rich plum), Night Mauves (soft pinky mauve), Burn Notice (brick brown)

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What it is: A duo that includes a full-size lipstick and mini lip liner in the berry-rose shade Walk of No Shame.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also cruelty-free and gluten-free.

What Else You Need to Know: The Lip Cheat Lip Liner formula smooths over texture for a seamless line, so you can resize and reshape the look of lips for a fuller pout. The Matte Revolution Lipstick is blended with antioxidant lipstick tree and orchid extracts for a cashmere-soft, hydrating matte finish.

This Set Contains:
- 12 oz/ 3.4 g Matte Revolution Lipstick
- 0.02 oz/ 0.8 g Lip Cheat Lip Liner

What it is: An online-exclusive lip set to celebrate World Oceans Day, featuring two fan-favorite, nurturing formulas in a top-selling shade.

Highlighted Ingredients:
- Marine Plant Extracts: Help reduce the appearance of fine lines and wrinkles while smoothing and softening skin.
- Mineral Pigments: Deliver rich, lip-soothing pigment while nurturing and softening skin.

Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free.

What Else You Need to Know: Glide Color Splash Lipstick over your lips for full-coverage color, then add a swipe of H2O Lip Gloss for a kiss of ocean-infused shine—just in time for World Oceans Day.

This Set Contains:
- 0.12 oz/ 3.4 g Color Splash Lipstick - Rainforest of the Sea™ Collection in Salt Lyfe (satin mauve gray)
- 0.135 oz/ 4 mL H2O Lip Gloss - Rainforest of the Sea™ Collection in Salt Lyfe (high-shine mauve gray)

Clean at Sephora
When you spot our Clean seal, you can be sure we’ve checked that this brand’s product is made without the ingredients you told us you’d most like to avoid.

Clean at Sephora™ is formulated without:
Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban. All skincare, hair, and makeup brands with the Clean Seal have less than one percent of synthetic fragrances.

What it is: A professional matte lip palette in a range of primary colors, nudes, berries, and neutrals designed to blend together for endlessly customizable shades.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also cruelty-free.

What Else You Need to Know: This palette provides 16 colors—including five primary hues in blue, black, yellow, red, and white—to brighten, deepen, lighten, warm up, or cool down any lip color. Use the mixing plate and dual-ended brush to blend and experiment with different shades for customized depth, fullness, and dimension.

This Set Contains:
- 16 x 0.02 oz/ 0.7 g Lip colors

What it is: A matte, liquid lipstick set with six bestselling full-size Cream Lip Stains for the price of two.

What Else You Need to Know: Silky and long lasting, these liquid lipsticks are comfortable to wear thanks to the avocado-oil-infused formula. The high-coverage color glides on smoothly, drying with a stunning matte finish. Try (or gift) this top-selling set for an experience that won‘t disappoint.

This Set Contains:
- 6 x 0.16 oz/ 5 mL Cream Lip Stains in 01 Always Red (classic red), 13 Marvelous Mauve (mauve), 40 Pink Tea (cool light pink), 84 Rose Redux (warm rose pink), 14 Blackberry Sorbet (dark berry), 27 Black Cherry (deep black purple)

What it is: A heart-shaped lip duo that features a limited-edition Heart Melter Lip Gloss Stick and an Air Heart Lightweight, Natural-Finish Lipstick.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is also cruelty-free.

What Else You Need to Know: There‘s lots to love about this heart-shaped lip duo. This set features Air Heart Lipstick in Ride or Die and a limited-edition Heart Melter Lip Goss Stick in Cutie Pie.

This Set Contains:
- 0.07 oz/ 2.1 mL Air Heart Lightweight, Natural-Finish Lipstick in Ride or Die
- 0.04 oz/ 1.4 mL Heart Melter Moisture Melt Lip Gloss Stick in Cutie Pie

What it is:
A mini set of fans’ all-time favorite Liquid Matte Lipstick and Lip Stobe formulas.

What it does:
Awaken the makeup artist within you and play around with different color combinations to create the ultimate, must-have lip look. Liquid Matte Lipstick and Lip Strobe are each gorgeous when used individually, or you can mix and match each of the minis. Give your lips a sculpted and volumized gleam, or a chic, matte finish. This set is perfect for your purse and for quick touch-ups throughout the day.

This set contains:
- 2 x Mini Liquid Matte Lipstick
- 2 x Mini Lip Strobe

What else you need to know:
(Each set is sold separately.)

- Trophy Wife/Spice Girl/Ritzy/Snobby: This must-have set features the perfect combination of classy and edgy shades for your ultimate slay-all-day looks. The collection includes Liquid Matte Lipstick in Trophy Wife (an all-time rose wood) and Spice Girl (an iconic 90s brownish mauve), and Lip Strobe in Ritzy (a chameleon sheer base with gold and pink pearls) and Snobby (semi-sheer light pink base with pink and gold pearls).

- Medusa/Flirt/Snobby/Enchanting: This sophisticated set illuminates the lips and leaves you with a soft, yet popping finish. The collection includes Liquid Matte Lipstick in Medusa (a dusky mauve) and Flirt (a cheeky brown), and Lip Strobe in Enchanting (semi-sheer prismatic white with pink reflections) and Snobby (semi-sheer light pink base with pink and gold pearls).

- Heartbreaker/Material Girl/Fearless/Shameless: This seductive set features bold and bossy shades, for a mysterious and voluminous look. The collection includes Liquid Matte Lipstick in Heartbreaker (a man-eating pinkish red) and Material Girl (a fierce plum), and Lip Strobe in Shameless (a chameleon sheer base encapsulating gold and pink pearls) and Fearless (a full-coverage daring purple with copper gold reflections).

What it is: A limited-edition duo featuring one Confession™ Ultra Slim Lipstick and one refill.

Ingredient Callouts: Free of parabens and phthalates. This product is vegan, cruelty-free, and gluten-free.

What Else You Need to Know: These two new shades deliver saturated, longwearing color with a satin finish. Available exclusively in a silver and translucent applicator this holiday season.

This Set Contains:
- 2 x 0.03 oz/ 0.9 g Confession Refillable Lipstick in I Cherish (cool pink nude), You Inspire (deep mulberry)

What it is: A three-piece set of award-winning lip gloss, long-wear lipstick, and lip liner in Cream and Sugar, an ultra-wearable, peachy-pink nude shade.

Highlighted Ingredients:
- (P)outliner: Collagen: Helps fill in lines and prevent bleeding.
- Le Marc: Peptides, Seaberry, Meranti and Cocoa Butter: Visibly plumps and nurtures.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is also cruelty-free.

What Else You Need to Know: This trio of lip essentials will help you create the ultimate neutral pout. The (P)outliner Longwear Lip Pencil will help you define lips. The Le Marc Lip Crème will provide rich, creamy color that lasts. Finish with Enamored Hi-Shine Gloss Lip Lacquer for a shimmering take on the shade. Your lips never looked so sweet.

This Set Contains:
- 0.01 oz/ 0.3 g (P)outliner Longwear Lip Pencil in Cream and Sugar
- 0.05 oz/ 1.7 g Le Marc Lip Crème in Cream and Sugar
- 0.05 oz/ 1.7 mL Enamored Hi-Shine Gloss Lip Lacquer in Cream and Sugar

What it is: A set of multitasking lip and cheek sticks that take your look from flat to flushed.

What Else You Need to Know: These on-the-go lip and cheek sticks give a sheer wash of juicy color and dewy shine in just one swipe. The easy-to-wear shades of cool pink and warm coral are perfect for every occasion. They are formulated with vitamin E and castor seed oil for comfortable and nourishing wear.

This Set Contains:
- 0.26 oz/ 7.5 g Lip and Cheek Stick in Dewy Pink
- 0.26 oz/ 7.5 g Lip and Cheek Stick in Dewy Coral