Trending Brow Products

What it is: A clear brow gel with max hold and a unique dual-sided applicator that tames, styles, or laminates brows for up to 24 hours without residue or flakes.

What Else You Need to Know: This clear brow gel allows you to laminate brows or naturally shape brows. The applicator features a flat side to press product into the brows for a laminated look and a comb side that coats, lifts, and straightens brows. It’s made with a water-based wax to prevent residue, white cast, or crunch.

Clinical Results: Based on a study of 120 participants over 7 days:

- 99% agree it’s easy to remove formula

- 97% agree product feels comfortable to wear

- 95% agree laminated br

What it is: A clear brow gel with 24-hour hold to easily shape and set eyebrows.

What Else You Need to Know: This formula is the perfect way to define and set your eyebrows. Use the brush and clear brow gel in two ways. One end has bristles to evenly spread the gel and style your eyebrows. The other is flat for professional-looking lamination at home. Use this product alone or with other eyebrow products.

Clinical Results: In a satisfaction survey with 32 volunteers, the % of volunteers satisfied after using the product for 14 days:
- 100% of women found that eyebrows are instantly tamed
- 97% of women found that the formula felt comfortable
- 97% of women found that the brow gel holds for up to 24 hours

What it is: A waxy brow pencil with a lightweight, soft, conditioning texture that quickly shapes, fills, and tames brows for all-day wear.

Ingredient Callouts: Free of parabens.

What Else You Need to Know: A few swipes of this waxy brow pencil create fuller, immediately styled, and conditioned brows that stay in place all day. It provides a sheer, buildable tint of color for a natural look with a blade-shaped tip for easy-to-use, precise application. It is made without ingredients from animal origin.

What it is: A tinted eyebrow gel formulated with heart-shaped fibers and conditioning, hemp-derived cannabis seed oil to fill, shape, and define.

Highlighted Ingredients:
- Tinted Heart-Shaped Fibers: Lock onto brows in each direction for long-lasting fullness, filling the hollow fibers for added volume.
- Hemp-Derived Cannabis Seed Oil: Conditions and fuses the fibers to brows.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free.

What it is:

An all-in-one triangular-tipped retractable eyebrow pencil to define, detail and fill in eyebrows.

What Else You Need to Know

Features three different-sized edges—ideal for versatility in application—and a soft, custom-built spoolie to perfectly blend for a natural-looking finish. Achieve hair like detail, shading, outlining, filling and defining with one multifunctional eyebrow tool.

What it is: A plant-based brow enhancing serum with clinically tested phytoactives that promote thicker, fuller looking brows.

Skin Type: Normal, Dry, Combination, and Oily

Highlighted Ingredients:
- Red Clover/ Mung Bean: Shown to help prevent key hair loss causes (IGF1, BMP4)
- Amino Acid Peptide: Helps build strong cells around the dermal papilla regenerating the follicle



Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.

What Else You Need to Know: This fast, safe, and effective brow serum is for thinning brows and helps to nourish dormant brow follicles to deliver visibly thicker, fuller brows.

What it is: A triple-tip brow pen that instantly fills in brows and mimics the look of natural brow hair.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free.

What Else You Need to Know: This is the finest triple-tip brow pen out there. It draws on three superfine lines in one stroke to instantly fill in brows and mimic the look of natural hair for a defined look that lasts 24 hours.

Clinical Results: In a self-evaluation by 111 participants, after 1 week:
- 99% said it easily fills in sp

What it is: A bestselling, waterproof brow pencil that transforms shapeless, undefined brows with a few strokes—and wears for up to 12 hours without smudging.

What Else You Need to Know: Precisely, My Brow Pencil’s ultra-fine tip makes adding definition to brows easy. It lets you draw incredibly natural-looking, hair-like strokes. This rich formula is ideal for spot-filling sparse or over-tweezed areas, and the firm texture allows for precise application. It's now available in 12 shades to flatter every hair color.

What it is: Award-winning clear brow wax-gel hybrid with a triple-action comb applicator to shape, sculpt and lock brows in place with non-flakey extreme hold.

Highlighted Ingredients: 
- Polyacrylate-2 Crosspolymer: Provides an ultimate-hold and a non-sticky, flake-free texture.

- Glycerin: Provides hydrating effect.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, and mineral oil. It is also cruelty-free.

What Else You Nee

What it is: A clean, clear brow gel boosted by hair care actives that fluffs, lifts, and sets brows in place while helping them reach their full growth potential.

Highlighted Ingredients:
- Panthenol Pro Vitamin B5: Helps revive brows.
- Biotinoyl Tripeptide-1: Supports healthier, fuller hair.
- Hyaluronic Acid + Trehalose: Strengthens and conditions hair.

Ingredient Callouts: This product is gluten-free and cruelty-free.

What Else You Need to Know: Air Brow Clear + Clean Lifting Treatment Eyebrow Gel creates a fuller appearance with biodegradable, plant-based fibers and a triangular spoolie that lifts each hair. It grooms and adds natural sheen for an effortless, unfussy look.