mermaid eye makeup

What it is:
A long-wearing, high-shimmer liquid eyeshadow.

What it does:
Glisten and gleam with stila’s new Shimmer & Glow Liquid Eye Shadow—rich, beautiful color with a high shimmer sheen, minus the glitter.

The pearl-packed translucent base offers versatile wear. Apply a sheer layer for daytime, or add layers for nighttime drama. This uniquely lightweight, water-infused texture gives a barely-there, refreshing feel and smooth color laydown. The non-tacky, non-transfer, adhesive base means minimal fallout—no primer needed.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What it is:
A wardrobe of textures and dazzling hues come together in a couture color palette, presented in a luxe, lacquered case.

What it does:
This curated collection of richly pigmented, velvety colors feature vivid jewel tones, classic neutrals, and high-impact fashion shades that glide on smoothly to highlight, line, and define eyes for unlimited looks. The hybrid cream-infused powder formulations release infinitely smooth and extremely blendable pigment for seamless color transitions with unprecedented buildability. The perfect balance of gorgeous finishes and intense shades blend, highlight, and adorn lids with exquisite light-reflective effects and pure radiance.

What it is: An all-in-one palette for immediate, effortless looks, from on-the-go to ultra-glam.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, and sulfates SLS & SLES. It is also cruelty-free.

What Else You Need to Know: Nouveau Palette’s reinvented mattes and multidimensional metallics leave everything to your imagination with amped-up neutrals, perfect pops of color, and a fresh green story that feels ethereal. *Three shades (Wisteria, Paloma, and Metro) are not for use near eyes.

This Palette Contains:
- 9 x 0.047 oz/ 1.3 g Eyeshadows in Wings (metallic silver green with sparkling reflect), SLE (metallic blonde gold), Belle (metallic antique bronze), Lili (metallic rose gold with multidime

What it is:
An ultrafine, sparkling powder for radiant brilliance on the face and body.

What it does:
This multipurpose powder can be used for both the face and body. The buildable, blendable, light-reflective formula delivers 100-pure pure mother-of-pearl shimmer.

What it is: A collection of mini eyeshadow palettes with four base shades, plus one exclusive topper to transform and shift your eye makeup look to a new color dimension.

What Else You Need to Know: These mini eyeshadow palettes inspired by psychedelic gardens, include a light-reflecting glitter topper to use on its own or over other shades. The topper will allow you to shift all your makeup looks in a flash. The mirror is removable and conveniently sized to fit inside a purse. Hypnotic Yellow Sunflower is a sunny mix of yellows and oranges. Strange Red Poppy has dark and glamorous hues of red. Mystic Brown Mushroom is a combination of nude and earthy shades. Freaky Pink Rose is a fairy-like pink and rosy tones.

All palettes were developed

What it is: A highly pigmented and long-lasting cream-to-powder eyeshadow with a crease-proof formula that won't budge.

Highlighted Ingredients: 
- Vitamin E: Moisturizes and nourishes skin.

- Chamomile: Helps to soothe and calm skin.

- Aloe Vera: Naturally rich in moisturizing properties.

Ingredient Callouts: This product is cruelty-free.

What it is: A palette with 10 starlit shadows presented in decadent colors and seductive finishes, ranging from velvet mattes and moonlit metallics to alluring astrals.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

What Else You Need to Know: Adorn your eyes in this array of nocturnal neutrals designed to sculpt, illuminate, and accentuate in luxurious finishes that glide on flawlessly. Silky smooth textures blend and build beautifully imparting multidimensional brilliance inspiring endless e

What it is: An innovative, self-setting, water-based gel formula with suspended multicolored, multi-chrome flakes.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.

What Else You Need to Know: The easy-to-use, multi-chrome flake formula requires no mixing medium or adhesive to apply onto eyes or face. This hyper-metallic product allows you to create long-wearing, multidimensional looks without the worry of fallout.

What it is:
A bestselling eyeshadow palette with 12 matte and microshimmer shades that are sure to become your everyday basics.

What it does:
This palette features the perfect combo of microshimmers and mattes in universally flattering, warm-toned lid, crease, and liner shades. The palette is arranged in rows for three easy looks to mix and match. This formula is infused with Amazonian clay for smooth blending and intense payoff without chalkiness.

This set contains:
- 12 x 0.053 oz/ 1.50 g Eyeshadow in Charmer (off white), Jetsetter (warm taupe), Rocker (shimmering taupe), Smokeshow (black brown), Flower Child (peachy nude), Smarty Pants (tan), Firecracker (bronze copper), Activist (dark brown), Funny Girl (champagne)