What it is: A vivid palette with 10 of the most sought-after neon pressed pigments in an ultra-matte finish.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates.

What Else You Need to Know: This palette offers a colorful range of vibrant pigments in Violet Voss’s most-coveted, long-lasting, easy-to-blend, ultra-matte formula. Create endless eye-catching, on-trend looks, or add a pop of neon to brighten up your everyday look. Layer high-impact pigments with one another to achieve unique, matte color combinations or layer with your favorite shimmers or metallics.

This Palette Contains:
- 10 x 0.11 oz/ 3.2 g Pressed Pigments in Fanny Pack (watermelon), Awesome (coral orange), Leg Warmers (neon orange), Neon (neon yellow), Aerobics (neon green), Acid Wash (neon peacock blue), Jellies (royal blue), Radical (bright violet), Biker Shorts (magenta), Boombox (neon pink)

What it is:
A range of compact eyeshadow palettes, expertly curated by Huda herself, offering beauty lovers a complete day-to-night eye color wardrobe.

What it does:
Each Huda Beauty Obsessions Eyeshadow Palette is packed with a selection of nine highly pigmented mattes and striking shimmers, all with a smooth and blendable texture. Available in a range of color themes, the palettes are super compact and lightweight, making them a must-have for your handbag. The large mirror, conveniently-sized palette, and versatile shade collection allow you to create both classic and playful looks that are easy to apply on-the-go.

- NEW Huda Beauty Precious Stones Obsessions: A collection of palettes, each featuring nine creamy, metallic and duo-chrome shadows inspired by the rich reflection of gemstones. Packed with stunning shades, these palettes are perfect for adding a hint of sparkle to the eyelids.

- NEW Huda Beauty Coral Obsessions: Featuring two duo chrome shimmers and seven creamy, matte shadows, this palette combines warm shades of burnt orange and dusty pink, for a daring look that delivers a warm glow.

- Huda Beauty Warm Brown Obsessions: Instantly bring light and warmth to your look with Huda’s go-to palette. Packed with eight mattes and one shimmer in heated tones of browns, reds, oranges, and copper, the color range flatters any skin tone and eye color.

- Huda Beauty Mauve Obsessions: Six pigmented mattes and three gorgeous shimmers in dusty rose and plummy hues create a soft, natural finish for a smoky, sultry effect.

- Huda Beauty Smokey Obsessions: Master the ultimate smoky eye or staple nude look with this range of four mattes and five metallic shimmers—including an intense black, warm shades of dark brown, champagne, gold, and silver.

- Huda Beauty Electric Obsessions: The electric palette offers six bold mattes and three shimmers in bright blues, electric yellows, and neon pinks. Creating dramatic, show-stopping looks is now effortlessly achievable with just one palette.

This set contains:
- 9 x Eyeshadows

What it is formulated WITHOUT:
- Parabens

What else you need to know:
“These are really condensed eyeshadow palettes but you get so much product. I am obsessed with the Warm Brown and Smokey Palettes. They’re both full of the most gorgeous, buildable colors that take your look from day to night easily. The Mauve Obsessions Palette is the makeup essential that everyone needs to create everyday looks with a sultry edge. The Electric palette features super bold colors that are still really wearable so you can create amazing, understated looks. I really wanted to give people the option to have fun with as many colors as possible without having to invest in individual shades. It was all about giving color junkies everything they need, in a compact way.”—Huda Kattan, Brand Founder

What it is:
A long-wearing eyeshadow palette that features seven shades, including four fashion finishes, velvet, satin, silk, and lamé—to layer and dress your eyes.

What it does:
Empower your inner eye stylist with these ultra-luxe eyeshadow palettes, each featuring four fashion finishes: buttery matte velvet, shimmering satin, sparkling silk, and metallic lamé. Each curated palette includes a covetable mix of chic neutral, wearable shades and provocative pops in a new super-plush shadow formulation to cover lids in lasting, velvety-rich pigment. Available in six different colorways, choose the wardrobe that speaks to you, then layer it on to make the ultimate impression.

This palette contains:
- 7 x 0.03 oz/ 0.8 g Eyeshadows

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Beyond his fashion design, Marc Jacobs is also known as "the ultimate stylist" for making last-minute adjustments to perfect every look right before it walks down the runway. The eyeshadows in each Eye-Conic palette are inspired by textiles and layering, and come in four fashion finishes so you can be the ultimate stylist, too. Finish your look and let it stand out by layering a bright color or lamé pop on top.

Read the shade names from left to right for a short poem. The slim, seven-shadow palette was designed to feature the oblong infinity mirror, and was inspired by the rearview mirror of an automobile.

Each palette features its own shade personality:
Provocouture (dusty plum and magenta): Say it with style; otherwise, you might as well just stay in bed.
Glambition (bare and bronze): She was infamous, known for seeking the most over-the-top glamour.
Frivoluxe (chilled greige and violet): Fabulous! Always dress outrageously and how you want. Who has time for less?
Scandalust (rust and warmed browns with scarlet): Hot pants at the office cause a fuss; that’s why they call her little miss scandalous.
Edgitorial (camouflage and reflective gold): Take a memo. Next season, we’ll see, pleather python, making a scene, enviously, everywhere.
Sartorial (celestial cobalt and icy teal with prismatic gray): Whenever in doubt: power platforms. Make sure (for once) they know who runs the show.

This product is cruelty-free.

What it is: A palette inspired by the warm glow of a morning sunrise, with sunny yellows, crimson corals, earthy browns, and powerful pinks, all made to melt together in perfect harmony.

Ingredient Callouts: Free of parabens. This product is also cruelty-free.

What Else You Need to Know: The Sunrise palette features 15 brand-new shades In Natasha Denona’s iconic formulas. These shades are packed with the highest-quality ingredients to create buttery-soft textures that blend seamlessly for vibrant, ultra-pigmented, long lasting looks. The duo-chromes, velvety mattes, and sparkling metallic hues will elevate your senses and inspire you to create your very own radiant works of art.

This Palette Contains:
- 15 x Eyeshadows in Poppy (crimson bronze metallic), Citrine (warm yellow matte), Phlox (burnt warm crimson metallic), Awakening (lavender nude duo-chrome), Laurel (peachy champagne metallic), Aster (violet mauve duo-chrome), Glory (fuchsia matte), Azalea (pink copper duo-chrome), Morgan (pastel coral creamy matte), Agate (champagne apricot metallic), Clove (dark maroon creamy-matte), Carnelian (burnt light orange creamy-matte), Jasper (bright terracotta creamy-matte), Morning (light apricot creamy-matte), Day Spring (nude bronze metallic)

What it is: A buzzed-about eyeshadow palette with golden neutrals for a swarm of beauty looks—from sunny, natural makeup to seductive, after-dark eye makeup.

Ingredient Callouts: Free of parabens and phthalates. This product is also cruelty-free.

What Else You Need to Know: From a natural look using classic gold and warm amber eyeshadows to a smoked-out eye, everything from matte warm neutrals to gold glitter eyeshadow can be found in this makeup palette. The eyeshadow palette also includes a vegan and cruelty-free double-ended brush.

This Set Contains:
- 12 x Eyeshadows in Amber, Honey, Drip, BHIC, Hive, Keeper, Swarm, Flyby, Golden, Sting, Sweet, Queen

What it is: An eyeshadow palette with rose-hued neutrals in ultra-smooth mattes, gorgeous pearls, and glimmering metallics for natural beauty looks.

Ingredient Callouts: Free of parabens and phthalates. This product is also cruelty-free.

What Else You Need to Know: From a shimmery pale pink eyeshadow to a deep black matte with red micro-glitter, every shade in this palette is perfect for creating natural looks. It is formulated with Urban Decay‘s Pigment Infusion System™ to deliver velvety texture, pigmented color, staying power, and blendability.

This Set Contains:
- 12 x 0.05 oz/ 1.41 g Eyeshadows in Strange (pale neutral pink), Dust (pale metallic pink), Burnout (light pink peach), Limit (light dusty rose), Buzz (rose with silver), Trick (light pinky-copper), Nooner (medium pinky-brown), Liar (medium mauve), Factory (pinky-brown), Mugshot (taupe with slight pink shift), Darkside (deep taupe-mauve), Darkheart (smoky black with rosey-red)

What it is:
A new multidimensional texture palette for cheeks inspired by Natasha’s famous Glow system.

What it does:
This cheek palette was created with a diamond-like sparkle, based on Natasha's idea of a new generation of glow. Use it to play and achieve a wide range of finishes and looks—from natural to extreme. Create a duo-chrome or diamond glow. The palette also includes a new cream blush, as well as Natasha’s classic powder blush.

This set contains:
- 0.25 oz/ 7 g Glow Cream
- 0.25 oz/ 7 g Diamond Powder
- 0.25 oz/ 7 g Cream Blush
- 0.25 oz/ 7 g Powder Blush
- 0.25 oz/ 7 g Duo Chrome Highlighter
- 0.25 oz/ 7 g Extreme Glow

What it is formulated WITHOUT:
- Parabens

What else you need to know:
This palette is free of talc free, UV filters, D5, and oil. It is also cruelty-free

What it is:
An eyeshadow palette with 18 shades in peachy pinks, corals, bronzes, and purples.

What it does:
The Sweet Peach Eyeshadow Collection Palette is infused with the juicy scent and antioxidant-rich essence of peach. Create endless looks with 18 shades of peachy pinks, corals, bronzes, and pops of purples that will leave your eyes looking warm weather-fresh all year long. It features a Glamour Guide with three eye looks to get you started.

This palette contains:
- 18 x 0.03 oz in White Peach (matte vanilla cream), Luscious (pearl peach champagne), Just Peachy (shimmering peachy pink), Bless Her Heart (golden moss), Tempting (bronzed black), Charmed, I'm Sure (matte medium cool brown), Nectar (pearly peachy cream), Cobbler (peachy pinked bronze), Candied Peach (matte coral with violet shimmer), Bellini (gilded peach), Peach Pit (satin perfect rasin), Delectable (matte smoky amethyst), Peaches 'n Cream (matte milky peach), Georgia (matte peachy pink), Carmelized (dark gilded bronze), Puree (metallic dark bronze), Summer Yum (matte gingerbread), Talk Derby To Me (shimmering black violet)
- Glamour Guide

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is free of gluten.

What it is:
A palette featuring three shades of Ambient Lighting Powder, the high-tech, soft-focus finishing powder that recreates the most exquisitely flattering types of light.

What it does:
Ambient Lighting Powder is a groundbreaking collection of finishing powders that capture, diffuse, and soften the way light reflects on skin. Unlike traditional powders, which merely cloak imperfections, Ambient Lighting Powder utilizes photoluminescent technology to filter out harsh light and refine the appearance of the complexion. The powders deliver a multidimensional luminescence to every skin tone, making it appear softer and lit from within. The finishing powders enhance skin in any type of light, including flash photography. With three universal shades available in the Ambient palette, you can create any desired effect.

What it is formulated WITHOUT:
- Parabens

What else you need to know:
This palette includes Incandescent Light, a shade exclusive to this palette, and two existing shades, Dim Light and Radiant Light. This product is free of talc, gluten, fragrance, and nano particles.

"I learned early on how different types of light can truly flatter the complexion. Growing up, my mother had pink light bulbs in all of the lamps throughout the house. She loved pink light because it was the softest and most flattering, and she always wanted to look good. I used this concept of lighting in Ambient Lighting Powder"—Carisa Janes, Hourglass Founder

Hourglass products are 100 percent cruelty-free.

What it is:
An eyeshadow palette with 15 shades in Natasha Denona's signature matte, duo chrome, metallic, and chroma crystal finishes.

What it does:
Inspired by the colors of the sunset, this palette features 15 gorgeous eyeshadow shades in a combination of warm brown tones, burnt oranges, reds, golds, bronzes, and yellows. It includes all four of Natasha Denona's classic formulas in her signature chroma crystal, matte, and metallic finishes.

This palette contains:
- 15 x 0.08 oz/ 2.5 g Eyeshadow in Atmosphere (metallic rose bronze), Morgana (duo chrome red with gold), Mandarine (duo chrome mandarin with gold), Ice Gold (chroma sheer cream with gold sparkle), Bronzage (chroma crystal light copper), Aubade (chroma crystal warm gold), Sundazed (chroma crystal gold), Bermuda (matte pastel peachy nude), Panjin (matte red), Igneous (matte deep brown), Sol (matte warm yellow), Terra (matte terracotta), Horizon (matte warm orange), Vulcano (matte dark brown with mauve), Sinai (matte burnt terracotta)

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Internationally renowned makeup artist Natasha Denona developed her own eyeshadow formulas after struggling for over 20 years with eyeshadows that were dry, dull, and difficult to blend. Natasha’s easy-to-use pressed pigments have been chosen as the best in the world by the most influential beauty gurus and leading makeup artists.

Natasha Denona’s Eyeshadow palettes have changed the makeup game around the globe. Infused with real crushed pearls, each unique palette supports anti-aging and offers extraordinarily rich, pure pigments, ultra-high color payoff, and buttery, creamy, easy-to-blend formulas. They’re long-lasting, water-resistant, and are formulated with a high percentage of mica to hydrate lids.

This product is cruelty-free and free of talc. It is also an Allure Best of Beauty award winner.

What it is: A palette with a striking array of potent yellows, amber neutrals, and bold greens.

Ingredient Callouts: Free of parabens. This product is also vegan and cruelty-free.

What Else You Need to Know: This palette’s colors were inspired by the vivid hues and tones found in shatter—the most concentrated and powerful version of cannabis.

This Palette Contains:
- 10 x shades in Shotgun (killer lime), Faded (warm olive), Chronic (top shelf deep olive) Roll It (tobacco-leaf brown), Dank (deep khaki), Blunt (russet brown), Shatter (glistening amber), Wax (butter yellow), Full Melt (dark amber), Hash (warm taupe)

What it is:
An everyday eyeshadow palette with 12 all-matte shades that are anything but basic.

What it does:
This palette features warm and cool matte eyeshadows ranging from light to deep, arranged in rows for three easy looks. Customize your application to switch your look from natural to dramatic, effortlessly. The super-blendable, Amazonian clay-infused powder formula glides on like a cream, providing long-wearing, intense payoff that’s never chalky or patchy.

This set contains:
- 12 x 0.053 oz/ 1.5 g Shadows in Free Spirit (cream), Force Of Nature (nude), Dreamer (warm brown), Multi-Tasker (chocolate), Caregiver (pale pink), Natural Beauty (mauve), Best Friend (mulberry), Bombshell (dark plum), Super Mom (ivory), Wanderer (light brown), Power Player (taupe), Fashionista (black)
- Step-by-step look guide

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
This product is also formulated without mineral oil, sodium, and gluten. It is dermatologist tested.

What it is: A versatile eyeshadow palette featuring six taupe-hued shades for everyday beauty looks.

Ingredient Callouts: This product is cruelty-free and gluten-free.

What Else You Need to Know: Ideal for creating a neutral matte eye or pairing with brighter shades as a base, these taupe eyeshadows compliment a wide range of skin tones, from cool to olive to dark, and are made with Urban Decay’s Pigment Infusion System™ for velvety texture, rich color, staying power, and blendability.

This Palette Contains:
- 6 x 0.05 oz/ 1.4 g Eyeshadows Skimp (pale nude satin), Stark (nude-pink matte), Frisk (warm gray matte), Cover (muted red-brown matte), Primal (muted brown matte), Undone (deep, smoky brown matte)