What it is:
A hair dryer with an innovative brushless motor and powerful T3 Tourmaline® ProAire technology that creates high air velocity and ion-enriched air to dry and style hair fast with professional results.
What it does:
The PROi combines an advanced, custom configured brushless motor and powerful T3 Tourmaline ProAire technology for salon-perfect blowouts and professional-level styling. It includes wide and narrow concentrators, multiple heat and speed settings, and a lock-in cool shot to customize the drying and styling experience for any hair type or look. T3's Tourmaline + Ceramic and electric ionizer emit negative ions and infrared heat that seal the cuticle, eliminate frizz, and deliver shiny, long-lasting results. A twist-off filter cap offers convenient accessibility for cleaning while the 10-foot professional cord allows easy maneuvering while drying.
What else you need to know:
The brushless design of this motor makes it quiet and lightweight, while the low friction operation enables a longer life. It is specially tuned to provide significant power and reliable performance for demanding salon environments. The PROi uses T3 ProAire technology, which organizes chaotic airflow into a high volume powerful airstream that is evenly heated, then saturated with negative ions generated from both tourmaline gemstones and an electric ionizer. The enriched airstream exits through a wide opening to dry and style large sections of hair quickly with a flawless finish. Professional performance and results are delivered with a comprehensive four-year warranty.