Sephora customers often prefer the following products when searching for Strengthening Hair Products.

Browse the top-ranked list of Strengthening Hair Products below along with associated reviews and opinions.

Size 8 oz/ 236 mL · ITEM 1977164
exclusive· limited edition· buzzworthy· online only
$36.00

I love this mask...I love this stuff...I'm a curly hair woman who received this hair mask as a free sample and I have to say I'm in love with the results, it got my curls really defined and my hair feels so soft that I I untangled my hair with my bare hands..."I received this product as a free sample courtesy influenster I really like it it light and keep the hair moisturizer when I don't hv time to do a full steam I use this while I shower it keeps my hairbrush manageable and soft and easy to detangle
What it is: A rich, strengthening mask perfect for all curl types that improves elasticity, reduces breakage, and leaves curls looking healthy and defined.

Hair Type: Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Curl Enhancing
- Frizz
- Damage, Split Ends, and Breakage

Key Benefits:
- Improves hair elasticity
- Strengthens and reduces breakage
- Leaves curls looking healthy

Highlighted Ingredients:
- Seaweed: Improves hydration and shine.
- Sea Lavender: Moisturizes.
- Vegan Protein Blend: Strengthens and reduces breakage.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: DevaCurl products are dermatologist tested and nonirritating. They are also free of silicones, talc, petrolatum, DEA, and TEA.
Size 90 mL/ 3.04 oz · ITEM 2325157
exclusive· limited edition· buzzworthy· online only
$53.00

this is the best...I would buy more...The reason I can only give this product 4 stars is because the scent is a bit strong for me and it takes a while for it to go away other than that I definitely recommend it even if you don't have a problem with breakage it will make your hair look super healthy...Kerastase fortifiant hair serum has made my hair so much stronger It helps to re-anchor hair follicle more solidly into the scalp while building the optimal environment for future growth, I saw results after a few weeks my hair looks longer and there's less hair breakage
What it is: A hair serum that strengthens the scalp for less hair fall due to breakage from brushing.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Straightening and Smoothing

Key Benefits:
- Reduces hair fall due to breakage from brushing
- Strengthens hair
- Leaves a lightweight, non-greasy finish

Formulation: Serum

Highlighted Ingredients:
- Genesis Hydro-Alcoholic Formula with Ginger Root, Arginine, and Caffeine: Strengthens hair to reduce hair fall due to breakage from brushing.

What Else You Need to Know: This concentrated hair and scalp serum with aromatic notes of bergamot and lime fortifies weakened hair to prevent hair fall due to breakage from brushing. It is best paired with the full Genesis range for supreme strength, softness, and moisture.

"When choosing where to apply the serum, think of the areas of your scalp where the hair needs the most strength. Where do you notice less density? What areas are you experiencing hair fall in? Start by applying in those targeted areas with the pipette then massage in everywhere. Think of the serum like topical vitamins for your hair."—Kirsten Snively, Mint Hair Lounge, Tampa, FL

Research Results: In a controlled study:
- 97% Less hair fall due to breakage from brushing was shown using system of Bain Hydra-Fortifiant + Fondant Renforçateur+ Sérum Fortifiant vs non-conditioning shampoo
Size 250 mL/ 8.5 oz · ITEM 2325108
exclusive· limited edition· buzzworthy· online only
$35.00

Good but not great...I really enjoyed it...this is really very good, from the first use you notice the difference, my hair tends to fall out a lot with washing, and with these keerastase products not a single hair fell out, my hair was soft, shiny and smooth with a look and feel Stronger, this worked so much for my weak hair that I will buy the full line soon, love it...The genesis strengthening shampoo it's so good, left my hair looking so good and clean with just a little amount I can clean all my hair and the smell it's so good, my hair its oily so I have to clean it several times,but I found this shampoo and it's so good
What it is: A strengthening shampoo for normal to oily hair types that reduces hair fall due to breakage from brushing.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oiliness
- Damage, Split Ends, and Breakage

Key Benefits:
- Removes excess oil from hair and scalp
- Fortifies weakened hair
- Prevents risk of hair fall due to breakage from brushing

Formulation: Liquid

What Else You Need to Know: This ultra-delicate gel shampoo for normal to oily hair is the perfect solution. It gently clarifies, removes intense oil buildup, and supports hair to reduce hair fall due to breakage from brushing.

"When choosing where to apply the serum, think of the areas of your scalp where the hair needs the most strength. Where do you notice less density? What areas are you experiencing hair fall in? Start by applying in those targeted areas with the pipette then massage in everywhere. Think of the serum like topical vitamins for your hair!"—Kirsten Snively, Mint Hair Lounge, Tampa, FL

Research Results: In a controlled study:
- 97% Less hair fall due to breakage from brushing was shown using system of Bain Hydra-Fortifiant + Fondant Renforçateur+ Sérum Fortifiant vs non-conditioning shampoo
- 80% Less hair fall due to breakage from brushing was shown vs. non-conditioning shampoo
Size 200 mL/ 6.8 oz · ITEM 2325124
exclusive· limited edition· buzzworthy· online only
$42.00

) but a nice treat...my hair in it richness...this is really very good, from the first use you notice the difference, my hair tends to fall out a lot with washing, and with these keerastase products not a single hair fell out, my hair was soft, shiny and smooth with a look and feel Stronger, this worked so much for my weak hair that I will buy the full line soon, love it...I absolutely love this strength hair conditioner not only as it left my locks looking luscious and well hydrated but I have noticed when I brush my hair I'm not losing as much hair so I do believe it is working on making my locks stronger
What it is: A lightweight conditioner that strengthens for less hair fall due to breakage from brushing.

Hair Type: Straight and Wavy

Hair Texture: Fine and Medium

Hair Concerns:
- Dryness
- Straightens and Smoothing
- Damage, Split Ends, and Breakage

Key Benefits:
- Conditions to prevent the risk of breakage
- Detangles and adds body
- Lightweight texture

Formulation: Liquid

Ingredient Callouts: Free of sulfates SLS and SLES.

What Else You Need to Know: This formula conditions with anti-breakage action and supports hair to reduce fall due to breakage from brushing. It provides immediate strength and softness, detangles, and adds body.

"When choosing where to apply the serum, think of the areas of your scalp where the hair needs the most strength. Where do you notice less density? What areas are you experiencing hair fall in? Start by applying in those targeted areas with the pipette then massage in everywhere. Think of the serum like topical vitamins for your hair!"—Kirsten Snively, Mint Hair Lounge, Tampa, FL

Research Results: In a controlled study:
- 97% less hair fall due to breakage from brushing was shown vs. non-conditioning shampoo
Size 250 mL/ 8.5 oz · ITEM 2325116
exclusive· limited edition· buzzworthy· online only
$35.00

I really like it...I love this shampoo...Kerastase Genesis Shampoo Does exactly what it says on the first use I noticed a big difference between the amount of hair that would break off after washing my hair the first time with Genesis shampoo, it's like it cut the breakage in half each time I used it, really enjoy the experience I have with this shampoo...I've really curly hair (3c) which I tend to straighten every once in a while, so you can imagine that with all the untangling that I do I shed a lot of hair, and I mean a lot
What it is: A shampoo that strengthens normal to dry hair for less hair fall due to breakage from brushing.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Medium and Thick

Hair Concerns:
- Dryness
- Damage, Split Ends, and Breakage

Key Benefits:
- Gently cleanses scalp and hair
- Delivers hydration to dry hair
- Provides intense nourishment while gently detangling hair

Formulation: Liquid

What Else You Need to Know: This creamy, rich shampoo is the perfect solution. It gently cleanses while providing moisture to intensely nourish and support hair and reduce hair fall due to breakage from brushing.

"What areas are you experiencing hair fall in? Start by applying in those targeted areas with the pipette then massage in everywhere. Think of the serum like topical vitamins for your hair!"—Kirsten Snively, Mint Hair Lounge, Tampa, FL

Research Results: In a controlled study:
- 92% Less hair fall due to breakage from brushing was shown vs. non-conditioning shampoo
- 93% less hair fall due to breakage from brushing was shown using system of Bain Nutri-Fortifiant + Masque Reconstituant + Sèrum Fortifiant
- Hair was shown to be 65% more smooth/conditioned vs. non-conditioning shampoo
Size 200 mL/ 6.8 oz · ITEM 2325132
exclusive· limited edition· buzzworthy· online only
$62.00

I love this mask...I really love it...I did also receive the hair oil but just after washing my hair and letting it air dry (before I put the oil on) I could tell the amazing difference that this product did to my hair...I've really curly hair (3c) which I tend to straighten every once in a while, so you can imagine that with all the untangling that I do I shed a lot of hair, and I mean a lot
What it is: A creamy mask that intensely nourishes weakened hair for a smoother, more conditioned feel and less hair fall due to breakage from brushing.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Medium, and Thick

Hair Concerns:
- Dryness
- Damage, Split Ends, and Breakage

Key Benefits:
- Intensely nourishes and hydrates hair
- Smooths and detangles
- Fortifies against breakage

Formulation: Cream

What Else You Need to Know: This intensely rich and creamy mask for weakened hair helps reduce hair fall due to breakage from brushing. It hydrates hair to keep it nourished and smooth.

Research Results: In a controlled study:
- 99% less hair fall due to breakage from brushing was shown vs. non-conditioning shampoo
- 93% less hair fall due to breakage from brushing was shown using System of Bain Nutri-Fortifiant + Masque Reconstituant + Sèrum Fortifiant
- 89% more smooth/conditioned was shown vs. non-conditioning shampoo
Size 8.5 oz/ 250 mL · ITEM 2201036
exclusive· limited edition· buzzworthy· online only
$42.00

I love this brand...Good but not my fav...I use it in pair with the Kerastase Blond Absolu Shampoo and I notice a huge difference in my hair...The slippage is nice and I really don't need to use as much as I do but, I'm so used to needing tons of conditioner for the rinse-out that I forget
What it is: A lightweight conditioner that restores and adds hydration to blonde hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Hydrates
- Fights Frizz
- Protects Against Damage, Spilt Ends, and Breakage

Formulation: Cream

Highlighted Ingredients:
- Edelweiss Flower: Fills and strengthens fiber damage from within and resurfaces the cuticle for uniform porosity.
- Hyaluronic Acid: Softens and calms sensitized fibers.

What Else You Need to Know: The nourishing power of a mask with the light touch of a conditioner, this formula restores, softens, and protects hair from breakage—deeply moisturizing strands without weighing hair down.
Size 8.5 oz/ 250 mL · ITEM 2127439
exclusive· limited edition· buzzworthy· online only
$35.00

I do recommend it...I love this shampoo...gave me a cut and style I loved and Recommended this one of hair care which is the only thing he will use in his salon...But holy Moses, no little peices of hair on my shirt after straightening or blow drying, no hair in the shower drain, no hair in my brush.l
Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A length-strengthening shampoo for weakened and damaged hair.

Key benefits:
- Recovers hair fiber's perfect condition
- Seals cuticle from root to ends
- Ensures a healthy scalp environment

If you want to know more…
This strengthening shampoo reinforces and optimizes the length of damaged hair.
Size 6.8 oz/ 200 mL · ITEM 2358851
exclusive· limited edition· buzzworthy· online only
$62.00

I recommend trying it...I Love This Hair Mask...My hair feels more softer it shines more and looks so much healthier I will be buying this again in the future I have been telling everyone about this product my family my friends I highly recommend this thank you so much for such a wonderful product and a wonderful opportunity...I am a Licensed Cosmetologist and have been in the field for ten years and I am in love with this mask
What it is: A conditioning hair mask that helps blonde hair damaged from lightening treatments.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Color Safe
- Damage, Split Ends, and Breakage

Key Benefits:
- Delivers strength and moisture to damaged blonde hair
- Adds hydration, softness and shine
- Helps nurture and nourish damaged ends

Highlighted Ingredients:
- Hyaluronic Acid Duo: Adds deep hydration to moisturize sensitive hair.
- Edelweiss-In-Oil: Adds touchable softness and helps the hair recovery, it also adds subtle floral fragrance.

What Else You Need to Know: This mask adds deep strength and moisture for soft, shiny, and healthy-looking blonde hair, great for bleached, dark roots, and textured blonde hair. The formula with hyaluronic acid and edelweiss-in-oil helps lightened or highlighted hair appear stronger, more conditioned, and less damaged.

Fragrance Description: This shampoo has an aromatic scent of blooming flowers and dazzling citrus. It has top notes of orange blossom, bergamot, and mandarin, heart notes of peony, fig, and laurel, and base notes of cedar wood, musk, and cardamom.

Research Results: In a controlled study using the System of Blond Absolu Moisturizing Cream Shampoo + Blond Absolu Strengthening Hair Mask VS. Non-Conditioning Shampoo:
- 94% stronger hair for reduced breakage was shown
- 85% more conditioned hair was shown

After 5 applications of Blond Absolu Moisturizing Cream Shampoo + Blond Absolu Strengthening Hair Mask VS. Non-Conditioning Shampoo:
- 34% more resilience was shown
Size 3.4 oz/ 100 mL · ITEM 2358869
exclusive· limited edition· buzzworthy· online only
$51.00

Helped save my hair...This does the trick...This product left my hair so silky and smooth, I have never felt my hair this healthy in my whole life...So this oil is the best of the three products in this collection, in my opinion
What it is: A lightweight that strengthens damaged blonde hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Shine
- Damage, Split Ends, and Breakage

Key Benefits:
- Concentrated formula helps hair recovery and strength
- Oil softens and adds shine to sensitive hair
- Leaves a soft, lightweight finish

Highlighted Ingredients:
- Edelweiss-In-Oil: Adds touchable softness and helps the hair recovery, it also adds subtle floral fragrance.

What Else You Need to Know: This is an oil serum for strength, softness, and recovery in very damaged blonde hair. It is formulated with edelweiss-in-oil for stronger hair and twice as much shine. The lightweight formula is perfect on damp or dry hair, especially as a floral-scented touchup oil throughout the day.

Fragrance Description: This shampoo has an aromatic scent of blooming flowers and dazzling citrus. It has top notes of orange blossom, bergamot, and mandarin, heart notes of peony, fig, and laurel, and base notes of cedar wood, musk, and cardamom.

Research Results: In a controlled study using Blond Absolu Strengthening Hair Oil VS. Non-Conditioning Shampoo:
- 91% stronger hair was shown

In a controlled study using System of Blond Absolu Moisturizing Cream Shampoo + Blond Absolu Strengthening Hair Oil VS. Unwashed Hair:
- 2x shinier hair was shown
Size 6.8 oz/ 200 mL · ITEM 2127447
exclusive· limited edition· buzzworthy· online only
$42.00

Good but still Breakage...My Hair LOVES this stuff...What I love about kerastase - their products give you the exact result that's promised on the package, but you have to choose the one that suits your hair type and needs...I used it for a month and I'm not sure I noticed a difference in length, but my hair loved it
Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A length-strengthening conditioner for weakened and damaged hair.

Key benefits:
- Recovers hair fiber's perfect condition
- Seals cuticle from root to ends

If you want to know more…
This strengthening conditioner reinforces and optimizes the length of damaged hair.
Size 1.7 oz/ 50 mL · ITEM 2438042
exclusive· limited edition· buzzworthy· online only
$24.00

this is a keeper...It worked that well...Of the products in this line, the oil is definitely my favorite...I absolutely love this hair oil I have already started noticing how much better my hair feels and looks
What it is: A lightweight that strengthens damaged blonde hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Shine
- Damage, Split Ends, and Breakage

Key Benefits:
- Concentrated formula helps hair recovery and strength
- Oil softens and adds shine to sensitive hair
- Leaves a soft, lightweight finish

Highlighted Ingredients:
- Edelweiss-In-Oil: Adds touchable softness and helps the hair recovery, it also adds subtle floral fragrance.

What Else You Need to Know: This is an oil serum for strength, softness, and recovery in very damaged blonde hair. It is formulated with edelweiss-in-oil for stronger hair and twice as much shine. The lightweight formula is perfect on damp or dry hair, especially as a floral-scented touchup oil throughout the day.

Fragrance Description: This shampoo has an aromatic scent of blooming flowers and dazzling citrus. It has top notes of orange blossom, bergamot, and mandarin, heart notes of peony, fig, and laurel, and base notes of cedar wood, musk, and cardamom.

Research Results: In a controlled study using Blond Absolu Strengthening Hair Oil VS. Non-Conditioning Shampoo:
- 91% stronger hair was shown

In a controlled study using System of Blond Absolu Moisturizing Cream Shampoo + Blond Absolu Strengthening Hair Oil VS. Unwashed Hair:
- 2x shinier hair was shown
Size 1.7 oz/ 50 mL · ITEM 2127462
exclusive· limited edition· buzzworthy· online only
$52.00

I love this serum...Great for New Hair...I don?t know if my hair is growing or not, but I have been using this serum for 3 weeks now along with the shampoo, and my hair has never been more healthy, I really haven?t feel my hair like this in years, the scalp is clean without dryness and the hair just feels like a kid?s hair that has never been chemically damaged...My new hair is fine and thick and I bought this product to strengthen the roots and the new hair growing in
Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A strengthening scalp serum that creates visibly stronger hair from the roots.

Key benefits:
- Recovers damaged hair
- Seals cuticle from root to ends
- Ensures a healthy scalp environment

If you want to know more…
This leave-in treatment reinforces and promotes a healthy scalp. By helping hair at the root, this serum reduces the appearance of split ends as hair grows.
Size 5.1 oz/ 150 mL · ITEM 2249951
exclusive· limited edition· buzzworthy· online only
$39.00

Helped my hair grow...Now Can't Live W/O It...I love this product as just a leave in for my curly hair...I have fine silver hair natural color, this product is just fantastic my hair is shiny, soft and stays that way for almost a week
What it is: A strengthening, heat-protecting blow-dry primer for healthy-looking lengths.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits: Repairs, Holds, and Protects from Heat

Formulation: Lightweight Cream

Highlighted Ingredients:
- Glaçage Thermo-Seal: Seals lengths and split ends.
- Creatine R and Taurine: Reinforce the hair fiber.

What Else You Need to Know: The latest innovation in the Kérastase Thermique collection, this unique blow-dry primer cares for healthy lengths. Perfectly designed to seal lengths and split ends, this must-have formula helps to create smooth, healthy-looking hair while protecting against heat up to 450°F.
ITEM 2338499
exclusive· limited edition· buzzworthy· online only
$36.00

My hair loves this stuff...I've not been disappointed...After the first wash using all three items together the hair feels really soft and light but the waves/curls look a bit like there is a lot of static in them and are not defined...Overall, I think this may be my favorite hair brand and I bought full sizes of the 3 products plus the healing oil
What it is: A set that is perfect for stressed-out, dehydrated hair in need of extra care.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Hydrates, Color Safe, Protects Against Damage, Split Ends, and Breakage

Highlighted Ingredients:
- Alpha Keratin 60ku®: Helps reveal hair that’s shinier, stronger, and overall healthier.
- Baobab Seed Oil: Acts as an emollient for dry, damaged hair.
- Cystoseira Compressa Extract (Brown Algae): Provides intensive repair and helps provide heat protection.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This set will help you discover your heathiest hair yet. All Virtue® products include Alpha Keratin 60ku®, a proprietary hair-healing ingredient that supports hair in as little as five uses. These products are ideal for all hair types and are safe for color-treated and chemically treated hair.

This Set Contains:
- 2 oz/ 60 mL Recovery Shampoo
- 2 oz/ 60 mL Recovery Conditioner
- 0.5 oz/ 15 mL Restorative Treatment Mask

Clinical Results: In a consumer-perception study of 42 women who used Recovery Shampoo and Conditioner for two weeks (10 uses):
- 97% of women said their hair felt softer after just one use
- 97% of women felt their hair was less damaged

In a consumer-perception study of 55 women who used a control shampoo and conditioner and the Restorative Treatment Mask for two weeks:
- 95% of women felt their hair was more moisturized after just one use
- 93% felt their hair was healthier and more nourished after four uses
Size 6.8 oz/ 200 mL · ITEM 2127454
exclusive· limited edition· buzzworthy· online only
$62.00

great mask for blondes...The smell isn't too strong which I also love...My hair does typically grow fast but it's not as healthy as it's been since I've started using this specific line of products and I alternate with the Verve Ghost shampoo and conditioner as well as use a deep cleansing shampoo once every 2 weeks...I have been bleaching my hair for 10 years and I got a new hairdresser who recommended this and I'm obsessed
Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A strengthening mask for weakened and damaged hair.

Key benefits:
- Strengthens and rebuilds hair fiber
- Hair is left revitalized, shiny, and smooth
- Prevents breakage and controls split ends

If you want to know more…
This strengthening treatment for weak, brittle, or damaged hair features a highly-concentrated formula.
Size 1.7 oz/ 50 mL · ITEM 2307163
exclusive· limited edition· buzzworthy· online only
$22.00

What it is: A strengthening, heat-protecting blow-dry primer for healthy-looking lengths.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits: Repairs, Holds, and Protects from Heat

Formulation: Lightweight Cream

Highlighted Ingredients:
- Glaçage Thermo-seal: Seals lengths and split ends.
- Creatine R and Taurine: Reinforce the hair fiber.

What Else You Need to Know: The latest innovation in the Kérastase Thermique collection, this unique blow-dry primer cares for healthy lengths. Perfectly designed to seal lengths and split ends, this must-have formula helps to create smooth, healthy-looking hair while protecting against heat up to 450°F.
Size 2.53oz / 75 ml · ITEM 2415701
exclusive· limited edition· buzzworthy· online only
$24.00

What it is: A lightweight conditioner that restores and adds hydration to blonde hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Hydrates
- Fights Frizz
- Protects Against Damage, Spilt Ends, and Breakage

Formulation: Cream

Highlighted Ingredients:
- Edelweiss Flower: Fills and strengthens fiber damage from within and resurfaces the cuticle for uniform porosity.
- Hyaluronic Acid: Softens and calms sensitized fibers.

What Else You Need to Know: The nourishing power of a mask with the light touch of a conditioner, this formula restores, softens, and protects hair from breakage—deeply moisturizing strands without weighing hair down.
Size 7.5 oz/ 215 mL · ITEM 2441061
exclusive· limited edition· buzzworthy· online only
$45.00

What it is: A deeply hydrating and strengthening treatment mask, rich in Mediterranean-derived marine actives to deliver super-glossy, supple, and expensive-looking hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Color Safe
- Damage/Split Ends/Breakage

Key Benefits:
- Penetrates, hydrates, and transforms internally
- Strengthens hair
- Creates silky, supple, healthy hair

Highlighted Ingredients:
- Blue Sea Kale: Binds with damaged keratin for strength and elasticity.
- Hydrolyzed Vegetable Protein Complex: Weightless strengthener that smooths cuticle.
- Mediterranean Sea Kelp and Algae Blend: Provides powerful natural moisture.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Celeb stylist Chris Appleton’s essential "prep step," this mask transforms all hair types to create super-healthy, perfect texture. It’s the key to his sexy, iconic styles. The breakthrough deep delivery system works internally and leaves no heavy or filmy coating to weigh hair down.
Size 10.0 oz/ 295 mL · ITEM 2317279
exclusive· limited edition· buzzworthy· online only
$25.00

I love the smell...You go to love it...The glory has come to my hands they are the best in the world, their divine coconut fragrance that transports you to the Caribbean is nothing before the softness and shine that they give to the hair without a doubt I love it they have become my favorites...The Fragrance of this shampoo is amazing and it really works to leave the hair very clean, in my case I felt a little stiff after using it but I had to use a double portion of conditioner to achieve the result I wanted
What it is: A creamy-lather, sulfate-free shampoo that repairs and smooths for healthy hair that’s twice as strong*—in the cult fave Brazilian Bum Bum Cream scent.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Fine, Medium, and Thick

Key Benefits: Reduces Frizz and Minimizes Damage

Formulation: Rich Gel

Highlighted Ingredients:
- SOL Seal Technology™: With plant-based keratin beads that target hair damage and integrate into hair’s natural structure to restore, repair, and fuse together split ends.
- Brazil Nut Selenium: Rich in omega-3 fatty acids and vitamin E to nurture, strengthen, and provide superior moisture benefits while protecting against frizz.
- Buriti Oil: Rich in healthy fats to deeply condition and smooth dry, damaged hair while bringing vital shine to dull faded hair.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: Brazilian Joia™ shampoo and conditioner help mend and prevent breakage for strong, damage-free hair. With encapsulated plant-based keratin beads, SOL Seal Technology™ instantly smooths and helps repair split ends. Frizz-fighting. Shine-boosting. Color-safe. Made with Brazilian Hair Expertise for dramatic results.

This product is a 2020 SHAPE Magazine Editor's Pick.

Clinical Results: Compared to control when shampoo and conditioner are used together; testing was conducted by an independent 3rd party lab:
- Hair is 2 times stronger
- 54% reduction in breakage
- 74% of split ends mended