Enhance your eye makeup game with the enchanting allure of amazing eye makeup. This mesmerizing shade effortlessly adds a touch of elegance and mystery to any look, making it a must-have in every beauty enthusiast's collection. Whether you're aiming for a soft and romantic vibe or seeking to make a bold statement, the versatile nature of subtle purple eyeshadow allows you to create endless stunning looks. Elevate your eye makeup routine with this captivating hue that embodies both sophistication and playfulness.
$33.00
SUCH a pretty sheer purple shadow. I've been on the hunt for a purple shadow for ages and found most to be too dark or too ashy, but this shade is perfect as a subtle inner-corner shadow or even a one-shadow look....This eyeshadow is awesome. They discontinued my favorite purple blue sparkle one, but this is a nice replacement.
What it is:
A creamy, vegan eyeshadow single, delivering high-pigment, ultra-velvety, supercharged colors and finishes with long-lasting wear of up to 12 hours.
Ingredient Callouts: It is gluten-free and cruelty-free.
What Else You Need to Know: These vibrant, caffeine-packed shadows brighten and enhance eyes with shades and finishes ranging from neutral matte eyeshadows to golden-bronze shimmers and rich jewel tones.
Size: 0.1 fl. oz. / 2.79 g·ITEM: 2864593
Color: Nuage de Lilas - matte lilac
$49.00
I am obsessed with this eyeshadow/eyeliner in one! I am a minimalist so, I tend to prefer products that are multi use. ...Glitter finish works as eyeliner, not eyeshadow...As soon as I started to try to blend it, the colour separated, and the base became more of a burgundy, with purple particles. And so the blended eyeshadow looked muddy and red, as opposed to magenta.
What it is: A richly pigmented liquid eyeshadow/liner with a lightweight, buildable formula that provides crease-free, all-day wear.
Highlighted Ingredients:
- Vitamins E and C: Contribute antioxidant benefits.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
What Else You Need to Know: Available in richly pigmented, matte, and twinkling couture shades, this liquid eyeshadow/eyeliner has a lightweight, buildable formula that lasts all day without smudging, creasing, or fading. Create a smokey eye, bold lines, or a subtle wash of color with the applicator or your finger (no base or brush needed).
Size: 0.04 oz/ 1.3 g·ITEM: 2423473
Color: It's Vintage - cool dark purple
$34.00
I absolutely love how subtle and blendable this eyeshadow is. The matte muted nude colour compliments my skin tone beautifully and adds a soft peachy tone which is perfect for everyday wear. ...Wish MAC would come out with a palette just of Powder Kiss eyeshadows!!...soft and subtle!
What it is: A pressed-powder eyeshadow with an ultra-creamy texture that delivers a beautifully diffused, blurring effect.
What Else You Need to Know: Experience a weightless kiss of color with Powder Kiss Soft Matte Eye Shadow. This shadow covers eyes with pillow-soft, matte color and uses soft-focus filter technology to deliver a beautifully diffused, blurring effect. The highly blendable, luxurious formula smooths onto lids with an ultra-creamy, exceptionally soft texture that glides onto lids.
$36.50
The look is very natural looking, pretty but still subtle, and lasts all day. I feel like I look more fresh and awake with minimal effort. ...Blend gives you a very subtle look very easy to apply. Loved it.
What it is:
A super long-wearing eyeshadow pencil that provides intense color in satin and matte finishes, precise lining, and primes lids for all-day wear.
What it does:
This 24-hour wear, waterproof, neutral eyeshadow pencil highlights the face’s high points, including the cheekbones, tear ducts, and brow arches.
Size: 0.09 oz/2.8 g·ITEM: 2892909
Color: Garden - bright purple
$30.00
This is such a gorgeous eyeshadow stick. It swipes onto my eyelids like butter and is such a gorgeous purple color. ...EYESHADOW OF MY DREAMS...If you’re on the fence, JUST BUY IT. I love purples and blues, and I was already a big fan of Tower 28, so of course I had to try out their gorgeous purple shade, “Garden”.
What it is: A cooling, long-wearing eyeshadow stick that lasts up to 8 hours and delivers high-impact shimmer—without the irritation.
Highlighted Ingredients:
- Biomimetic Sugar Complex: Addresses dryness and flakiness.
- Crystal Blend: Adds multidimensional shimmer.
- Irish Moss: Soothes skin and locks in moisture.
Ingredient Callouts: This product is vegan and cruelty-free.
What Else You Need to Know: Made with a blend of superfine crystals and pearls—a safer alternative to glitter—this easy-to-use, water-based stick glides on smoothly, blends out beautifully, and has no fallout.
$65.00
I use this so much, I get different looks everytime I use this palette! Love the purples, the peaches are not too orange, just perfection! ...I’m just more into mauves, pinks, and purples. Really good pallet though - just didn’t wow me because of my own taste in color story
What it is:
An everyday to night palette with 14 shades, including essential mattes and glam shimmer finishes.
What it does:
This palette features 14 shades in ultra-matte, duo chrome, and metallic finishes that let you create softly-glamorous looks any time. Each shade is fully-pigmented and easy to blend. The palette is luxuriously packaged, with a large mirror and double-ended brush.
Size: 8 x 0.06 oz/1.8 g·ITEM: 2903243
Color: Passionate Purple - Coordinated mix of lilac, plum and vivid purple shades
$72.00
I have the Brilliant Blues, Generous Greens and Yellows, and Passionate Purples. I haven’t played with the purple palette yet, but I can’t wait to dive into it!...I’d been eyeing this palette ever since the launch in September. I love working with purples, I’m pale with cool undertones so the colors work really well for me.
What it is: An ultra-pigmented eyeshadow palette featuring four unique finishes and high-impact shades expertly coordinated in wearable color families.
Highlighted Ingredients:
- Carnauba Vegan Wax: Improves wear and helps the formula set to a smooth finish.
- Skin Conditioners: Provides comfortable blendability and wear despite high level of pigments and pearls.
- Vitamin E: For antioxidant protection.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragran
Size: 0.14 oz/4 g·ITEM: 2943066
Color: 11 Unlimited Ivy - Plum Purple
$43.50
What it is: A high-pigment cream that glides on and blends easily to use as an all-over shadow or precise liner with a 24-hour, waterproof finish.
What Else You Need to Know: This silky, weightless cream delivers bold color that blends with ease and locks in place. The versatile formula can be used to create any look, from smoky eyes, a wash of color on the lid, or sharp, graphic lines. It is also safe for the waterline and is sweat and transfer-proof.
Size: 0.05 oz/1.5 g·ITEM: 2934727
Color: WISTERIA GLOW - metallic royal purple
$46.00
What it is: A swipe-on shadow stick that delivers bold color in seconds with 12-hour wear that’s smudgeproof, water-resistant, and non-flaking.
Ingredient Callouts: Free of parabens, phthalates, mineral oil, sulfates SLS & SLES, and contains less than one percent synthetic fragrance. It is also cruelty-free.
What Else You Need to Know: This creamy shadow stick seamlessly glides onto lids to sculpt, define, and spotlight eyes with smudgeproof, water-resistant wear for up to 12 hours. One swipe unlocks high-impact color, all-day wear, and instantly bold looks—no brushes, no fallout, no fuss—while enhancing your natural eye color.
$35.00
Be careful though, it is a loose glitter, so I suggest spraying your eyeshadow brush with setting spray before dipping in, or you’ll be very very sparkly
What it is:
An ultrafine, sparkling powder for radiant brilliance on the face and body.
What it does:
This multipurpose powder can be used for both the face and body. The buildable, blendable, light-reflective formula delivers 100-pure pure mother-of-pearl shimmer.
