A gel-creme that creates a tousled, undone-yet-done effect.
What it does:
This product gives hair a hint of grit, some extra lift, and a tousled, shine-free finish. Its dry moisture finish leaves hair matte but not parched. It's made to mess with perfection and craft one-of-a-kind, freehand looks.
What it is formulated without
- Parabens
- Phthalates
What else you need to know:
Bumble and bumble is a cruelty-free brand, meaning they don't test on animals. Bb. products are free from parabens, phthalates, mineral oils, and formaldehyde.
-Work through damp hair.
-Start with a small amount and build.
-Let sit a minute then loosen and ruffle, freehand.
-Apply at roots for extra lift.
-Use a diffuser for more volume all over.
Bumble and bumble began in 1977, as a New York City salon famed for its signature rebel-elegance. Right away, Bb. transcended hairdressing, crossing over into fashion and street-style. Like our idiosyncratic name, the brand would come to define infinite individuality. It was about more than a hairstyle. It was an attitude. We quickly clipped, colored, and styled our way into global prominence, with our like-minded salons and rock-star editorial team. Our runway looks launched global hair trends – and, in 1991, a backstage need jump-started our iconic product range. To this day, we remain passionately dedicated to the transformational power of hair.Bumble and bumble.Salon born. New York raised. Hair is what we ‘do.
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