Pureology
Smooth Perfection Shampoo
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About the Product
Item 2390987
What it is: A gentle, sulfate-free shampoo that smooths and restores manageability for frizzy, color-treated hair.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Frizz
- Color Safe
Key Benefits:
- Smooths and restores manageability
- Controls frizz
- Provides extraordinary color protection
- Highly concentrated formula allows for 75+ shampoos in a single bottle
Formulation: Liquid
Highlighted Ingredients:
- Camellia: Smooths and nourishes hair.
- Shea Butter: Softens hair.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also cruelty-free and comes in recyclable packaging.
What Else You Need to Know: This shampoo includes a signature aromatherapy blend of cocoa, marshmallow accord, woods and a patented Antifade Complex® to protect color vibrancy and ensure lasting color payoff. It also includes sunflower seed, a UV filter, and vitamin E to fight color-depleting environmental effects while ensuring lasting shine.
-Shea Butter: Softens hair.
Aqua / Water / Eau, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Glycol Distearate, Cocamidopropyl Betaine, Divinyldimethicone/Dimethicone Copolymer, Glycereth-26, Parfum / Fragrance, Decyl Glucoside, Coconut Acid, Sodium Hydroxide, Sodium Isethionate, Citric Acid, Ppg-5-Ceteth-20, Polyquaternium-7, Polyquaternium-10, Sodium Chloride, Amodimethicone, Coco-Betaine, Peg-55 Propylene Glycol Oleate, Propylene Glycol, Carbomer, C11-15 Pareth-7, Benzoic Acid, Sesamum Indicum Seed Oil / Sesame Seed Oil, Butyrospermum Parkii Butter / Shea Butter, Camellia Oleifera Seed Oil, Butylene Glycol, Laureth-9, Glycerin, Tocopherol, C12-13 Pareth-23, C12-13 Pareth-3, Trideceth-12, Salicylic Acid, Sodium Benzoate, Helianthus Annuus Seed Extract / Sunflower Seed Extract, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Magnesium Nitrate, Phenoxyethanol, Benzyl Alcohol, Pelargonium Graveolens Flower Oil, Ascorbic Acid, Benzophenone-4, Methylchloroisothiazolinone, Sorbic Acid, Magnesium Chloride, Ci 15510 / Orange 4, Methylisothiazolinone, Potassium Sorbate, Ci 14700 / Red 4.
-Apply a dime-size amount to wet hair at the scalp.
-Lather and work down to the ends.
-Rinse.
-For extra cleansing, repeat.
-For best results, follow with Smooth Perfection Conditioner and Color Fanatic Multi-Tasking Leave-In Spray (each sold separately).
Pro Tip: Use the flower bud on the top of the bottle cap to measure the appropriate amount of shampoo to use.
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Created in California in 2001, Pureology was born from a powerful idea: create the best professional products for color-treated hair.
Color care without compromise is the POWER OF PUREOLOGY. We created our customized, high performance formulas while caring for our planet and animals with beauty and integrity in mind. As the pioneer of PROFESSIONAL VEGAN COLOR CARE & ZEROSULFATE® formulas, we strive to make women feel beautiful with good-for-you hair care.
Our formulas are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing.