Get ready to embrace your inner cuteness with our delightful collection of kawaii makeup. Inspired by the adorable and playful aesthetics of Japanese pop culture, this selection features a range of products that will bring a touch of whimsy and charm to your beauty routine. From pastel-hued eyeshadows to sweetly scented lip glosses, our kawaii makeup collection is designed to make you feel like the ultimate kawaii princess. Whether you're a fan of soft pinks, dreamy purples, or vibrant blues, we have the perfect products like bright makeup palettes to help you create the most enchanting looks. So, get ready to add a dash of kawaii to your makeup collection and let your inner sparkle shine!
$66.00
It is the perfect finish to a “no makeup”/ minimal makeup look. This shade was a nice muted neutral that could complement most skin tones....A nice touch to a no makeup makeup look
What it is: A long-lasting lipstick with intense color, a velvety matte finish, and a silky lightweight formula enriched with nourishing ingredients.
Highlighted Ingredients:
- Gelling waxes and oils: Provide a lightweight finish and enhance the pigmentation of the lipstick.
- Rich pigments: Deliver vibrant, intense color with a soft finish.
What Else You Need to Know: Gucci presents a collection of intensely-hued lipsticks with a long-lasting matte finish. Specially formulated with oils, rich pigments, and gelling waxes, the comfortable formula applies easily, doesn’t smudge or run, and delivers rich color with a soft velvety feel.
Size: 0.27 oz / 8 ml·ITEM: 2600864
Color: Chocolate - brown
$39.00
This is my 1st expensive mascara I have ever purchased because I usually am a drugstore makeup buyer, and was always iffy on buying expensive makeup, But omg I bought a sample size and I loved it. ...I'm allergic to most eye makeups and makeup removers and even some lotions and foundations (most bath bombs aren't even my friend.)
What it is: A conditioning mascara with a formula that thickens, lengthens, and locks in curl for dramatic lashes with extreme volume.
Formulation Type: Volumizing, Lengthening
Highlighted Ingredients:
- Film-Forming Polymers: Lock curl in place.
- Peptides: Condition lashes.
Ingredient Callouts: Free of parabens. It is also cruelty-free.
What Else You Need to Know: This mascara has an hourglass-shaped brush that separates, coats, and locks in curl to voluptuous perfection.
Size: 0.04 oz/ 1.2 g·ITEM: 1498823
Color: Empire - dark eggplant matte
$33.00
Always in my makeup bag...Always a staple in my makeup bag. Never have an issue with this look on the lower lash line....Luckily, many of the UD 24/7 liners don't have carmine, so UD has become my go to brand for eye makeup.
What it is: A bestselling luxury eye pencil that glides on ultra-creamy and delivers long-lasting eyeliner looks that won’t smudge—now in viral shade, Space Cowboy.
Highlighted Ingredients:
- Vitamin E
- Jojoba Oil
- Cottonseed Oil
Ingredient Callouts: Free of parabens. It is also vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: The Space Cowboy eyeliner gives you a warm shimmery nude liner in the same 24/7 formula—so you get a smooth application without dragging or pulling. Once dry, this eyeliner pencil is waterproof and smudge-proof for up to 16 hours of wear. Try it and see why it’s the number-one luxury eye pencil.
Size: 1.08 oz/ 32 mL·ITEM: 2164689
Color: 495 - for very deep skin with cool undertones
$54.00
Love this foundation! Loving the no makeup makeup look that it achieves....I don't normally wear makeup but this right here omg! Amazing
What it is: A soft-matte, long-wearing foundation with climate-adaptive technology to fight heat, sweat, and shine—available in a wide range of shades.
Coverage: Full
Finish: Matte
Formulation: Liquid
Ingredient Callouts: Free of parabens and phthalates. It is also vegan and cruelty-free.
What Else You Need to Know: This buildable, medium-to-full-coverage foundation gives skin a visibly smooth, pore-diffused, shine-free finish. After doing extensive consumer testing and rigorous research, the brand refreshed its shade range to bring you the most inclusive formulation yet.
Size: 0.003 oz/ 0.085 g·ITEM: 1621929
Color: Auburn - suggested for strawberry blonde, auburn, & burgundy hair
$35.50
makeup staple...This is a MUST have, a staple product in my makeup bag. Natural colors, goes on well, blends easily....Makeup Essential!!
What it is:
An ultra-slim, retractable eyebrow pencil that is designed to add definition and hair-like detail with maximum precision, ease and control.
What Else You Need to Know:
Features a perfect blend of eyebrow color and wax to deliver a high color payoff and add natural-looking texture and the appearance of a fuller brow. The ultra-fine tip mimics hair like strokes in sparse areas of the eyebrow, while the spoolie end blends for a natural-looking finish.
$22.00
It's excellent for a full glam makeup look which is what I typically enjoy doing. ...I’ve been using this product for well over a decade and it’s always always always going to be in my makeup bag.
What it is:
A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look—now available in three vibrant shades.
What it does:
This breakthrough bestseller reveals lashes you never knew you had! The specially designed brush features staggered bristles that grab close to the root, boosting length and volume beyond belief.
$39.00
works with any eye color, and compliments any makeup look. Even great to wear by itself with no makeup if you feel like lookin cute :)...It's easy to apply, long lasting and easy to remove afterwards with an oil based makeup remover. LOVE IT!
What it is:
A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look.
What it does:
This breakthrough bestseller reveals lashes you never knew you had! The specially designed brush features staggered bristles that grab close to the root, boosting length and volume beyond belief. The custom-domed tip uses precision bristles to lift, define, and curl even your tiniest lashes. With a glossy, jet-black, long-wearing formula, you’ll flaunt luxurious, silky lashes that won’t smudge, clump, or dry out.
What else you need to know:
Go horizontal: the staggered bristles grab close to the root, boosting length and volume.
Size: 0.22 oz/ 6 mL·ITEM: 1847169
Color: Dark Coffee - D3 - deep with neutral undertones
$48.00
Covered blemishes on my cheeks that are craters and show up easily with most makeups. This concealer did the job. Very impressed with NARS so far first time using today and natural looking not overly cosmetic!...I love that's it's lightweight and buildable. It's perfect for no-makeup makeup look, natural glam, and full glam.
What it is: A multipurpose concealer that brightens, corrects, and perfects for up to 16 hours with a creamy medium-to-buildable coverage and natural, radiant finish.
Coverage: Medium
Finish: Radiant
Formulation: Liquid
Highlighted Ingredients:
- Mineral-Tone Balancing Powder: Works to optically correct, not mask, imperfections.
- Light-Diffusing Mineral Powder: Blurs the appearance of fine lines and wrinkles and helps even out skin tone.
- Multi-Active Botanical Blend (Magnolia Bark Extract, Grape Seed Extract, and Vitamin E): Hydrates, firms, reduces redness, and helps strengthen the skin barrier.
Size: 0.71 oz/ 20 g·ITEM: 2114064
Color: Cupcake - fair to light skin tones. pink undertones brighten and disguise under-eye darkness.
$53.00
I tried this loose powder and I am completely fall for it . It’s bake my makeup perfectly and leaves a professional makeup . ...Switched to this one and my makeups looks ever more flawless than before. Love the formula
What It Is:
Highlighted Ingredients:
- Vitamin E: Moisturizes and strengthens the skin barrier for a smooth application.
- Rice Starch Powder: Absorbs excess oil.
- Micronized Powder: Allows you to layer without caking.
Size: 0.30 oz·ITEM: 2707057
Color: Champ Stamp Fantasy - shimmering holographic gold pearl
$31.50
Cute gloss that I can put on with or without makeup!...Such a pretty everyday lip gloss! With it without makeup, it’s the perfect pop of color. Very moisturizing and almost balmy.
What it is: An ultimate, gotta-have-it lip gloss with explosive shine that feels as good as it looks.
Highlighted Ingredients:
- Shea Butter: Conditions skin.
Ingredient Callouts: Free of parabens and phthalates. This product is also cruelty-free.
What Else You Need to Know: This universal lip luminizer delivers explosive shine in six shades that flatter all skin tones. One swipe of Gloss Bomb’s XXL wand leaves lips looking instantly fuller and smoother. The non-sticky formula is super shiny, and has an addictive peach-vanilla scent you just can't get enough of. Rihanna was obsessed with creating the perfect gloss that makes you want to put it on over and over again.
