When you're looking for a new mascara, the first thing you should consider is whether or not you want something that's soft. Soft mascaras are designed to be gentler on your lashes, so they won't pull or tug at your eyes during application. Here are some of our favorites.
$23.00
I received a complimentary sample of Ilia’s Limitless Lash Mascara. This it probably one of the best mascaras I’ve ever used. ...Love this mascara! My lashes look long and healthy plus soft, which is crazy because most mascaras make them stiff.
What it is: A buildable, flake-free mascara that lengthens, lifts, and curls for more voluminous lashes.
Highlighted Ingredients:
- Shea Butter: Conditions and protects against irritation.
- Beeswax: Coats and lengthens the look of lashes with soft flexibility and hold.
- Keratin: Fortifies and promotes healthy lashes.
Ingredient Callouts: This product is cruelty-free and gluten-free.
What Else You Need to Know: This lightweight, nourishing formula contains beeswax and carnauba wax to weightlessly condition your lashes. Shea butter and keratin fortify to enhance and nourish the look of lash condition. A dual-sided brush allows you to define, lift, and separate lashes with precision.
$18.00
I was expecting much more from this mascara. It came on super clumpy. I wish Clinique would bring their glossy mascara back- that one did not disappoint....I also like so much the brush of this mascara it is super soft and gentle to the eyes. I liked that it is removed so easily with my cleansing face gel as I always struggles when removing mascaras.
What it is: A mini of Clinique’s bestselling mascara that creates lusher, plusher, bolder lashes for the most dramatic look.
Formulation Type: Volumizing, Lengthening
Ingredient Callouts: Free of parabens, phthalates, and contains less than one percent synthetic fragrance.
What Else You Need to Know: High Impact™ Mascara creates lusher, plusher, bolder lashes for the most dramatic look. Pure, deep color adds to the impact. Lash definition draws attention to eyes. Dermatologist and ophthalmologist tested.
$24.00
The brush is also really soft.. BUT if I had to buy a full-size mascara from Lancome I would buy Hypnose over this one, because it's more intense and I prefer really buildable mascaras. ...Great mascara!...This is a great mascara. All of Lancôme’s mascaras are great.
What it is:
A high-volume mascara that delivers bold lash volume for up to 24 hours.
What it does:
The Monsieur Big Mascara features a large brush and an ultra-creamy formula that glides onto lashes like silk and delivers up to 12 times the volume with up to 24 hours of wear. Ideal for all-day wear, this mascara doesn’t require touch-ups and doesn’t flake or smudge.
$23.00
Awesome mascara...I do wish it would dry a little bit more, it kinda stays soft so it could smudge if I cry or get watery eyes but it's still the best clean mascara I've tried. ...Perfect Clean Mascara...Super nourishing formula, and I love how it makes my lashes feel soft and flexible.
What it is: A clean mascara that lifts, lengthens and creates volume. Formulated with nourishing ingredients that condition and leave lashes full and flexible.
Formulation Type: Lengthening
Highlighted Ingredients:
-Beeswax: Allows the mascara to coat, lengthen, and stiffen (but not harden) lashes.
- Shea Butter: Moisturizing and nourishing, it also creates a silky, smooth texture.
- Hydra-Mineral Complex: Rich in minerals for lash strengthening.
Ingredient Callouts: This product is cruelty-free.
What Else You Need to Know: This formula uses nourishing shea butter, beeswax and our hydra-mineral complex to lift and separate every lash.
Size: 0.28 oz/ 8 g·ITEM: 2511681
Color: Elevate - extreme black
$38.00
the holy grail of mascaras!...my go-to mascara! it lifts my lashes and makes them look full without all the heaviness like other mascaras. i used to use two different eye products to get this full look & MILK lift mascara has done everything in just one tube! ...It gave my lashes much volume while feeling soft all day!! In love with this mascara!!
What it is: An award-winning everyday mascara that weightlessly lifts, lengthens, curls, and adds subtle volume for the most natural-looking lashes possible.
Formulation Type: Curling and Lengthening
Highlighted Ingredients:
- Vegan Lash-Wrap Technology: Four vegan waxes wrap each lash for precise definition and weightless volume.
- Monoi Oil and Marigold Extract: Help strengthen and condition lashes, so they look healthier and feel soft.
Size: 0.13 oz / 4 mL·ITEM: 2827616
Color: Boom - blackest black
$21.00
What it is: A mega-volume vegan mascara for super-thick, full, and badass lashes from root to tip.
Formulation Type: Volumizing
Highlighted Ingredients:
-Hollow Heart-Shaped Fibers: Create longer, fuller, thicker-looking lashes.
-Hemp-Derived Cannabis Seed Oil: Conditions to keep lashes soft, not stiff.
-Vegan "Beeswax": Keeps fibers locked onto lashes, preventing fallout.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
What Else You Need to Know: This buildable mascara lets you turn up the volume for dramatically longer, fuller-looking lashes.
Size: 0.3 oz / 9 ml·ITEM: 2751568
Color: Black - Black
$44.00
To the touch the lashes are still bendy and soft. Removing the mascara is not too difficult, unlike a lot of other waterproof mascaras, though it doesn’t come off as easily as non waterproof mascaras, which is to be expected. ...This mascara helps with that so well! It’s such a large tube i’m hoping it will last longer than my other mascaras do.
What it is: A volumizing mascara with waterproof wear—for up to 48 hours of deep color.
Formulation Type: Volumizing
Benefits: Long-wearing, Waterproof
Highlighted Ingredients:
- Iris Florentina Extract: Is sourced from the Yves Saint Laurent Ourika community garden in Morocco to help lashes feel soft and supple while adding dramatic volume.
Size: 0.45 oz/13.5 mL·ITEM: 2906048
Color: Perfect Brown
$38.00
I really do like the mascara! You can tell it’s brown it feels more soft and less harsh compared to the black mascaras that I use. ...In Love With This Brown Mascara...This mascara is gorgeous!!! I love the packaging. It’s a gorgeous rich brown color, which makes the eyes look soft and inviting.
What it is: A volumizing mascara for visibly fuller, longer, and lifted lashes—this clump-resistant formula was perfected by Mario after 25 years of artistry.
Formulation Type: Volumizing, Lifting and Lengthening
Benefits: Long-wearing
$41.50
Thanks to Influenster I received this mascara for free and omg!!! I love it! I have used many of the fiber mascaras for volume and length but this does even better!! ...Best mascara hands down!...This is the best mascara, hands down. The most lengthening and thickening mascara out there, and I’ve tried them ALL!
What it is: A volumizing mascara for your most dramatic lashes yet—get a false lash effect with up to 12x more volume and up to 24 hours of wear.
What Else You Need to Know: Say goodbye to fake lashes and eyelash extensions and hello to longer lashes. This volumizing and lengthening mascara is smudge-proof and does not flake. The soft brush and wavy fiber bristles deliver high-intensity, while the ultra-black pigments evenly coat each lash for clump-free volume.
Clinical Results:
- 95% agree that it’s comfortable to wear all day long
- 93% found mascara has a good wear without retouching
- 90% found this mascara does not flake
Size: 0.33 oz / 9.75 mL·ITEM: 2855831
Color: Tar - carbon black mascara
$51.00
Subtle mascara...Basically, a no makeup mascara. This does exactly that with one or two swipes. ...It’s replaced all other mascaras for me.
What it is: A lengthening and volumizing mascara that delivers clump-free, intense definition and length with lash-loving ingredients.
Formulation Type: Volumizing, Lengthening
Benefits: Long Wearing
Highlighted Ingredients:
- Volumizing Lipo-Oligopeptide: Visibly thickens lashes.
- Vita-Hair and Growth-Boosting Molecules Complex: Supports lash growth.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This mascara is packed with growth
