What it is: A two-in-one smoothing serum and glow essence, enriched with niacinamide and vitamin C, that visibly boosts moisture and radiance, brightens dark spots, and preps skin for makeup.

Highlighted Ingredients:

- Niacinamide (Vitamin B3): Provides long-term hydration.

- Vitamin C: Fights dullness and visibly brightens skin tone over time.

- HydroGlow Fruit Complex and Cactus Flower: Delivers long-lasting moisture for a hydrated, healthy-looking glow.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, sulfates SLS & SLES, triclocarban, and triclosan.

What Else You Need to Know: Infused with ten potent skin-caring ingredients, this multitasking serum formula gives skin an overnight moisture boost and a fresh, hydrated glow while helping smooth and even skin texture. When used with Vitamin Enriched Face Base (sold separately), it helps visibly plump skin and smooth makeup application.

Clinical Results: In clinical testing on 21 women:

- 100% had a boost in moisture overnight

In clinical testing on 51 women, after using product for 4 weeks:

- Smoother, brighter, more even-toned skin

- 92% say skin looks more radiant

In clinical testing on 51 women, after using product for 8 weeks:

- 91% showed an improvement in the look of acne marks

In consumer testing on 160 women after using Vitamin Enriched Smoothing Serum 2X per day for 4 weeks and then a regimen of Vitamin Enriched Smoothing Serum followed by Vitamin Enriched Face Base twice per day for 1 week:

- 91% agree makeup goes on smoothly with these products

Based on ISO 16128 Standard, from plant, non-petroleum mineral, and/or water sources:

- 89% naturally derived ingredients

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Bobbi Brown
Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C