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COLOR: Universal Taupe
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What it is: A bestselling brow pencil that is designed to blend in with any eyebrow color.
Highlighted Ingredients:
- Biotin (B-Vitamin): Supports natural keratin—a protein that maintains the health of hair and skin.
- Saw Palmetto: Conditions your skin and hair.
- Antioxidants: Condition and protect brows.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and, phthalates. This product is also cruelty-free.
What Else You Need to Know: This award-winning brow pencil takes the guesswork out of finding your perfect shade. Developed with plastic surgeons and infused with nourishing antioxidants, biotin, and green tea, it transforms to all hair colors based on how much pressure you apply to create your most natural-looking eyebrows.
Highlighted Ingredients:
- Biotin (B-Vitamin): Supports natural keratin—a protein that maintains the health of hair and skin.
- Saw Palmetto: Conditions your skin and hair.
- Antioxidants: Condition and protect brows.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and, phthalates. This product is also cruelty-free.
What Else You Need to Know: This award-winning brow pencil takes the guesswork out of finding your perfect shade. Developed with plastic surgeons and infused with nourishing antioxidants, biotin, and green tea, it transforms to all hair colors based on how much pressure you apply to create your most natural-looking eyebrows.
Suggested Usage:
-Use softer strokes for lighter hair colors including blonde and gray.
-Press harder for darker tones including brown and black.
-Finish by lightly brushing the built-in spooley brush through your brows for a natural, polished look.
-Use softer strokes for lighter hair colors including blonde and gray.
-Press harder for darker tones including brown and black.
-Finish by lightly brushing the built-in spooley brush through your brows for a natural, polished look.
-Biotin (B-vitamin): Supports natural keratin—a protein that maintains the health of hair and skin.
-Saw Palmetto: Plant extract that conditions your skin and hair.
-Antioxidants: Conditions and protects brows.
-Brow Power™ Technology: Proprietary technology adjusts to all hair colors.
Hydrogenated Coco-Glycerides, Ceresin, Candelilla Wax, Carnauba Wax, Beeswax, Microcrystalline Wax, Tocopheryl Acetate, BHT, Serenoa Serrulata Fruit Extract, Biotin, Urtica Dioica (Nettle) Leaf Powder, Equisetum Arvense Extract, Lecithin, Pantothenic Acid, Camellia Sinensis Leaf Extract, Vitis Vinifera (Grape) Seed Extract, Ascorbic Acid, Retinyl Acetate, Iron Oxides (Ci 77492, Ci 77499, Ci 77491).
-Saw Palmetto: Plant extract that conditions your skin and hair.
-Antioxidants: Conditions and protects brows.
-Brow Power™ Technology: Proprietary technology adjusts to all hair colors.
Hydrogenated Coco-Glycerides, Ceresin, Candelilla Wax, Carnauba Wax, Beeswax, Microcrystalline Wax, Tocopheryl Acetate, BHT, Serenoa Serrulata Fruit Extract, Biotin, Urtica Dioica (Nettle) Leaf Powder, Equisetum Arvense Extract, Lecithin, Pantothenic Acid, Camellia Sinensis Leaf Extract, Vitis Vinifera (Grape) Seed Extract, Ascorbic Acid, Retinyl Acetate, Iron Oxides (Ci 77492, Ci 77499, Ci 77491).
Developed with leading plastic surgeons, IT Cosmetics™ creates game-changing beauty products. In the hands of real women, these formulas become life-changing. The brand believes you're an IT Girl™ the moment you try IT. Discover IT. Love IT. Believe IT™.
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