SK-II
GenOptics Infinitaura Brightening Serum with Niacinamide, 30ml
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$169.00or 4 payments of $42.25 with 
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Highlights
About the Product
Item 2914687
What it is: A visibly brightening serum that hydrates to improve the appearance of dullness, dark spots, and uneven texture.
Skin Type: Normal, Dry, and Oily
Skincare Concerns: Dark Spots, Dullness, and Uneven Skin Tone
Formulation: Cream
Highlighted Ingredients:
- PITERA: For radiant-looking skin.
- Bisabolol Pro: Provides soothing hydration benefits.
- Niacinamide: Reduces the look of dark spots.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.
What Else You Need to Know: This advanced serum visibly brightens skin, improves the appearance of dark spots, and hydrates to soothe skin—it's the ultimate solution for radiant-looking skin. Suitable for both dry and oily skin types, it can be used day and night. Powered by PITERA, SK-II's exclusive ingredient to target visible signs of aging, niacinamide, and new Bisabolol Pro*, this upgraded visibly brightening serum will leave your skin looking radiant and youthful.
*Includes bisabolol+ batyl alcohol.
Clinical Results: Based on P&G internal skin measurement study placed in 2023 among 121 panelists age 20-35, whose bare skin appearance was evaluated by naive consumer judgers and analyzed by professional.
- Helps you look 8 years younger
-Bisabolol Pro: Provides soothing hydration benefits.
-Niacinamide: Reduces the look of dark spots.
Water, Galactomyces Ferment Filtrate*, Butylene Glycol, Glycerin, Niacinamide, Triethylhexanoin, Silica, Lauroyl Lysine, Pentylene Glycol, Phytosteryl/Octyldodecyl Lauroyl Glutamate, Boron Nitride, PEG-32, Xylitol, Sucrose Laurate, Caprylic/Capric Triglyceride, Panthenol, Polysorbate 20, Trehalose, Sucrose Dilaurate, Bisabolol, Phenoxyethanol, Synthetic Fluorphlogopite, Batyl Alcohol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Polyacrylamide, Aminomethyl Propanol, Benzyl Alcohol, Undecylenoyl Phenylalanine, C13-14 Isoparaffin, Disodium EDTA, Sodium Benzoate, Xanthan Gum, Laureth-7, Fragrance, Prunus Mume Fruit Extract, Nelumbo Nucifera Flower Extract, CI 77891, CI 77492.
*Pitera
Suggested Usage:
-Apply serum after cleanser, toner, and essence.
-Dispense a full dropper of serum into the palm of your hand.
-Apply on target areas you're most concerned about.
-Apply remaining serum on your cheeks, forehead, and chin.
-Gently press with your fingertips to help the product absorb into your skin.
-Repeat morning and evening for radiant-looking skin.
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SK-II began at a sake brewery in Japan. Scientists noticed the elderly workers had wrinkled faces but extraordinarily soft and youthful-looking hands—thanks to Pitera™, a naturally derived liquid from the sake fermentation process. Since then, SK-II with Pitera™ has become a skin secret shared by actress Cate Blanchett and women around the world—it transforms the complexion’s texture, radiance, firmness, spot control, and wrinkle resilience. A leading skincare brand for more than 30 years, SK-II continues to deliver crystal clear skin through well-loved products including the Facial Treatment Essence, Essential Power Cream, and the Cellumination Essence.