Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Key Benefits: Adds Volume, Protects Against UV Rays, and Color Safe
- Hydrolyzed Wheat Protein: Helps increase body, facilitates styling, and enhances the look of sheen and the texture.
- Benzophenone-4: Helps to minimize the impact of UV light on hair.
- Panthenol (Vitamin B5): Delivers moisture, softness, and shine.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: Formulated with Virtue’s revolutionary Alpha Keratin 60ku® protein, this lightweight styling mist delivers healthy shine while infusing hair with immediate, flexible, and buildable texture. It helps to protect against UV damage and keep hair looking its healthiest.
Clinical Results: In a consumer perception study conducted on 50 respondents, immediately after use:
- 98% of women felt their hair had instant texture and volume
After 8 hours:
- 94% of women felt that their style was enhanced, and their texture, body, and style lasted all day
After 1 week of use:
- 96% of women felt that their style lasted longer, had buildable hold, and had better texture definition
-Hold the can 10 inches away from dry hair, and spray evenly through roots to mid-length for subtle volume and touchable texture.
-Benzophenone-4: Helps to minimize the impact of UV light on hair.
-Panthenol (Vitamin B5): Delivers moisture, softness, and shine.
Hydrofluorocarbon 152A, Dimethyl Ether, Alcohol Denat., VP/VA Copolymer, Calcium Carbonate, Dimethicone, Alpha Keratin, Panthenol, AMP-Isostearoyl Hydrolyzed Wheat Protein, Salvia Officinalis (Sage) Leaf Extract, Melissa Officinalis Leaf Extract, Juniperus Communis (Juniper) Fruit Extract, Geranium Maculatum Extract, Fucus Vesiculosus Extract, Echinacea Angustifolia Extract, Chamomilla Recutita (Matricaria) Flower Extract, Calendula Officinalis Flower Extract, Arnica Montana Flower Extract, Aloe Barbadensis Leaf Extract, Tocopherol, Helianthus Annuus (Sunflower) Seed Extract, Tocopheryl Acetate, Ethylhexylglycerin, Parfum (Fragrance), Aqua (Water), Glycerin, Acetyl Triethyl Citrate, PEG/PPG-17/18 Dimethicone, Butylene Glycol, Benzophenone-4, Phenoxyethanol, Chlorphenesin, Sorbic Acid, Benzoic Acid, Linalool, Hydroxycitronellal, Limonene.
Shipping restriction: this item will ship via standard ground. Therefore, it cannot be shipped to Alaska, Hawaii, Puerto Rico and remote Canadian regions.
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