A serum foundation is a liquid foundation that is applied with a brush or sponge. It has a lightweight texture that feels like a second skin and provides full coverage. It is available in many different shades and can be worn by itself or over a cream or powder foundation. Serum foundations are formulated with skin-nourishing ingredients that help to hydrate and protect the skin while providing a smooth, even finish. Here are some serum foundations for you.

Size: 0.85 oz/ 25mL·ITEM: 2575876
Color: 22N - dark to deep skin with neutral olive undertones
$35.00
I’m so impressed with this foundation. I’ve been looking for a foundation that provides good coverage but doesn’t accentuate any fine lines or dry areas and this foundation really gives you yummy skin! ...Holy Grail Foundation...The first time I used this foundation, I knew it'd be a game changer. Because I have vitiligo on my face, I prefer foundations that offer full coverage, but I hate the cakey look of most full-coverage foundations on the market.
What it is: A skincare-hybrid foundation with medium, buildable coverage that effortlessly creates a natural-looking, skin-like glow.
Coverage: Medium
Finish: Radiant
Formulation: Liquid
Highlighted Ingredients:
- Jojoba Oil: Intensely moisturizes and softens skin.
- Hyaluronic Acid: Hydrates and plumps the look of fine lines and wrinkles.
- Olive-Derived Squalane: Known to balance oil production and diminish visible signs of aging.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan.

Size: 1.01 oz / 30 mL·ITEM: 2646297
Color: Tan 076 - for tan to deep skin with neutral undertones
$57.00
Adding this to my go-to foundation lineup!...Because I’m an oily combination girly, I usually try to steer clear of serum foundations, however this foundation surprised me! ...Vegan Serum Foundation
What it is: A non-comedogenic, lightweight serum foundation that covers blemishes, acne scars, and hyperpigmentation, while visibly blurring pores. The extreme long wear formula controls shine all day and stands up to sweat and humidity.
Coverage: Full
Finish: Natural
Formulation: Liquid

Size: 1 oz / 30 ml·ITEM: 2637247
Color: 24 - medium/tan skin tones with cool undertones
$60.00
LOVING this serum foundation...In LOVE with this serum foundation, you are helping your skin while also making it look good at the same time!! ...The consistency is very light weight and serum-like. It is a medium- coverage foundation that looks really natural and glowy on the skin.
What it is: A lightweight skin tint foundation with medium coverage that visibly brightens skin for a dewy, luminous finish.
Coverage: Medium
Finish: Natural
Formulation: Liquid
Highlighted Ingredients:
- Hyaluronic Acid: Attracts and binds moisture to smooth and hydrate skin.
- Rice Bran Peptides: Reduces the appearance of fine lines and pores and fades the look of dark spots, visibly brightening skin tone.

Size: 1 oz/ 30 mL·ITEM: 2435790
Color: DPP6 - espresso - rich brown skin with pink undertones
$32.50
Love this foundation, especially in the fall winter. It gives a beautiful finish and great medium coverage....This foundation gives great coverage while still looking like my own skin.
What it is: A luxuriously clean, skincare-infused serum foundation with buildable, light-to-medium coverage in an array of shades.
Coverage: Medium
Finish: Natural
Formulation: Liquid
Highlighted Ingredients:
- Ashwagandha (Indian Ginseng): A powerful herb that combats skin stress and visible signs of aging.
- Turmeric: Provides antioxidant protection and visibly brightens, evens, and soothes skin.
- Hyaluronic Acid: Infuses the skin with intensive hydration.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This formula will satisfy your skincare and foundation fix at the same time.

Size: 1 oz·ITEM: 2725281
Color: NC65 - Dark deep espresso with rich undertones for deep dark skin
$62.00
A serum-powdered foundation infused with skincare ingredients! ...Finally a good serum foundation!...I’m not usually one for serum foundations as I find the pigment breaks apart on my skin.
What it is: A serum-powered foundation that delivers more than 209 percent hydration for visibly plumper, smoother, and more radiant skin.
What Else You Need to Know: Meet the serum-powered foundation that fuses MAC Cosmetics’ expertise of skin tones with the science of skincare. This all-new innovation delivers more than 209 percent hydration for visibly plumper, smoother, and more radiant skin. It’s MAC Cosmetics’ best foundation for glowing skin.

Size: 1.01 oz/30 mL·ITEM: 2964906
Color: PR6
$75.00
What it is: A medium-buildable, HY-BRID blurring and self-setting, radiant serum foundation that hydrates and balances oils for up to 18 hours of creaseless wear.
Coverage: Medium
Finish: Radiant
Formulation: Liquid
SPF: None
Highlighted Ingredients:
- Jasmine Mother Cells: Boost antioxidant defenses, brighten, and fight hyperpigmentation.
- White Tea Silver Needle: Blurs imperfections, calms redness, soothes, and strengthens skin.
- Grape Pomace: Boosts collagen, hydrates, reduces look of wrinkles, detoxifies, and improves skin.

Size: 1 fl oz/30 mL·ITEM: 2942712
Color: CÁDIZ - MD3 - Medium-deep with cool undertones
$73.00
What it is: A pore-perfecting, 24-hour* matte foundation with a weightless and breathable serum-like texture. Medium-to-full coverage.
Coverage: Medium
Formulation: Liquid
Highlighted Ingredients:
- Dipeptide: Reduces skin oiliness and decongests pores.
- Niacinamide: Smooths skin texture.
Ingredient Callouts: Free of parabens, phthalates, mineral oil, sulfates SLS & SLES, and contains less than one percent synthetic fragrance.

Size: 1.58 oz / 45 mL·ITEM: 2682789
Color: 14 - DARK TO DEEP WITH WARM UNDERTONES
$52.50
I go in first with Danessas Glow Serum or the Dew Drops by Glow Recipie, and this looks like a beautiful natural skin finish. ...Such a nice glowy serum...This is one of my favorite summer serums. The coverage is light and buildable and literally feels like I’m wearing nothing on my face.
What it is: An award-winning tinted serum that wears like makeup and works like skincare, delivering clinically tested, intensive hydration with just the right amount of dewy coverage.
Coverage: Light
Finish: Radiant
Formulation: Liquid
Highlighted Ingredients:
- Vegan Collagen Peptides: Visibly smooth texture and plump fine lines.
- Ceramides: Care for and protect the skin barrier.
- Squalane: Nourishes the skin and supports the lipid barrier.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent syn

Size: 1.0 oz/ 30 mL·ITEM: 2422616
Color: WN 94 Deep Neutral - medium, warm-neutral undertones
$62.00
I would not call this a "serum" foundation. To me, serum means sheer to light coverage and a liquidy consistency. ...love this foundation, I would suggest if you have more dry skin to first most face with water for the serum to have some moisture, otherwise it can make your skin look more dry. great all day coverage.
What it is: A 24-hour, full-coverage foundation that quickly perfects with a matte finish, plus visibly improves skin with three-serum technology.
Coverage: Full
Finish: Matte
Formulation: Liquid
Skin Type: Oily and Combination
SPF: 25
Highlighted Ingredients:
- UP302 and Vitamin C: Visibly reduces dark spots and uneven skin tone.
- Salicylic Acid: Re-texturizes skin‘s appearance.
- Hyaluronic Acid: Visibly plumps skin for a more youthful look.
Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES.
What Else You Need to Know: This oil-free foundation provides full coverage and a matte finish for up to 24 hou

Size: 1 oz / 30 ml·ITEM: 2597821
Color: Atelier N - porcelain, neutral undertone
$92.00
It does have a little oily shiny look so might not work for oily skin types, but definitely works for me. One of the few foundation serums I have loved and will be buying this again....Most serum foundations dry down a bit to leave a dewy radiance, not this one.
What it is: A super hydrating skin tint packed with serum-strength actives to improve skin quality, drop by drop. Light to medium coverage, radiant finish.
Coverage: Light to Medium
Finish: Radiant
Formulation: Cream
Highlighted Ingredients:
- Tsubaki Oil: Visibly firms, hydrates, and retexturizes.
- Ginseng Extract: Visibly brightens, revitalizes, and soothes.
- Pomegranate Extract: Neutralizes free radicals and supports healthy-looking skin.









