What it is:
A mineral-based mascara that provides mega-impactful, buildable volume.
What it does:
Lashtopia™ Mega Volume Mineral-Based Mascara provides up to 10 times the lash volume* while lifting and separating for fanned-out fullness. It’s formulated with nourishing minerals and lash-loving, moisturizing ingredients so that lashes remain soft and plush, not stiff or brittle. Intense, deep black mineral pigments provide maximum impact color and all-day wear that’s smudge, clump, and flake-resistant. The large brush features over 600 soft and staggered bristles that catch and evenly coat each lash. The tapered peak separates and fans out lashes from root to tip.
*Based on an in-vitro study of 10 coats on bare lashes.
What it is formulated WITHOUT:
What else you need to know:
This product is ophthalmologist-tested, and safe for contact lens wearers.
In a consumer panel survey of 29 participants:
- 100% agree it made their lashes look fuller
- 100% agree it allowed them to build to their desired volume
- 100% agree it separated their lashes
- 100% agree it lifted their lashes
- 100% agree it left their lashes feeling soft and plush
- 97% agree it made their lashes look fanned out and fluttery