Halloween Makeup

What it is: A collection of natural-looking false lashes that don’t need measuring or trimming—perfect for first-time lash users. Just glue and go.

Ingredient Callouts: This product is vegan and cruelty-free.

What Else You Need to Know: Effortless lashes are the most easygoing lashes ever, featuring just a touch of added volume. Each style comes with a black cotton-thread lash band. These long-lasting styles can be worn up to 20 times per pair, so you can live in lashes.

What it is: A next-gen weightless matte lipstick that’s super comfortable with a soft, suede-like feel and a soft-focus finish.

Formulation Type: Lipstick

Benefits: Hydrating, Long-wearing

Ingredient Callouts: These products are cruelty-free.

What Else You Need to Know: The ultra-comfortable, non-drying formula features duo seed oil, which moisturizes and softens lips for a super-sensorial, addictive glide. Blur-filter technology in the form of smoothing gels offers smooth-matte, soft-focus coverage in a single stroke. Twenty gorgeous shades serve all skin tones.

What it is: A collection of cruelty-free and lightweight flared lashes with Jelly Band technology that molds to all eye shapes for all-day comfort and wear.

Formulation Type: Volumizing

Benefits: Long-wearing

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

Totally tugless, two-way formula speeds the departure of hard-to-remove eye and lip makeup. Even waterproof mascara. Safe for contact lens wearers.

What it is formulated WITHOUT:
- Parabens

What it is: An alcohol-free setting spray that sets makeup for 24 hours while also delivering protection from environmental aggressors.

Finish: Radiant

Formulation: Liquid

What Else You Need to Know: This face mist makes your makeup stay over—without the hangover. The FIX+ Stay Over Alcohol-Free Long Lasting Setting Spray works overtime to set makeup for up to 24 hours with a hydrating formula that uses microscopic film-former particles to lock in makeup with weightless wear, zero alcohol, and caffeine.

What it is: A skincare-hybrid foundation with medium, buildable coverage that effortlessly creates a natural-looking, skin-like glow.

Coverage: Medium

Finish: Radiant

Formulation: Liquid

Highlighted Ingredients:
- Jojoba Oil: Intensely moisturizes and softens skin.
- Hyaluronic Acid: Hydrates and plumps the look of fine lines and wrinkles.
- Olive-Derived Squalane: Known to balance oil production and diminish visible signs of aging.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan.

What it is: This beginner-friendly lash adhesive pen makes it easier than ever to apply false lashes and the clear formula means no eyeliner skills are needed.

Highlighted Ingredients:
- Aloe: Soothes and moisturizes.
- Vitamin E: Protects the skin and has soothing properties.
- Green Tea: Rich in antioxidants and defends against environmental aggressors.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Simply line, lash, and g

What it is: A creamy, matte eye pencil that offers rich definition and glides on effortlessly for bold to natural eyeliner looks.

Formulation Type: Eye Liner

Benefits: Long wearing

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.

What it is: An award-winning, multi-use, long-wearing, waterproof, and buildable all-over high pigment color.

Benefits: Long-wearing, Waterproof

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: Experience a range of layer-able finishes (nude, matte, metallic, liquid metal, foil, sparkler, glaze) in budge-proof shades. Colorfix features squeezable packaging with a precision tip to mix, match, layer, a

What it is: A high-impact liquid shadow that displays an ethereal shift between two shades that complement each other.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: When applied, its high pigment immediately resonates through a dazzling multidimensional chrome look. This liquid shadow acts as a stand-alone eyeshadow, lip, or cheek pigment. It delivers crease-proof, up to all-day wear and is optimized for a masterful, dual-color explosion.