Easy Natural Eyeshadow

What it is: Clean, cream-to-powder eye shadow trios with a velvety, buildable formula and a weightless finish.

Highlighted Ingredients: 

- Rice Starch: For smooth application and unique fluffy sensation.

- Coconut Oil: Provides luxurious slip and blendability.

- Naturally Derived Pigments: Impart instant luminosity and radiance.

Ingredient Callouts: These products are gluten-free and cruelty-free.

What it is: An iconic, moonlight-inspired palette with 12 universal, neutral shades in four finishes to create your most versatile, ethereal looks yet.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. These products are also cruelty-free.

What Else You Need to Know: Experience Mario’s artistic vision come to life with this limited-edition palette. Inside, you’ll find 12 buildable, blendable shades in four unique finishes to create versatile looks that last.

What it is: A palette of exquisite shadows that deliver intense, high-metal shine and liquid-foil effects inspired by Earth’s natural metals.

Ingredient Callouts: Free of parabens. This product is also vegan and cruelty-free.

What Else You Need to Know: Take eyeshadow to the next level with intense high coverage and a molten metal payoff. Packed with superfine iridescent pearls, it’s formulated with a gel-powder technology that offers silky, weightless color. Apply straight to lids or transform into liquid foil with the Master Metal™ Manipulator™.

This Set Contains:
- 5 x 0.05 oz/ 1.5 g Eyeshadows in Gold, Silver, Copper, Bronze, Rose Gold

Palette size: 5.3” x 0.7” x 2.9”

What it is: A mini eyeshadow palette with six highly pigmented modern nudes inspired by the beautiful nuances of real skin tones.

Ingredient Callouts: This product is cruelty-free.

What Else You Need to Know: Inspired by the iconic Born This Way Natural Nudes Eye Shadow Palette, this neutral mini palette is perfectly curated to make it easy to create looks ranging from natural to dramatic. Easy-to-blend formula offers a creamy, silky texture, and highly pigmented shadows offer one-swipe payoff.

This Palette Contains:
- 3x 0.01 oz/ 0.3 g eyeshadows in Rose-ty Toasty, Sizzle, Golden Girl
- 3x 0.04 oz/ 1.1 g eyeshadows in Warm Ember, Cream Puff, Bring the Heat

Palette Size: Mini size

What it is: A set of six talc-free, buttery, long-wearing eyeshadows that go beyond your basic neutrals—with matte, satin, and metallic finishes.

Highlighted Ingredients:
- Jojoba Seed Oil: Helps to nurture and gently moisturize the skin.
- Vitamin E: Acts as a natural antioxidant and helps to reduce free-radical damage.

Ingredient Callouts: Free of talc, sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What it is: A palette of go-to universal metallic shadows that creates endless eye looks in 12 creamy, luxurious shades that melt onto the lids.

Ingredient Callouts: This product is cruelty-free.

What Else You Need to Know: This palette is inspired by Mario’s love of nature. The creamy shadows deliver a range of chromatic effects from natural to intense, with high-impact shine. The luxe formula can be used dry or wet to achieve a light wash or full-coverage color.

This Set Contains:
- 12 x 0.03 oz/ 1 g Eyeshadows

What it is: A multiuse, talc-free palette with velvet pomades and oil-absorbing powders that define eyes, brows, cheeks, and lips in shades of berries and mauves.

Highlighted Ingredients:
- Upsalite: Absorbs oil, smooths the look of texture, and ensures lasting wear.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

What Else You Need to Know: Create a range of looks, from natural to bold, with this essential, everyday face and eye palette. It contains 10 soft, buildable, wearable, an

What it is: A dual-ended creamy eyeshadow stick and glitter stamp that glides onto the eye area to create a stunning matte, shimmer, or glitter look in three easy steps.

Highlighted Ingredients:
- Jojoba Oil and Argan Oil: Moisturizes skin without irritation.
- Vitamin E: Enhances skin vitality.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.

What Else You Need to Know: Swipe on the creamy, blendable shadow stick formula for a quick and natural pop of color to you

What it is: A nude mini eyeshadow palette with everyday rosy neutrals in a mix of matte and shimmer finishes for glam or natural eye makeup looks on the go.

Ingredient Callouts: It is cruelty-free.

What Else You Need to Know: Every shade in this travel-size eyeshadow palette is made with the iconic Naked formula to deliver blendable texture, highly pigmented color, and longevity without creasing.