What it is: A professional-inspired, intensive treatment that primes hair for deeper repair, strengthens, and protects hair integrity leveraging the OLAPLEX™ patented bond-building technology.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Damage/ Split Ends/ Breakage
- Shine
- Color Safe

Key Benefits:
- Primes hair to intensify benefits of No. 3 Hair Perfector (sold separately).
- Strengthens weakened bonds deep within the hair strand.
- Repairs hair from chemical, thermal, mechanical, and environmental damage.

Highlighted Ingredients:
- Bis-Aminopropyl Diglycol Dimaleate: Rebuilds broken and weakened bonds.

Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free.

What Else You Need to Know: Use as the first step in a two-part at-home system with No. 3 Hair Perfector (sold separately) to strengthen and repair all types of damaged hair. No. 0 Intensive Bond Building Hair Treatment contains the highest concentration of the patented bond building technology of any Olaplex at home product. Olaplex products feature first-of-their-kind, patented, bond-building technology, which relinks the broken disulfide bonds caused by chemical, thermal, and mechanical damage to the hair. This formula is made to work with every hair type, providing real, structural repair that works from within.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: A soothing leave-on serum that absorbs quickly to calm your scalp and fight flakes—without disturbing your style.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Color Safe
- Flaky, Dry Scalp

Key Benefits:
- Soothes and calms the scalp
- Addresses flakiness
- Keeps the scalp and hair moisturized

Highlighted Ingredients:
- Beta Hydroxy Acid (BHA): Gently exfoliates the scalp to fight flakes.
- Peppermint Oil and Peppermint Leaf Extract: Soothe the scalp with a cooling sensation and address flakiness.
- Oribe Signature Complex: Defends hair from environmental elements, oxidative stress, photoaging, and the deterioration of natural keratin.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Find fast relief. This fragrance-free serum has a cooling sensation that quickly soothes a dry, itchy scalp. Infused with peppermint oil, the fast-absorbing formula gently exfoliates and visibly rejuvenates the scalp, keeping flakes at bay and restoring its moisture balance.

All Oribe products are dermatologist tested and formulated with safe, high-quality, innovative ingredients. They are also PETA approved, UV protective, and color- and keratin-treatment safe.

What it is: A luxe hair serum that mends split ends and protects against heat damage and color fading.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Heat Protection
- Damage, Split Ends, and Breakage
- Color Fading

Key Benefits:
- Repairs split ends
- Reduces breakage by 65%
- Provides heat protection

Highlighted Ingredients:
- Special Polymer Blend: Bonds split ends together and prevents further damage.
- Carob Tree Extract: Forms an amino acid matrix that adheres to the hair shaft and cuticle to mend and strengthen.
- Oribe Signature Complex: Defends hair from environmental elements, oxidative stress, photoaging, and the deterioration of natural keratin.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: With this silky serum, there’s no need to choose between beautiful color and luxuriantly healthy hair. Infused with jojoba and olive oils, the formula is clinically shown to restore, fortify, and protect tresses of every shade, repairing up to 94 percent of split ends after one use.

All Oribe products are dermatologist tested and formulated with safe, high-quality, innovative ingredients. They are also PETA approved, UV protective, and color- and keratin-treatment safe.

Fragrance Description: Created in collaboration with one of the oldest French Fragrance houses, Oribe’s signature scent, Côte d’Azur, features sun-drenched notes of Calabrian bergamot, white butterfly jasmine, and sandalwood—embodying the glamour and heat of the legendary destination.

Clinical Results: In a clinical test conducted on human hair against a control group, after 1 wash:
- Repairs up to 94% of split ends after 1 use
- Reduces breakage by 65%

What it is: A versatile, argan oil-infused hair treatment and styler that promotes softer, stronger hair with increased shine and less frizz.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Medium and Thick
Hair Concerns: Shine, Frizz and Flyaways, and Dryness
Formulation: Lightweight Serum
Highlighted Ingredients:
- Argan Oil: Extremely rich in tocopherols (vitamin E), essential fatty acids, and antioxidants that hydrate and nourish the hair.
- Linseed Extract: Derived from flaxseed, a good source of alpha linolenic acid; an essential fatty acid that helps improve the health of hair.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also cruelty-free and gluten-free.
What Else You Need to Know: The non-greasy and fast-absorbing formula is fragranced with the signature Moroccanoil scent, a blend of spicy amber and warm florals. Use before styling or as needed for quick conditioning or touch-ups. The fragrance smells like spicy amber, musk, and sweet florals, while the amber tint of the bottle protects the UV-sensitive formula.
Research Results: According to an independent study:
- Just one application of Moroccanoil Treatment increases shine by up to 118%

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
An oil-cream formula that tames frizz for silky, soft, and healthy-looking hair.

Key benefits:
- Controls frizz
- Repairs damage
- Softens and enhances shine

If you want to know more…
Fueled by nourishing ingredients derived from coconuts, olives, almonds, and other natural sources, this leave-in conditioning treatment does more than tame frizz. The lightweight formula also protects and moisturizes, leaving hair soft, silky, and shiny without weighing it down. Suitable for all hair types, MILK is infused with a rich blend of 16 essential oils that imparts a fresh, herbal scent that is beloved by men and women.

What else you need to know:
This product is formulated without silicone and gluten. The formula is handcrafted in California in small batches using wild harvested, sustainable, and certified organic ingredients. Use MILK throughout the day for touch-ups to keep hair frizz-free.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: A lightweight, argan oil-infused hair treatment and styler for fine hair that controls frizz and promotes softness, shine, and strength.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine

Hair Concerns: Shine, Frizz and Flyaways, and Dryness

Formulation: Lightweight Serum

Highlighted Ingredients:
- Argan Oil: Extremely rich in tocopherols (vitamin E), essential fatty acids, and antioxidants that hydrate and nourish the hair.
- Linseed Extract: Derived from flaxseed, a good source of alpha linolenic acid; an essential fatty acid that helps improve the health of hair.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: The non-greasy and fast-absorbing formula is fragranced with the signature Moroccanoil scent, a blend of spicy amber and warm florals. Use before styling or as needed for quick conditioning or touch-ups. This formula offers all the same benefits as the iconic original treatment in a lighter formulation. The fragrance smells like spicy amber, musk, and sweet florals, while the amber tint of the bottle protects the UV-sensitive formula.

Research Results: According to an independent study:
- Just one application of Moroccanoil Treatment Light increases shine by up to 118%

What it is: A deeply hydrating and strengthening treatment mask, rich in Mediterranean-derived marine actives to deliver super-glossy, supple, and expensive-looking hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Color Safe
- Damage/Split Ends/Breakage

Key Benefits:
- Penetrates, hydrates, and transforms internally
- Strengthens hair
- Creates silky, supple, healthy hair

Highlighted Ingredients:
- Blue Sea Kale: Binds with damaged keratin for strength and elasticity.
- Hydrolyzed Vegetable Protein Complex: Weightless strengthener that smooths cuticle.
- Mediterranean Sea Kelp and Algae Blend: Provides powerful natural moisture.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Celeb stylist Chris Appleton’s essential "prep step," this mask transforms all hair types to create super-healthy, perfect texture. It’s the key to his sexy, iconic styles. The breakthrough deep delivery system works internally and leaves no heavy or filmy coating to weigh hair down.

What it is: An in-shower gloss treatment that enhances color, adds high shine, and intensely softens for revived, healthy hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Frizz
- Shine
- Color Fading

Key Benefits:
- Enhances hair color and prevents fading
- Adds high shine and softens
- Revives dull, color-treated hair and adds vibrancy

Formulation: Cream

Highlighted Ingredients:
- Amla Oil: Adds high shine.
- Sea Kelp Extract: Adds shine to hair while helping to prevent damage from external aggressors.
- Sunflower Seed Oil: Hydrates for long-lasting softness and frizz control.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: This glossy formula revives dull, color-treated hair back to life with enhanced color dimension and high shine, leaving hair vibrant and extra soft. Its multitasking formula locks in color to prevent fading and hydrates for long-lasting softness and frizz control.

What it is: A deeply nourishing treatment mask with avocado and coconut oils that intensely moisturizes and softens dry, color-treated hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Shine
- Color Safe

Key Benefits:
- Provides intense nourishment
- Adds softness
- Provides extraordinary color protection

Formulation: Mask

Highlighted Ingredients:
- Avocado Oil: Moisturizes hair.
- Coconut Oil: Nourishes hair.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This formula includes a signature aromatherapy blend of pineapple, coconut, and vanilla and a patented Antifade Complex® to protect color vibrancy and ensure lasting color payoff. It also includes sunflower seed, a UV filter, and vitamin E to fight color-depleting environmental effects while ensuring lasting shine.

What it is: A nourishing treatment with olive oil and goji berries that repairs, strengthens, and protects hair from future damage.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Shine
- Color Safe
- Damage, Split Ends, and Breakage

Key Benefits:
- Strengthens, heals, and protects hair
- Nourishes and softens
- Provides extraordinary color protection

Formulation: Cream

Highlighted Ingredients:
- Olive Oil: Softens hair.
- Goji Berry: Protects hair.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This formula includes a signature aromatherapy blend of mandarin, peony, and jasmine and a patented Antifade Complex® to protect color vibrancy and ensure lasting color payoff. It also includes sunflower seed, a UV filter, and vitamin E to fight color-depleting environmental effects while ensuring lasting shine.

What it is: A softening treatment mask with shea butter and almond oil that nourishes and softens dry, color-treated hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Shine
- Color Safe

Key Benefits:
- Gives hair touchable softness
- Nourishes hair
- Provides extraordinary color protection

Formulation: Mask

Highlighted Ingredients:
- Shea Butter: Softens hair.
- Almond Oil: Nourishes hair.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This treatment includes a signature aromatherapy blend of cardamom, cedarwood, and sandalwood and a patented Antifade Complex® to protect color vibrancy and ensure lasting color payoff. It also includes sunflower seed, a UV filter, and vitamin E to fight color-depleting environmental effects while ensuring lasting shine

What it is: An overnight leave-in serum with hyaluronic acid and edelweiss flower to hydrate and recover hair damaged from lightening treatments.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Damage, Split Ends, and Breakage
- Dryness
- Color Safe

Key Benefits:
- Restores hair damaged by lightening treatments
- Protects against breakage and split ends
- Deeply hydrates for smoother hair

Formulation: Serum

Highlighted Ingredients:
- Hyaluronic Acid: Hydrates.
- Edelweiss Flower: Softens hair and helps it recover.

What Else You Need to Know: Blond Absolu Overnight Recovery Treatment restores fibers and recovers damaged hair before morning. Whether highlighted or lightened, hair will feel hydrated and soft to prevent future breakage and split ends. Hyaluronic acid and orange blossom scent make every usage a self-care treat.

Research results: In a study vs. non-conditioning shampoo:
- 89% less breakage was shown
- 74% smoother hair was shown
- 53% reduction the appearance of split ends was shown.

Which hair type is it good for?
✔ Straight
✔ Wavy

What it is:
A first-of-its-kind concentrate that swells each strand for lush movement and support.

Key benefits:
- Increases volume and thickens strands
- Protects against heat
- Creates softness and moisture

If you want to know more…
Thanks to emblica technology, this heat-protecting treatment helps visibly thicken strands for lavish volume. It softens and moisturizes for healthy-looking hair and plush movement that stays up—all day.

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
Bumble and bumble is a cruelty-free brand.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
An anti-frizz treatment that repairs and protects from damage while imparting gorgeous shine.

Key benefits:
- Tames frizz
- Protects from heat and breakage
- Prevents split ends, helping hair to grow longer and stronger

If you want to know more…
Protective and healing, this flexible anti-frizz treatment—perfect whether you style with hot tools or air dry—delivers remarkable shine, shields hair from stress, and prevents breakage and split ends. Crafted using omega-9-rich Rahua oil, it acts as a heat protectant, guards hair from the stress of blow drying and styling tools, and adds definition and separation when air drying.

What else you need to know:
This product is vegan, cruelty-free, and formulated without gluten, silicones, and synthetic fragrance.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: An anti-frizz hair mask, free of silicone and parabens, that tames and nurtures the most rebellious, frizzy hair.

Hair Type: Wavy, Curly, and Coily

Hair Texture: Medium and Thick

Key Benefits: Fights Frizz, Revitalizes the Scalp, and Nourishes

Formulation: Mask

Highlighted Ingredients:
- Black Cumin Oil: Nurtures hair.

Ingredient Callouts: Free of parabens.

What Else You Need to Know: This hair mask, which is infused with black cumin oil, is fortified with a high concentration of antioxidants and omegas 3, 6, and 9 to deeply nurture the hair. It disciplines the hair fibers to tame coarse hair, leaving your scalp revitalized and hair's texture satin smooth and lightweight.

What it is: An intensive hydrating and moisturizing leave-in hair treatment that instantly turns dull, dry, dehydrated hair to silk.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Medium and Thick

Hair Concerns:
- Dryness
- Heat Protection
- Straightening/Smoothing

Key Benefits:
- Turns dry, straw-like hair to silk
- Heat-activated hydrating treatment
- Contains three types of heat protectant

Highlighted Ingredients:
- Coconut Oil: Moisturizes hair, reduces breakage, and seals split ends.
- 18-MEA: Clinically proven to replenish the lipid layer of hair surface and protect from heat.
- Hydrolyzed Keratin: Moisturizes from within and helps fortify.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This heat-activated cocktail features a proprietary complex of 18-MEA and coconut oil, formulated to replace the outer lipid layer of your hair often damaged by heat or chemicals. It bonds a healthy layer of hydration to hair’s surface as you blow-dry for hair that's healthy, supple, and silky.

What it is: A gentle, daily, leave-in scalp treatment with a lightweight texture that gives the appearance of denser, fuller-looking hair.​

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine

Hair Concerns:
- Anti-Aging
- Thinning
- Volumizing

Key Benefits:
- Supports hair fullness and volume.
- Creates denser-, fuller-looking hair
- Clinically-tested formula

Formulation: Spray

Highlighted Ingredients:
- Caviar Extract: Known to restore moisture, elasticity, and shine.
- Red Clover: Reputed to help improve the look of hair thickness, strength, and softness for fuller-looking hair.
- Amia Indian Gooseberry: Commonly used for hair thickening and to support the health of the hair, as well as reduce scalp irritation.

Ingredient Callouts: Free of sulfates SLS and SLES, and parabens. This product also comes in recyclable packaging.

What Else You Need to Know: This regimen is proven to provide significant improvements in hair texture, thickness, and overall condition with regular use vs. untreated hair.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A leave-in scalp treatment that delivers rich hydration and lasting relief from dry scalp flaking, itching, and irritation.

Key benefits:
- Soothes and relieves dry scalp flaking, itching, and irritation
- Hyaluronic-acid-based Molecular Patch delivers relief and hydration
- Vitamin-B3-based microbiome complex rebalances your scalp’s natural ecosystem for lasting relief

If you want to know more…
This leave-in treatment uses a breakthrough Vitamin-B3-based microbiome complex with clinically-proven actives that work over time to balance your scalp's natural ecosystem for long-term relief. A hyaluronic-acid based Molecular Patch delivers hydration and moisture to the scalp for relief from irritation. Your scalp will feel soothed and have lasting relief from dry scalp flaking, itching, and irritation.*

*After four weeks of use, three times a week.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Your scalp’s microbiome is a natural ecosystem made up of many different types of microorganisms. When bad microorganisms begin to outnumber the good ones, that imbalance can lead to irritation and flaking associated with dry scalp. While symptom relief treatments are only a quick fix (and sometimes make things worse) and medicated scalp treatments remove the scalp’s beneficial organisms along with the bad, Restore Dry Scalp Treatment solves the root cause of the problem. A hyaluronic-acid-based Molecular Patch delivers instant soothing and sustained hydration to the scalp. To provide lasting relief from itchiness, irritation, and flaking from dry scalp, Restore Dry Scalp Treatment utilizes a vitamin B3 based microbiome balancing complex with clinically proven actives that support the beneficial microorganisms on your scalp by rebalancing its natural ecosystem.

This product is an Allure Best of Beauty award winner.

This product cruelty-free, color-safe, safe for chemically-treated hair, and formulated without silicone, GMOs, and residue.