Plum Color

What it is: A lipstick with richly pigmented hues—from vibrant nudes to fierce reds and berries—that pop on darker skin tones, enveloping lips in decadent, head-turning color.

Formulation Type: Lipstick

Benefits: Hydrating

Highlighted Ingredients:
- Sunflower Seed Oil: Helps to replenish, strengthen, and soothe dry lips.
- Rosemary Leaf Extract: Nourishing antioxidant that is known for to soothe irritation.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-Free

What it is: A nourishing conditioner that seals in moisture to boost hydration, minimize frizz, and enhance the definition of waves, curls, and coils.

Hair Type: Fine, Medium, and Thick

Hair Texture: Wavy, Curly, and Coily

Hair Concerns:
- Curl-Enhancing
- Dryness
- Frizz

What it is: A 90% natural-origin Dior lipstick that delivers up to 24 hours of hydration and up to six hours of color and shine, in a refillable couture case.

Formulation Type: Lipstick

Benefits: Hydrating

Highlighted Ingredients:
- Jasmine Wax: Helps hydrate lips.
- Plum Oil: Rich in essential and omega fatty acids.
- Vegetable-based Oils: Provide extreme shine.

What Else You Need to Know: Composed with jasmine wax and plum oil, Dior Addict Shine Lipstick delivers up to 24-hour hydration and up to six hours of radiant color. Available in a wide range of trendy shades, this refillable lipstick offers vibrant color, hydration, and glossy shine.

What it is: A nourishing lip-balm stick that visibly plumps lips immediately and treats them to a kiss of dewy, high-shine color and a fresh strawberry scent.

Formulation Type: Lip Gloss, Lip Balm and Treatment, Lip Plumper

Benefits: Hydrating and Plumping

Ingredient Callouts: This product is cruelty-free.

What Else You Need to Know: This strawberry-scented glossy lip plumper delivers sheer-to-medium buildable color and up to 8 hours of hydration with just one click. The creamy formula melts on, immediately visibly plumps lips, and leaves them with gorgeous shine and a kiss of color. It’s available in eight juicy shades for visibly plumped, nourished lips.

What it is: An intensely nourishing mineral broad-spectrum SPF 30 vegan lip balm with a sheer wash of glossy color.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Fine Lines and Wrinkles and Dryness

Formulation: Balm

Highlighted Ingredients:
- Squalane and Jojoba Oil: Intensely moisturize and visibly plump lips.
- Mango and Shea Butter: Soothe and condition dry, chapped lips; saturate lips with softness to nourish.
- 13.5% Non-Nano Zinc Oxide: Provides broad spectrum UVA and UVB protection.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: A mineral SPF like you’ve

What it is: A lightweight tinted lip oil that gives a wash of moisturizing color with a high-shine finish for hydrated, healthy lips.

Formulation Type: Lip Gloss, Lip Balm & Treatment

Benefits: Hydrating, Long-wearing

Highlighted Ingredients: 

- Rosehip Oil and Omega-3, -6, and -9 Essential Fatty Acids: Support healthy barrier function and provide beneficial antioxidants.

- Shea Butter and Grapeseed Oil: Condition and soften lips.

- Jojoba Oil: Forms a protective barrier to lock in moisture.

Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.

What it is: A luminous, satin-finish lipstick that provides 24 hours of hydration, long-lasting color, and comfort to the lips.

Formulation Type: Lipstick

Benefits: Hydrating, Long-wearing, Plumping

Highlighted Ingredients:
- Hyaluronic Acid: Delivers hydration and visibly plumps.
- Shea Butter: Provides comfort and moisturizes.
- Oat Oil: Strengthen lip's skin barrier.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable p

What it is: An innovative gel-to-oil formula that starts glossy and leaves lips tinted while staying comfortable—never sticky—all day.

Formulation Type: Lip Stain

Benefits: Long-wearing

Highlighted Ingredients:
- Jojoba Seed Oil: Moisturizes and creates a protective barrier over lips to lock in hydration.
- Sunflower Seed Oil: Antioxidant-rich; soothes and protects from environmental stressors.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan and cruelty-free.

What Else Y