Soft Blue Eyeshadow

What it is: An essential mini eyeshadow collection featuring nine full-pigment shades, from cool-toned neutrals to icy pastels in matte and metallic finishes. 

Ingredient Callouts: Free of parabens, phthalates, mineral oil, and contains less than one percent synthetic fragrance. These products are also cruelty-free.

What Else You Need to Know: This palette contains nine eyeshadow shades from soft neutrals to bright sparkly tones, in five mattes and four metallic finishes. The full-pigment formula delivers high color payoff and buildable intensity.

This Palette Contains:
- 9 x 0.03 oz/ 0.98 g Eyeshadows in A1 (matte nude pink), A2 (matte taupe beige with sparkling reflects), A3 (matte greyish brown with sparkling ref

What it is: A collection of vegan, highly pigmented, pressed-powder single eyeshadows available in eye catching matte, shimmer, and glitter finishes.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This collection of stunning single eyeshadows comes in a variety of shades from neutral nude to vibrant matte, shimmer, and glitter finishes. Their silky texture guarantees intense and buildable coverage. They can be applied

What it is: A first-of-its-kind neutral-toned eyeshadow palette with 12 creamy, buildable shades curated for every skin tone with a featherlight, matte finish.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

What it is: A futuristic eye shadow palette with ten luxurious shades, featuring lush greens, luminous lilacs, and radiant neutrals in four transformative textures.

Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES.

What Else You Need to Know: Crafted for all artistry levels, these blendable pigments layer seamlessly, delivering subtle sophistication and bold drama. Featuring a shimmering highlighter, creamy mattes, dazzling astrals, and jewel-toned metallics, this palette sculpts, highlights, and transforms with effortless precision.

This Palette Contains:

- - 10 x 0.70oz / 20g

What it is: A creamy palette with innovative, ultra-pigmented metallic, marble, and cream-to-powder eyeshadows that blend seamlessly to create an array of timeless looks.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

What Else You Need to Know: These creamy palettes include four different types of innovative shadows and formulas. Cream-to-mattes transform from cream to a soft powder with a matte finish—use these powders alone as a base or to add intensity to a look. The cream-to-metallic shade

What it is: A nude mini eyeshadow palette with everyday rosy neutrals in a mix of matte and shimmer finishes for glam or natural eye makeup looks on the go.

Ingredient Callouts: It is cruelty-free.

What Else You Need to Know: Every shade in this travel-size eyeshadow palette is made with the iconic Naked formula to deliver blendable texture, highly pigmented color, and longevity without creasing. 

What it is: An everyday eyeshadow palette with rosy neutrals, pinks, purples, and mauves in a mix of matte and shimmer finishes for glam or natural eye makeup looks.

Ingredient Callouts: Free of parabens. It is also gluten-free and cruelty-free.

What it is: An ultimate 15-shade palette of warm nudes and rich champagnes, featuring two innovative new finishes: Slip Cream Matte and Metal Gloss.

Ingredient Callouts: Free of parabens and mineral oil. These products are also cruelty-free.

What Else You Need to Know: Natasha transforms her bestselling I Need a Nude Eyeshadow Palette into a must-have warm rendition. This palette contains peachy nudes, rich caramels, bronzy hues, and golden browns. It effortlessly creates natural, everyday looks to sparkling, ethereal glam. Alongside Natasha’s signature formulas, the new talc-free Slip Cream Matte provides a highly pigmented luminous-matte finish, while the new Metal Gloss eyeshadow adds a reflective dimension and liquid-like f

What it is: A set of six talc-free, buttery, long-wearing eyeshadows that go beyond your basic neutrals—with matte, satin, and metallic finishes.

Highlighted Ingredients:
- Jojoba Seed Oil: Helps to nurture and gently moisturize the skin.
- Vitamin E: Acts as a natural antioxidant and helps to reduce free-radical damage.

Ingredient Callouts: Free of talc, sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What it is: An eye palette with 18 shades of ultra-pigmented shadows and innovative textures for fiercely confident looks.

Ingredient Callouts: These products are cruelty-free.

What Else You Need to Know: Be an icy baddie and jump on the icy eyes trend with HUDA BEAUTY’s Icy Nude Eyeshadow Palette. The Icy Nude Collection is an unapologetically icy vibe that hides the fiery confidence within.