Eye makeup is one of the most important parts of your face. It's the first thing people see, and it sets the tone for your entire look. Whether you're going for a natural look, a dramatic one, or somewhere in between, here are some of our favorite eye makeup trends.
Size: Stick 0.017 oz·ITEM: 2760171
Color: Peach Sprinkle - peach
$22.00
This 2-in-1 marvel simplifies the K-Beauty 'Aegyo' trend. The creamy shadow stick glides on effortlessly, delivering a quick and natural burst of color to your eyelids and under eyes. ...This 2-in-1 Eyeshadow Stick + Glitter Stamp is a makeup essential for anyone looking to embrace the enchanting 'Aegyo' makeup trend popularized by K-Pop stars.
What it is: A dual-ended creamy eyeshadow stick and glitter stamp that glides onto the eye area to create a stunning matte, shimmer, or glitter look in three easy steps.
Highlighted Ingredients:
- Jojoba Oil and Argan Oil: Moisturizes skin without irritation.
- Vitamin E: Enhances skin vitality.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.
What Else You Need to Know: Swipe on the creamy, blendable shadow stick formula for a quick and natural pop of color to you
Size: 0.01 oz / 0.3 g·ITEM: 2616993
Color: 26- Shimmer Taupe
$14.00
This olive green shade is perfect for the dirty martini eyeshadow trend that’s going around right now! It’s also a really great color to be using during the holidays. ...This water-proof eyeline is fantastic-in the latest fashion color, it is a must have in your make-up wardrobe.
What it is: A three-in-one, retractable eyeliner whose super-creamy, waterproof formula delivers intensity and convenience.
What Else You Need to Know: This long-wear eyeliner pencil is so creamy, it can achieve any look. Its rich texture blends perfectly to intensify your eyes in a flash.
$28.00
Liquid eyeshadow are my latest obsession, this is such a great neutral shade. ...This was included in my latest Trendmood box in Tannin. It has pros and cons for me.
What it is: A clean, cream-to-powder eyeshadow that dries down to a crease-resistant finish in matte and metallic shades.
Highlighted Ingredients:
- Horse Chestnut Flower: Helps visibly smooth and firm the appearance of delicate skin.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: Liquid Powder Eye Tint glides like a cream and dries like a powder. This quick-dry eyeshadow swipes on effortlessly and locks in without budging or fading. Blend the weightless, water-based formula for a diffused wash of color or build it up for a bolder look that lasts.
Clean at
Size: 0.04 oz/ 1.2 g·ITEM: 1499078
Color: Smoke - deepest gray matte
$23.00
Long lasting, creamy, vibrant colors....no tugging on the eye, jsut smooth color...have 4 colors, the latest is Penny--a beautiful bronze for summer!...I usually like trying the latest fad, but this pencil makes my green eyes pop.
What it is: A bestselling luxury eye pencil that glides on ultra-creamy and delivers long-lasting eyeliner looks that won’t smudge—now in viral shade, Space Cowboy.
Highlighted Ingredients:
- Vitamin E
- Jojoba Oil
- Cottonseed Oil
Ingredient Callouts: Free of parabens. It is also vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: The Space Cowboy eyeliner gives you a warm shimmery nude liner in the same 24/7 formula—so you get a smooth application without dragging or pulling. Once dry, this eyeliner pencil is waterproof and smudge-proof for up to 16 hours of wear. Try it and see why it’s the number-one luxury eye pencil.
Size: 0.0176 oz / 0.5 g·ITEM: 2693547
Color: Pearlspar White - frost white
$23.00
I usually only use liquid liner but was excited to try this pencil liner in a bright; fun color(super on trend!). I was pleasantly surprised by the ease of application of this liner as well as the color payoff! ...(My review photo is KVD on the eyelid and another go to brand of mine on the waterline with the peachy trending Tarte on the bottom.)
What it is: An ultra-smooth, transfer-resistant gel pencil eyeliner that has the iconic, waterproof, all-day wear of KVD Beauty’s bestselling Tattoo Liner.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.
What Else You Need to Know: The Tattoo Pencil Liner sets fast to lock in place on your lids and in your waterline. This high-pigment pencil eyeliner is easy to use and versatile, so you can line it, smudge it, or go graphic. o
Size: 0.06 oz / 1.64 g·ITEM: 2793164
Color: Wild Rose - shimmering champagne rose
$33.00
Add to my makeup routin...The stick is so easy to use, just apply on eyes and done just 5 seconds. I think it's trendy now and I love how I get this product and catching the trend...My latest eye look go to...I have been doing a lot of travel and I love how convenient this is to toss in my makeup bag and it takes up minimal space and completes my eye look.
What it is: An eyeshadow stick with up to 24 hours of long wear and creamy, rich color that glides effortlessly, blends, and builds—without tugging, flaking, smudging, or creasing.
Highlighted Ingredients:
- Raspberry Stem Cells: Ensure a smooth application.
- Hyaluronic Acid: Hydrates and primes skin.
- Multidimensional Pigments: Impart lustrous, high-impact shimmer.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.
What Else You Need to Know: The iconic Caviar Stick Eyeshadow—now in a long
Size: 0.019 oz / 55 mL·ITEM: 2781599
Color: Trooper Black - satin black
$25.00
When I want to make a statement without actually making a statement, I tend to speak with my eyes (blame my mother for starting the trend) and this eyeliner is perfect for accentuating those subtle looks to really make an impact. ...With KVD's latest waterproof eyeliner. Designed for ultimate precision, this eyeliner glides on smoothly, allowing you to perfect every wing with ease.
What it is: A bestselling, extreme-precision liquid liner, now with optimized ink flow and transfer-proof long wear in a luxe aluminum pen.
Benefits: Long-wearing, Waterproof
Ingredient Callouts: Free of parabens. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This bestselling liner is now bolder, smoother, has better ink flow, and stays inky without bleeding, skipping, or drying up. The 0.01 mm-tip offers extreme precision with the same iconic needle-precise brush tip for fine linework, lash line fills, and more. It’s waterproof and transfer-proof, with bold pigment that locks in place for fade and smudge-resistant wear all day.
Clinical Res
$70.00
I was super excited when i saw the latest release from Patrick Ta Beauty! This palette has shimmer shades and matte shades as well. ...I wish other high end brands would jump on this trend. Those cream shadows... holy smokes!
What it is: A versatile eyeshadow palette that contains two luminous cream bases, velvety matte and iridescent metallic eyeshadows, and glistening pearl toppers.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.
What Else You Need to Know: One of PATRICK TA’s signature techniques for creating his naturally contoured, glowing looks is to artfully layer creams and powders.
Size: 0.17 oz / 4.82 g·ITEM: 2692325
Color: Studio - cool taupe
$24.00
PERFECT for the latte makeup trend! So creamy...But this is the easiest cream shadow I’ve ever applied to my eyes! The shade Vachetta is PERFECT for the latte makeup trend! ...If you're wanting to do the "latte" makeup trend, this is the perfect product to use!
What it is: A buildable, talc-free, cream-to-powder eyeshadow that is easy to use and gives a soft-matte wash of color for all-day wear.
Size: 4 x .03 oz / 1g·ITEM: 2568160
Color: Rich Girl - rich golden bronze
$28.00
Trending shades...This is my first time I tried GXVE makeup brand. I’m so obsessed with the box and colors. ...I have sensitive skin and can break out around my eye lids. This product didn't irritate my skin or break me out.
What it is: A collection of highly pigmented, rich, buttery, blendable quad eyeshadow palettes, with four curated shades in each, made to customize for every occasion.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: These eyeshadow quads were color curated to easily create complete eye looks in just one palette—from everyday nude to amped up smoky. The blendable, creamy, no-crease formulas give ultra-rich color payoff in buttery, multidimensional finishes, and can be applied with fingers or brushes. The eyeshadows feature a clean, vegan, and cruelty-free formula.