Witch Makeup

What it is:
A pro-formulated color correcting cream palette with curated shade ranges for a perfectly even, primed complexion with long-lasting wear.

What it does:
Each Ultra HD Underpainting Color Correction Palette was developed by MAKE UP FOR EVER’s pro artist teams and tested on a wide range of skin tones to ensure precise and undetectable color correction—ridding skin of unwanted darkness, redness, and dull areas. As with the other Ultra HD products, a signature combination of coated pigments, powders, and a blend of emollient oils provide a second skin, seamless look and feel.

What it is: Hourglass introduces Red 0, a 100% vegan special edition shade featuring its namesake ingredient.

Formulation Type: Lipstick

Benefits: Long-wearing

Highlighted Ingredients:
- Red 0: A patent-pending vegan replacement for carmine.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, sulfates SLS & SLES, and triclosan. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Hourglass is proud to introduce Red 0, a patent-pending vegan replacement for carmine (the beauty industry’s go-to red pigment produced from crushed female insects). Red 0 gives this lipstick its brilliant red hue.

What it is: A long-wearing, smudge-resistant, silky cream eyeshadow for sheer color with multidimensional glistening shimmer.

Highlighted Ingredients:
- Floating Multicolor Pearls: Ultrafine reflective pearls for a luminous finish.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Silky and blendable, this cream eyeshadow easily swipes over eyelids for a soft wash of twinkling color.

What it is: An eyeshadow palette that delivers long-wearing color with a creamy, comfortable texture for subtle to standout eyeshadow looks.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.

What Else You Need to Know: The Diorshow 5 Couleurs Eyeshadow Palette comes in a variety of harmonies that unleash vibrant colors in an ultra-creamy and comfortable texture. An extensive range of eyeshadows in matte, satin, shimmer, metallic, and glitter finishes combine to create modern eye makeup

What it is: A lightweight, ultra-buildable, long-lasting liquid eyeshadow in radiant metallics.

Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES.

What Else You Need to Know: A luxurious lightweight scrim of shimmering color that adheres onto lids without creasing. These liquid eyeshadows are infused with squalene for added comfort. The formula’s ultrafine pigments provide a silky, ultra-blendable feel that applies effortlessly. They are universally flattering, vibrant pigments that deliver supremely multidimensional color.

What it is: A mini trio of effortless, versatile cream eyeshadow sticks in shades Burnished Bronze, Strike a Rose, and limited-edition Gilded.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.

What Else You Need to Know: These multitasking eyeshadow sticks deliver both easy application and high-definition, long-lasting color. The long-wearing, transfer-proof, and crease-proof color glides seamlessly onto lids while blending and layering beaut

What it is: A limited-edition eyeshadow and blush set of the bestselling Blush Color Infusion in Rose and Caviar Stick Eye Shadow in Modern Rose.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.

What it is: An intensely pigmented, blendable eyeshadow stick to define every eye shape and flatter every skin tone, available in matte and shimmer shades.

What Else You Need to Know: Expert-level eyeshadow just got easy. Create endless eye looks with these long-wear, twist-up eyeshadow sticks that deliver high-impact color intensity. It comes in a slim, twist-up stick for easy application and is easy to blend. The matte and shimmer shades resist creasing, fading, sweat, and heat, and are transfer- and waterproof.

What it is: An eyeshadow collection that allows you to curate your own customizable palettes.
Ingredient Callouts: Free of parabens, phthalates, mineral oil, sulfates SLS & SLES, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: These Curator™ Eyeshadow Singles deliver pigment-rich dimension with a smooth, creamy texture for comfortable wear. The expansive range of shades allows you to express your creativity by curating your own palettes that offer endless looks for every mood. The eyeshadow pans are made from fully recyclable aluminum and the eyeshadows are 100 percent vegan.