Golden Smokey Eye Makeup

What it is: A four-step eyeshadow quad with buildable, non-creasing formula and pigmented shades for day to night.

Ingredient Callouts: Free of sulfates. This product is gluten-free.

What Else You Need to Know: Each palette contains four harmonious eye colors: Prime, Enhance, Smoke, and Pop. Create a smooth base for your eye look using the Prime shade; build up definition with Enhance; add drama with the Smoke shade; and finish your dazzling look with the shimmer Pop shade. The collection ranges from bronze and golden to deep reds and purples, and can be built for a day, desk, dusk, or disco look. The step by step application is artistry made easy.

What it is:  Wet slurry eyeshadow formula with high-shine finish & silky texture. Micro-fine glitter for a wet-look effect & supercharged sparkle up to 16 hours.

Ingredient Callouts: It is vegan and cruelty-free.

What Else You Need to Know: This glittery eyeshadow single gives you maximum sparkle, buildable intensity, and a long-lasting wet-look finish that feels smooth. The velvety vegan eyeshadow formula can be applied with a finger or blended with a brush for a diffused glow and radiant eye look.

What it is:
An everyday to night palette with 14 shades, including essential mattes and glam shimmer finishes.

What it does:
This palette features 14 shades in ultra-matte, duo chrome, and metallic finishes that let you create softly-glamorous looks any time. Each shade is fully-pigmented and easy to blend. The palette is luxuriously packaged, with a large mirror and double-ended brush.

What it is: A fan-favorite, water-based liquid-glitter eyeliner that adds sparkle and high-impact shimmer to your eye makeup looks.

What it is: A creamy, vegan eyeshadow single, delivering high-pigment, ultra-velvety, supercharged colors and finishes with long-lasting wear of up to 12 hours.

Ingredient Callouts: It is gluten-free and cruelty-free.

What Else You Need to Know: These vibrant, caffeine-packed shadows brighten and enhance eyes with shades and finishes ranging from neutral matte eyeshadows to golden-bronze shimmers and rich jewel tones.

What it is: A long-lasting cream eyeshadow that features an easy, non-creasing formula.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This water-infused shadow is enriched with soothing vitamin E and has a liquid-cream texture that is effortless to apply. The soft-focus pigments blur lines and imperfections for a visibly youthful finish. It also features an easy glide-on formula in a striking high shine.

What it is: A dual-ended creamy eyeshadow stick and glitter stamp that glides onto the eye area to create a stunning matte, shimmer, or glitter look in three easy steps.

Highlighted Ingredients:
- Jojoba Oil and Argan Oil: Moisturizes skin without irritation.
- Vitamin E: Enhances skin vitality.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.

What Else You Need to Know: Swipe on the creamy, blendable shadow stick formula for a quick and natural pop of color to you

What it is: A bestselling cream eyeshadow stick that glides on with ease and lasts for up to 24 hours.

Ingredient Callouts: Free of parabens, formaldehydes, phthalates, mineral oil, sulfates SLS & SLES, and triclosan. This product is also vegan.

What Else You Need to Know: Prime, define, or highlight with buildable eyeshadow shades and finishes to complement all skin tones, eye shapes, and looks. This creamy, blendable stick glides on tug-free. The waterproof, long-lasting, color-true formula stays put for up to 24 hours without settling, creasing, smudging, or flaking.

What it is: A brilliant long-wearing liquid glitter eyeshadow.

Ingredient Callouts: Free of parabens and phthalates.

What Else You Need to Know: Glitter & Glow combines the perfect mix of pearl and glitter to lavish eyes with incredible luster. With its uniquely lightweight, water-infused texture, it glides on effortlessly, then dries down smoothly, locking in maximum sparkle with minimal fallout, for eyes with a real “wow!” factor.

What it is: A clean, cream-to-powder eyeshadow that dries down to a crease-resistant finish in matte and metallic shades.

Highlighted Ingredients:
- Horse Chestnut Flower: Helps visibly smooth and firm the appearance of delicate skin.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: Liquid Powder Eye Tint glides like a cream and dries like a powder. This quick-dry eyeshadow swipes on effortlessly and locks in without budging or fading. Blend the weightless, water-based formula for a diffused wash of color or build it up for a bolder look that lasts.

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